Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
In 2023, oral care experienced robust growth fuelled by sustained consumer interest in self-care and heightened awareness of hygiene's crucial role in overall wellbeing. While volumes lagged behind value in most categories due to inflation-induced…
As consumers better understand the importance of oral health in overall health, they look to invest in premium products that offer value and efficacy. In 2022, Colgate launched its Optic White Pro Series whitening toothpaste that boasts removal of 15…