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Country Report

Lithuania Flag Non-Grocery Retailers in Lithuania

| Pages: 44

Price: US$900

About this Report

Executive Summary

TRENDS

  • Returning consumer confidence led to the strong performance of non-grocery retailers in 2013 as sales continued to increase. The expansion of non-grocery retailers was not unexpected amongst retailers, whose firm belief in the market and sizeable investment in either the opening or renovation of outlets played a large part in the good performance of the area. Companies appear to be much more adapted to the new operating environment. In addition, the fact players are investing in increasing the attractiveness of stores suggests that conspicuous consumption is slowly replacing the previous rational and value seeking trend. This is also noticeable in company advertising. While nearly all messages were about temporary discounts previously, in 2013 more emphasis has been put on the introduction of novelties, be it a new collection in apparel stores or new gadgets in consumer electronics outlets.

COMPETITIVE LANDSCAPE

  • Leading companies in mature areas led the way in 2013. Eurovaistine UAB brought in revenues of LTL680 million in 2013 and accounted for 9% of total non-grocery retailing sales during the year. The company shares the same shareholders as the country's leading grocery network, Maxima. Furthermore, Eurovaistine is a familiar brand to many shoppers as it constantly uses advertising to lure customers. The fact that the firm also ranked second within non-grocery retailers in terms of total number of stores also adds to its strong market position.

PROSPECTS

  • Since 2010, Lithuanian non-grocery retailers have led growth throughout the European Union, with the growth index for the first quarter of 2013 (latest data available) standing at 125 - a sharp contrast in comparison with the EU27 index, which has remained flat over the last couple of years. Whether or not such rapid expansion can continue is a different question. Most pundits maintain that the country's recovery was determined by the miracle deeds of exporters and, with the economies of major export markets cooling off, a slowdown in non-grocery sales would appear to be imminent.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Non-Grocery Retailers industry in Lithuania with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Non-Grocery Retailers industry in Lithuania, our research will save you time and money while empowering you to make informed, profitable decisions.

The Non-Grocery Retailers in Lithuania market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed market shares for international and locally-based retailers
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • How is discretionary spending affecting non-grocery retailing in Lithuania?
  • Are non-grocery channels losing out to the growth of such products in grocery retailing?
  • How is non-grocery retailing coming under pressure from non-store channels?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

Table of Contents

Non-Grocery Retailers in Lithuania - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CHANNEL FORMATS

  • Chart 1 Non-Grocery Retailers: Danija in Vilnius
  • Chart 2 Non-Grocery Retailers: United Colors of Benetton in Vilnius
  • Chart 3 Non-Grocery Retailers: Tiger in Vilnius
  • Chart 4 Non-Grocery Retailers: L’Occitane in Vilnius
  • Chart 5 Non-Grocery Retailers: Lelija in Vilnius
  • Chart 6 Non-Grocery Retailers: Marks & Spencer in Vilnius
  • Chart 7 Non-Grocery Retailers: Gintarine Vaistine in Vilnius
  • Chart 8 Non-Grocery Retailers: Optic City in Vilnius

CHANNEL DATA

  • Table 1 Non-Grocery Retailers: Value Sales, Outlets and Selling Space 2008-2013
  • Table 2 Sales in Non-Grocery Retailers by Channel: Value 2008-2013
  • Table 3 Non-Grocery Retailers Outlets by Channel: Units 2008-2013
  • Table 4 Sales in Non-Grocery Retailers by Channel: % Value Growth 2008-2013
  • Table 5 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2008-2013
  • Table 6 Non-Grocery Retailers Company Shares: % Value 2009-2013
  • Table 7 Non-Grocery Retailers Brand Shares: % Value 2010-2013
  • Table 8 Non-Grocery Retailers Brand Shares: Outlets 2010-2013
  • Table 9 Non-Grocery Retailers Brand Shares: Selling Space 2010-2013
  • Table 10 Non-Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2013-2018
  • Table 11 Forecast Sales in Non-Grocery Retailers by Channel: Value 2013-2018
  • Table 12 Forecast Non-Grocery Retailers Outlets by Channel: Units 2013-2018
  • Table 13 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2013-2018
  • Table 14 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2013-2018

Non-Grocery Retailers in Lithuania - Company Profiles

Drogas UAB in Retailing (Lithuania)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Drogas UAB: Key Facts
  • Summary 2 Drogas UAB: Operational Indicators 2011-2013

INTERNET STRATEGY

COMPANY BACKGROUND

  • Chart 9 Drogas UAB: Drogas, non-grocery retailer in Vilnius

PRIVATE LABEL

  • Summary 3 Drogas UAB: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 4 Drogas UAB: Competitive Position 2013

Retailing in Lithuania - Industry Context

EXECUTIVE SUMMARY

Retailers tested by economic freefall over review period

Time-saving measures dictate changes for retailers

Non-grocery retailers outdo grocery sellers in terms of value growth

Relations in retailing industry remain strained

Market expected to go through period of stability and consolidation

KEY TRENDS AND DEVELOPMENTS

Economic conditions

The era of amateurs in internet retailing draws to an end

Different business models and formats converge, with consumers both benefiting and getting confused

MARKET INDICATORS

  • Table 15 Employment in Retailing 2008-2013

MARKET DATA

  • Table 16 Sales in Retailing by Channel: Value 2008-2013
  • Table 17 Sales in Retailing by Channel: % Value Growth 2008-2013
  • Table 18 Sales in Retailing by Grocery vs Non-Grocery: 2008-2013
  • Table 19 Sales in Store-Based Retailing by Channel: Value 2008-2013
  • Table 20 Store-Based Retailing Outlets by Channel: Units 2008-2013
  • Table 21 Sales in Store-Based Retailing by Channel: % Value Growth 2008-2013
  • Table 22 Store-Based Retailing Outlets by Channel: % Unit Growth 2008-2013
  • Table 23 Retailing Company Shares: % Value 2009-2013
  • Table 24 Retailing Brand Shares: % Value 2010-2013
  • Table 25 Store-Based Retailing Company Shares: % Value 2009-2013
  • Table 26 Store-Based Retailing Brand Shares: % Value 2010-2013
  • Table 27 Store-Based Retailing Brand Shares: Outlets 2010-2013
  • Table 28 Forecast Sales in Retailing by Channel: Value 2013-2018
  • Table 29 Forecast Sales in Retailing by Channel: % Value Growth 2013-2018
  • Table 30 Forecast Sales in Store-Based Retailing by Channel: Value 2013-2018
  • Table 31 Forecast Store-Based Retailing Outlets by Channel: Units 2013-2018
  • Table 32 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2013-2018
  • Table 33 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2013-2018

APPENDIX

Operating environment

  • Summary 5 Standard Opening Hours by Channel Type 2013
  • Table 34 Number of Retail stores 2009-2011

Cash and carry

  • Table 35 Cash&Carry: Number of Outlets by National Brand Owner 2010-2013

DEFINITIONS

SOURCES

  • Summary 6 Research Sources

Segmentation

This market research report includes the following:

  • Non-Grocery Retailers
    • Apparel and Footwear Specialist Retailers
    • Electronics and Appliance Specialist Retailers
    • Health and Beauty Specialist Retailers
      • Beauty Specialist Retailers
      • Chemists/Pharmacies
      • Optical Goods Stores
      • Drugstores/Parapharmacies
      • Other Healthcare Specialist Retailers
    • Home and Garden Specialist Retailers
      • Home Improvement and Gardening Stores
      • Furniture and Homewares Stores
    • Leisure and Personal Goods Specialist Retailers
      • Bags and Luggage Specialist Retailers
      • Jewellery and Watch Specialist Retailers
      • Media Products Stores
      • Pet Shops and Superstores
      • Sports Goods Stores
      • Stationers/Office Supply Stores
      • Traditional Toys and Games Stores
      • Other Leisure and Personal Goods Specialist Retailers
    • Mixed Retailers
      • Department Stores
      • Mass Merchandisers
      • Variety Stores
      • Warehouse Clubs
    • Other Non-Grocery Retailers

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares

Market size details:

  • Retail value retail selling price excl sales tax % growth
  • Retail value retail selling price excl sales tax local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price excl sales tax per capita local currency, USD, EUR, GBP, CHF, JPY
  • Sites/outlets
  • Sites/outlets % growth
  • Sites/outlets per capita
  • Selling space
  • Selling space % growth
  • Selling space per capita
  • Retail value retail selling price incl sales tax % growth
  • Retail value retail selling price incl sales tax local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price incl sales tax per capita local currency, USD, EUR, GBP, CHF, JPY

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