print

Country Report

Non-Grocery Retailers in Croatia

| Pages: 47

Price: US$900

About this Report

Executive Summary

TRENDS

  • Domestic companies continued to struggle in 2012, with the bankruptcies of Elektromaterijal, HG Spot and Magma dd dragging on. In addition, some local companies, including the highest-placed Croatian firm, Brodomerkur, experienced an abrupt decline in sales, but they continued to function. Unlike multinationals, local companies have no safety net in the form of financial reserves, and are quickly exposed to any financial stress. Instead of regrouping, Croatian companies resort to unfavourable financing arrangements, which eventually lead to their demise.

COMPETITIVE LANDSCAPE

  • The competitive landscape remains fairly fragmented, with “others” accounting for the highest retail value shares in most channels. The leading non-grocery retailer in 2012 is the beauty specialist DM-Drogerie Markt, with a 7% value share, followed by Bauhaus Zagreb, Lesnina and BauMax Zagreb doo, each with a 3% share.

PROSPECTS

  • There is a long list of global retail chains yet to enter Croatia. IKEA is the mentioned most often, and it is building an outlet outside Zagreb, while complaining about a lack of support from local and central government. This has postponed the opening of its outlet by at least three years. Saturn-Hansa and Hörmann are also expected to enter Croatia in the short to medium term.

Delivery method: instant download
Report format: PDF doc_pdf.png (download a sample)
Market statistics: Excel workbook doc_excel_table.png (download a sample)

Overview

Discover the latest market trends and uncover sources of future market growth for the Non-Grocery Retailers industry in Croatia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Non-Grocery Retailers industry in Croatia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Non-Grocery Retailers in Croatia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed market shares for international and locally-based retailers
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • How is discretionary spending affecting non-grocery retailing in Croatia?
  • Are non-grocery channels losing out to the growth of such products in grocery retailing?
  • How is non-grocery retailing coming under pressure from non-store channels?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

Table of Contents

Non-Grocery Retailers in Croatia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CHANNEL FORMATS

  • Chart 1 Non-Grocery Retailers: Bauhaus in Rijeka
  • Chart 2 Non-Grocery Retailers: Expert in Rijeka
  • Chart 3 Non-Grocery Retailers: Jysk in Rijeka
  • Chart 4 Non-Grocery Retailers: Kika in Rijeka
  • Chart 5 Non-Grocery Retailers: Elipso in Rijeka
  • Chart 6 Non-Grocery Retailers: Dm in Rijeka

CHANNEL DATA

  • Table 1 Sales in Non-Grocery Retailers by Channel: Value 2007-2012
  • Table 2 Non-Grocery Retailers Outlets by Channel: Units 2007-2012
  • Table 3 Sales in Non-Grocery Retailers by Channel: % Value Growth 2007-2012
  • Table 4 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2007-2012
  • Table 5 Non-Grocery Retailers Company Shares: % Value 2008-2012
  • Table 6 Non-Grocery Retailers Brand Shares: % Value 2009-2012
  • Table 7 Non-Grocery Retailers Brand Shares: Outlets 2009-2012
  • Table 8 Forecast Sales in Non-Grocery Retailers by Channel: Value 2012-2017
  • Table 9 Forecast Non-Grocery Retailers Outlets by Channel: Units 2012-2017
  • Table 10 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2012-2017
  • Table 11 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017

Non-Grocery Retailers in Croatia - Company Profiles

Agrokor dd in Retailing (Croatia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Agrokor dd: Key Facts
  • Summary 2 Konzum dd: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

  • Chart 7 Agrokor dd: Super Konzum in Rijeka

PRIVATE LABEL

  • Summary 3 Konzum dd: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 4 Agrokor dd: Competitive Position 2012

Billa doo in Retailing (Croatia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Billa doo: Key Facts
  • Summary 6 Billa doo: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

  • Chart 8 Billa doo: Billa in Rijeka

PRIVATE LABEL

  • Summary 7 Billa doo: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 8 Billa doo: Competitive Position 2012

Mercator - H doo in Retailing (Croatia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 9 Mercator – H doo: Key Facts
  • Summary 10 Mercator – H doo: Operational Indicators

INTERNET STRATEGY

  • Summary 11 Mercator – H doo: Share of Sales Generated by Internet Retailing

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 12 Mercator – H doo: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 13 Mercator – H doo: Competitive Position 2012

Retailing in Croatia - Industry Context

EXECUTIVE SUMMARY

Unexpected backlash for retailing in 2012

Private label takes root among local consumers

Non-grocery retailing rebounds in 2012

Slower, but steady consolidation in 2012

Outlook remains uncertain

KEY TRENDS AND DEVELOPMENTS

Economic conditions

Government regulation

Foreign direct investment

Demographic changes

Private label develops further in Croatia

Further consolidation ahead

MARKET INDICATORS

  • Table 12 Employment in Retailing 2007-2012

MARKET DATA

  • Table 13 Sales in Retailing by Category: Value 2007-2012
  • Table 14 Sales in Retailing by Category: % Value Growth 2007-2012
  • Table 15 Sales in Retailing by Grocery vs Non-Grocery: 2007-2012
  • Table 16 Sales in Store-Based Retailing by Channel: Value 2007-2012
  • Table 17 Store-Based Retailing Outlets by Channel: Units 2007-2012
  • Table 18 Sales in Store-Based Retailing by Channel: % Value Growth 2007-2012
  • Table 19 Store-Based Retailing Outlets by Channel: % Unit Growth 2007-2012
  • Table 20 Retailing Company Shares: % Value 2008-2012
  • Table 21 Retailing Brand Shares: % Value 2009-2012
  • Table 22 Store-Based Retailing Company Shares: % Value 2008-2012
  • Table 23 Store-Based Retailing Brand Shares: % Value 2009-2012
  • Table 24 Store-Based Retailing Brand Shares: Outlets 2009-2012
  • Table 25 Forecast Sales in Retailing by Category: Value 2012-2017
  • Table 26 Forecast Sales in Retailing by Category: % Value Growth 2012-2017
  • Table 27 Forecast Sales in Store-Based Retailing by Channel: Value 2012-2017
  • Table 28 Forecast Store-Based Retailing Outlets by Channel: Units 2012-2017
  • Table 29 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2012-2017
  • Table 30 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2012-2017

APPENDIX

Operating environment

  • Summary 14 Planned and Opened Shopping Centres across Croatia

Cash-and-carry

  • Table 31 Cash-and-Carry: Sales Value 2007-2012
  • Table 32 Cash-and-Carry: Sales by National Brand Owner: Sales Value 2009-2012
  • Table 33 Cash-and-Carry: Number of Outlets by National Brand Owner: 2009-2012

DEFINITIONS

SOURCES

  • Summary 15 Research Sources

Segmentation

This market research report includes the following:

  • Non-Grocery Retailers
    • Apparel Specialist Retailers
    • Electronics and Appliance Specialist Retailers
    • Health and Beauty Specialist Retailers
      • Beauty Specialist Retailers
      • Chemists/Pharmacies
      • Parapharmacies/Drugstores
      • Other Healthcare Specialist Retailers
    • Home and Garden Specialist Retailers
      • Home Improvement and Gardening Stores
      • Furniture and Homewares Stores
    • Leisure and Personal Goods Specialist Retailers
      • Jewellery and Watch Specialist Retailers
      • Media Products Stores
      • Pet Shops and Superstores
      • Sports Goods Stores
      • Stationers/Office Supply Stores
      • Traditional Toys and Games Stores
      • Other Leisure and Personal Goods Specialist Retailers
    • Mixed Retailers
      • Department Stores
      • Mass Merchandisers
      • Variety Stores
      • Warehouse Clubs
    • Other Non-Grocery Retailers

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market sizes
  • Company shares
  • Brand shares
  • Grocery vs non-grocery

Market size details:

  • Retail value retail selling price excl sales tax % growth
  • Retail value retail selling price excl sales tax local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price excl sales tax per capita local currency, USD, EUR, GBP, CHF, JPY
  • Sites/outlets
  • Sites/outlets % growth
  • Sites/outlets per capita
  • Selling space
  • Selling space % growth
  • Selling space per capita
  • Retail value retail selling price incl sales tax % growth
  • Retail value retail selling price incl sales tax local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price incl sales tax per capita local currency, USD, EUR, GBP, CHF, JPY

print

Want to find out more about this report?

If you purchase a report that is updated in the next 60 days, we will send you the new edition of the report and the data extract FREE!