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Country Report

China Flag Bottled Water in China

| Pages: 61

Price: US$900

About this Report

Executive Summary

TRENDS

  • The number of emergencies from drinking water source pollution has been increasing since 2012. In particular, in early 2013, 7,500 rotting pig carcasses were found floating in the Huangpu River. The event has aroused mass media and people’s attention. Although Shanghai authorities have guaranteed the quality of the city’s drinking water, residents have remained concerned about water safety and many of them have stopped drinking tap water and buy bottled water instead. Furthermore, increasingly more consumers in other areas of China also have been affected by such events and intend to drink bottled water for hygiene and safety.

COMPETITIVE LANDSCAPE

  • Ting Hsin International Group was the leader of bottled water in China by capturing a 13% total volume share in 2013. The company is dedicated to delivering its brand philosophy of “drink safely, enjoy health” to consumers through promotional campaigns. The company invited Yanglan in 2013 as environmental ambassadors and advocates of the concept of environmental protection, energy and water saving, as they have contributed much to public welfare and charity events in the review period. Meanwhile, Ting Hsin’s Master Kong has fully leveraged the advantages of flexible price strategies and extensive sales networks to achieve further penetration in China.

PROSPECTS

  • Existing leading players will make continuous efforts and increase investment in bottled water in China, which will bring in more consolidation in the forecast period. Meanwhile, more manufacturers are likely to further develop especially in lower-tier cities where the consumption concept of bottled water needs time to penetrate. Furthermore, leading players are more likely to expand their production capacity and develop more high-quality water sources to match their strategic business plans.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Bottled Water industry in China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Bottled Water industry in China, our research will save you time and money while empowering you to make informed, profitable decisions.

The Bottled Water in China market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Bottled Water in China?
  • What are the major brands in China?
  • How important is the direct selling method of distribution in China for bottled water sales?
  • What impact have environmental issues (such as sustainable packaging) had on consumer attitudes, category volumes, packaging formulations and/or product innovation in China?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Soft Drinks market research database.

Table of Contents

Bottled Water in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Institutional bottled water sales

  • Table 1 Sales of Bottled Water to Institutional Channels 2008-2013
  • Table 2 Off-trade Sales of Bottled Water by Category: Volume 2008-2013
  • Table 3 Off-trade Sales of Bottled Water by Category: Value 2008-2013
  • Table 4 Off-trade Sales of Bottled Water by Category: % Volume Growth 2008-2013
  • Table 5 Off-trade Sales of Bottled Water by Category: % Value Growth 2008-2013
  • Table 6 Leading Flavours for Off-trade Functional Bottled Water: % Volume Breakdown 2008-2013
  • Table 7 NBO Company Shares of Off-trade Bottled Water: % Volume 2009-2013
  • Table 8 LBN Brand Shares of Off-trade Bottled Water: % Volume 2010-2013
  • Table 9 NBO Company Shares of Off-trade Bottled Water: % Value 2009-2013
  • Table 10 LBN Brand Shares of Off-trade Bottled Water: % Value 2010-2013
  • Table 11 Forecast Off-trade Sales of Bottled Water by Category: Volume 2013-2018
  • Table 12 Forecast Off-trade Sales of Bottled Water by Category: Value 2013-2018
  • Table 13 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2013-2018
  • Table 14 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2013-2018

Bottled Water in China - Company Profiles

Coca-Cola China Ltd in Soft Drinks (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Coca-Cola China Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 2 Coca-Cola China Ltd: Competitive Position 2013

Hangzhou Wahaha Group Co Ltd in Soft Drinks (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 Hangzhou Wahaha Group Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 4 Hangzhou Wahaha Group Co Ltd: Competitive Position 2013

Nongfu Spring Co Ltd in Soft Drinks (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Nongfu Spring Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 6 Nongfu Spring Co Ltd: Competitive Position 2013

Ting Hsin International Group in Soft Drinks (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 7 Ting Hsin International Group: Key Facts
  • Summary 8 Ting Hsin International Group: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 9 Ting Hsin International Group: Competitive Position 2013

Soft Drinks in China - Industry Context

EXECUTIVE SUMMARY

Soft drinks sales growth rebounds in 2013

Niche brands drive innovation in new product development

Competition within soft drinks is increasingly intense

Modern grocery retailers continues to increase in importance in distribution of soft drinks

Soft drinks is expected to see dynamic CAGR growth in the forecast period

KEY TRENDS AND DEVELOPMENTS

New product development focuses on health-orientated beverages

Refreshing drinks prevail

Traditional television advertising remains the primary marketing method in soft drinks

TERRITORY KEY TRENDS AND DEVELOPMENTS

East China

Mid China

North and Northeast China

Northwest China

South China

Southwest China

MARKET DATA

  • Table 15 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2008-2013
  • Table 16 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2008-2013
  • Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2008-2013
  • Table 18 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2008-2013
  • Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2013
  • Table 20 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2013
  • Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2013
  • Table 22 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2013
  • Table 23 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2008-2013
  • Table 24 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2008-2013
  • Table 25 Off-trade Sales of Soft Drinks by Category: Value 2008-2013
  • Table 26 Off-trade Sales of Soft Drinks by Category: % Value Growth 2008-2013
  • Table 27 Off-trade Sales of Soft Drinks (as sold) by Region: Volume 2008-2013
  • Table 28 Off-trade Sales of Soft Drinks (as sold) by Region: % Volume Growth 2008-2013
  • Table 29 Off-trade Sales of Soft Drinks (as sold) by Region: Value 2008-2013
  • Table 30 Off-trade Sales of Soft Drinks (as sold) by Region: % Value Growth 2008-2013
  • Table 31 On-trade Sales of Soft Drinks (as sold) by Region: Volume 2008-2013
  • Table 32 On-trade Sales of Soft Drinks (as sold) by Region: % Volume Growth 2008-2013
  • Table 33 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2009-2013
  • Table 34 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2010-2013
  • Table 35 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2009-2013
  • Table 36 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2010-2013
  • Table 37 NBO Company Shares of Off-trade Soft Drinks (as sold): % Volume 2009-2013
  • Table 38 LBN Brand Shares of Off-trade Soft Drinks (as sold): % Volume 2010-2013
  • Table 39 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2009-2013
  • Table 40 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2010-2013
  • Table 41 NBO Company Shares of Off-trade Soft Drinks: % Value 2009-2013
  • Table 42 LBN Brand Shares of Off-trade Soft Drinks: % Value 2010-2013
  • Table 43 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2013
  • Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2013-2018
  • Table 45 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2013-2018
  • Table 46 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2013-2018
  • Table 47 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2013-2018
  • Table 48 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2013-2018
  • Table 49 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2013-2018
  • Table 50 Forecast Off-trade Sales of Soft Drinks by Category: Value 2013-2018
  • Table 51 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2013-2018
  • Table 52 Forecast Off-trade Sales of Soft Drinks (as sold) by Region: Volume 2013-2018
  • Table 53 Forecast Off-trade Sales of Soft Drinks (as sold) by Region: % Volume Growth 2013-2018
  • Table 54 Forecast Off-trade Sales of Soft Drinks (as sold) by Region: Value 2013-2018
  • Table 55 Forecast Off-trade Sales of Soft Drinks (as sold) by Region: % Value Growth 2013-2018
  • Table 56 Forecast On-trade Sales of Soft Drinks (as sold) by Region: Volume 2013-2018
  • Table 57 Forecast On-trade Sales of Soft Drinks (as sold) by Region: % Volume Growth 2013-2018

APPENDIX

Fountain sales in China

  • Table 58 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2008-2013
  • Table 59 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2008-2013
  • Table 60 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2008-2013
  • Table 61 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2008-2013
  • Table 62 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2013-2018
  • Table 63 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2013-2018
  • Table 64 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2013-2018
  • Table 65 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2013-2018

SOURCES

  • Summary 10 Research Sources

Segmentation

This market research report includes the following:

  • Bottled Water
    • Carbonated Bottled Water
    • Flavoured Bottled Water
    • Functional Bottled Water
    • Still Bottled Water

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Flavours
  • Off-trade vs On-trade
  • Bulk vs Non-Bulk

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Foodservice value retail selling price % growth
  • Foodservice value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Foodservice value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Total value retail selling price % growth
  • Total value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Total value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Foodservice value manufacturer selling price % growth
  • Foodservice value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Foodservice value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Total value manufacturer selling price % growth
  • Total value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Total value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail rtd volume
  • Retail rtd volume % growth
  • Retail rtd volume per capita
  • Foodservice rtd volume
  • Foodservice rtd volume % growth
  • Foodservice rtd volume per capita
  • Total rtd volume
  • Total rtd volume % growth
  • Total rtd volume per capita
  • Fountain on-trade volume through c-store
  • Fountain on-trade volume through c-store % growth
  • Fountain on-trade volume through c-store per capita
  • Fountain on-trade volume through foodservice
  • Fountain on-trade volume through foodservice % growth
  • Fountain on-trade volume through foodservice per capita
  • Total fountain on-trade volume
  • Total fountain on-trade volume % growth
  • Total fountain on-trade volume per capita

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