The premiumization trend will drive future value growth in the wine category, with other sparkling wines becoming more popular in Slovenia notably during celebratory occasions. Consumers are now paying more attention to celebrating and socializing at events post-pandemic.
Champagne is forecasted to witness slow growth in the forecast period, largely due to its high price. By contrast, other sparkling wines will gain appeal as they offer a more affordable alternative.
Domestic and foreign tourism marketing will continue to raise awareness of wine in Slovenia. Slovenians have a number of wine makers that enjoy good geographic positions, but they are still not well-promoted around the world.
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Understand the latest market trends and future growth opportunities for the Wine industry in Slovenia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Wine
This is the aggregation of still and sparkling light grape wines, fortified wine and vermouth and non-grape wine. In terms of alcohol content, light wine usually falls into the 8-14% ABV bracket while fortified wine ranges from 14-23% ABV. Low and non-alcoholic wine is also included in the data (attributed to each sector as appropriate).
See All of Our DefinitionsThis report originates from Passport, our Wine research and analysis database.
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