Wine consumption will continue to be bolstered by the expansion of the wine drinking culture in Bosnia and Herzegovina in the forthcoming period. The perception of wine as a healthier alternative to beer and spirits will help to drive demand and should help mitigate the negative impact of demographic changes.
The premiumisation trend is expected to expand in wine over the coming years, allowing vermouth, Champagne and other fortified wine categories to witness strong volume growth. The launch of new premium brands are expected in this niche categories, which will expand the range of offerings available in the off-trade and on-trade.
Due to its maturity, still white wine is set to be the slowest growing wine category in the upcoming period. Consumer demand is more limited in still white wine compared to the rest of the wine categories, with culinary trends working more in favour of still red wine and sparkling wines.
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Wine
This is the aggregation of still and sparkling light grape wines, fortified wine and vermouth and non-grape wine. In terms of alcohol content, light wine usually falls into the 8-14% ABV bracket while fortified wine ranges from 14-23% ABV. Low and non-alcoholic wine is also included in the data (attributed to each sector as appropriate).
See All of Our DefinitionsThis report originates from Passport, our Wine research and analysis database.
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