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Country Report

Wine in India

| Pages: 56

Price: US$900

About this Report

Executive Summary

TRENDS

  • Wine grew 10% in 2012, in terms of total volume sales. This was higher than in 2011. There is a growing interest in wine in India as consumers become more sophisticated and are exposed to the drink through the mass media and their travels. Fortified wine and vermouth posted the fastest growth in 2012 due in part to its smaller sales base relative to still light grape wine, the biggest subcategory within wine in terms of total volume sales.

COMPETITIVE LANDSCAPE

  • Samant Soma Wines Ltd became the leading player in wine in India with a 25% volume share in 2012. United Spirits and Grover Vineyards held second and third places respectively, with 13% and 11% volume shares. Whilst Samant Soma Wines had a leading position in still light grape wine and sparkling wine with Sula and other brands such as Samara, United Spirits led Indian port wine with its Golconda Ruby brand.

PROSPECTS

  • Increase in income coupled with wine marketing by manufacturers and the influence of Western culture will lead to the growth of wine in India. The sector is still in its nascent stage with a potential to grow high. The sales of wine are largely restricted to metropolitan cities but there is a growing demand in tier II and tier III cities as well. Wine being promoted well in these cities could lead to a drastic increase in sales in India. Working professionals and the young consumers will drive the sales of wine.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Wine industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Wine industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Wine in India market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market volume shares
  • Five year forecasts of market trends and market growth
  • Production, imports by origin, exports by destination
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Wine in India?
  • What are the major brands in India?
  • How do sales of new world wine perform in comparisons to old world wine?
  • Which countries are the main wine exporters and importers?
  • Is wine mainly consumed in on- or off-trade channels? 
  • Have other sparkling wines like cava and prosecco benefited during the recession at the cost of Champagne?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Alcoholic Drinks market research database.

Table of Contents

Wine in India - Category Analysis

HEADLINES

TRENDS

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Wine by Category: Total Volume 2007-2012
  • Table 2 Sales of Wine by Category: Total Value 2007-2012
  • Table 3 Sales of Wine by Category: % Total Volume Growth 2007-2012
  • Table 4 Sales of Wine by Category: % Total Value Growth 2007-2012
  • Table 5 Sales of Wine by On-trade vs Off-trade: Volume 2007-2012
  • Table 6 Sales of Wine by On-trade vs Off-trade: Value 2007-2012
  • Table 7 Sales of Wine by On-trade vs Off-trade: % Volume Growth 2007-2012
  • Table 8 Sales of Wine by On-trade vs Off-trade: % Value Growth 2007-2012
  • Table 9 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2007-2012
  • Table 10 Sales of Still White Wine by Price Segment: % Off-trade Volume 2007-2012
  • Table 11 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2007-2012
  • Table 12 Sales of Still Red Wine by Grape/Varietal Type: % Total Volume 2007-2012
  • Table 13 Sales of Still White Wine by Grape/Varietal Type: % Total Volume 2007-2012
  • Table 14 Sales of Still Red Wine by Quality Classification: % Total Volume 2007-2012
  • Table 15 Sales of Still White Wine by Quality Classification: % Total Volume 2007-2012
  • Table 16 GBO Company Shares of Still Light Grape Wine: % Total Volume 2008-2012
  • Table 17 NBO Company Shares of Still Light Grape Wine: % Total Volume 2008-2012
  • Table 18 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2009-2012
  • Table 19 GBO Company Shares of Champagne: % Total Volume 2008-2012
  • Table 20 NBO Company Shares of Champagne: % Total Volume 2008-2012
  • Table 21 LBN Brand Shares of Champagne: % Total Volume 2009-2012
  • Table 22 GBO Company Shares of Other Sparkling Wine: % Total Volume 2008-2012
  • Table 23 NBO Company Shares of Other Sparkling Wine: % Total Volume 2008-2012
  • Table 24 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2009-2012
  • Table 25 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2008-2012
  • Table 26 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2008-2012
  • Table 27 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2009-2012
  • Table 28 Production, Imports and Exports of Wine: Total Volume 2006-2011
  • Table 29 Imports of Wine by Country of Origin: Total Volume 2006-2011
  • Table 30 Imports of Wine by Country of Origin: Total Value 2006-2011
  • Table 31 Exports of Wine by Country of Destination: Total Volume 2006-2011
  • Table 32 Exports of Wine by Country of Destination: Total Value 2006-2011
  • Table 33 Forecast Sales of Wine by Category: Total Volume 2012-2017
  • Table 34 Forecast Sales of Wine by Category: Total Value 2012-2017
  • Table 35 Forecast Sales of Wine by Category: % Total Volume Growth 2012-2017
  • Table 36 Forecast Sales of Wine by Category: % Total Value Growth 2012-2017

Wine in India - Company Profiles

John Distilleries Ltd in Alcoholic Drinks (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 John Distillers Pvt Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 2 John Distillers Pvt Ltd: Competitive Position 2012

Alcoholic Drinks in India - Industry Context

EXECUTIVE SUMMARY

Positive growth for alcoholic drinks in 2012

Companies move towards premiumisation of products

Diageo’s acquisition of United Spirits Ltd changes ground rules

Hypermarkets and supermarkets emerging as key platforms

Sales of alcoholic drinks forecast to rise by 8% CAGR by volume

KEY TRENDS AND DEVELOPMENTS

Supermarkets and hypermarkets make their mark

Companies move towards premiumisation

Flavoured drinks find favour

Key new product launches

  • Summary 3 Key New Product Developments 2012

Specialist retailer

Market merger and acquisition activity

  • Summary 4 Merger and Acquisition Activity 2011-2012

TERRITORY KEY TRENDS AND DEVELOPMENTS

East and Northeast India

North India

South India

West India

RURAL VS URBAN KEY TRENDS AND DEVELOPMENTS

MARKET BACKGROUND

Legislation

  • Table 37 Number of On-trade Establishments by Type 2007-2012

TAXATION AND DUTY LEVIES

  • Summary 5 Taxation and Duty Levies on Alcoholic Drinks 2012
  • Summary 6 Central Customs Duty
  • Table 38 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2012
  • Table 39 Selling Margin of a Typical Beer Brand in Retail Channel That Uses Wholesalers 2012
  • Table 40 Selling Margin of a Typical Beer Brand in Retail Channel That Does Not Use Wholesalers 2012
  • Table 41 Selling Margin of a Typical Wine Brand in Retail Channel That Uses Wholesalers 2012
  • Table 42 Selling Margin of a Typical Wine Brand in Retail Channel That Does Not Use Wholesalers 2012
  • Table 43 Selling Margin of a Typical Spirits Brand in Retail Channel That Uses Wholesalers 2012
  • Table 44 Selling Margin of a Typical Spirits Brand in Retail Channel That Does Not Use Wholesalers 2012

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

MARKET INDICATORS

  • Table 45 Retail Consumer Expenditure on Alcoholic Drinks 2007-2012

MARKET DATA

  • Table 46 Sales of Alcoholic Drinks by Category: Total Volume 2007-2012
  • Table 47 Sales of Alcoholic Drinks by Category: Total Value 2007-2012
  • Table 48 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2007-2012
  • Table 49 Sales of Alcoholic Drinks by Category: % Total Value Growth 2007-2012
  • Table 50 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: Volume 2012
  • Table 51 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: Value 2012
  • Table 52 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: % Volume 2012
  • Table 53 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: % Value 2012
  • Table 54 Sales of Alcoholic Drinks by Region: Total Volume 2007-2012
  • Table 55 Sales of Alcoholic Drinks by Region: Total Value 2007-2012
  • Table 56 Sales of Alcoholic Drinks by Region: % Total Volume Growth 2007-2012
  • Table 57 Sales of Alcoholic Drinks by Region: % Total Value Growth 2007-2012
  • Table 58 Sales of Alcoholic Drinks by Urban vs Rural: % Off-trade Value 2012
  • Table 59 GBO Company Shares of Alcoholic Drinks: % Total Volume 2008-2012
  • Table 60 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2007-2012
  • Table 61 Distribution of Alcoholic Drinks by Format by Category: % Off-trade Volume 2012
  • Table 62 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2012-2017
  • Table 63 Forecast Sales of Alcoholic Drinks by Category: Total Value 2012-2017
  • Table 64 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2012-2017
  • Table 65 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2012-2017
  • Table 66 Forecast Sales of Alcoholic Drinks by Region: Total Volume 2012-2017
  • Table 67 Forecast Sales of Alcoholic Drinks by Region: Total Value 2012-2017
  • Table 68 Forecast Sales of Alcoholic Drinks by Region: % Total Volume Growth 2012-2017
  • Table 69 Forecast Sales of Alcoholic Drinks by Region: % Total Value Growth 2012-2017

DEFINITIONS

Published data comparisons

  • Table 70 Consumer Expenditure 2007-2012

SOURCES

  • Summary 7 Research Sources

Segmentation

This market research report includes the following:

  • Wine
    • Fortified Wine and Vermouth
      • Indian Port Wine
    • Non-Grape Wine
      • Sparkling Wine
        • Champagne
        • Other Sparkling Wine
      • Still Light Grape Wine
        • Still Red Wine
        • Still Rosé Wine
        • Still White Wine

    Statistics Included

    For each category and subcategory you will receive the following data in Excel format:

    From Passport

    • Market Sizes
    • Company Shares
    • Brand Shares
    • Distribution
    • Pricing
    • Exports by Country - Value
    • Exports by Country - Volume
    • Imports by Country - Value
    • Imports by Country - Volume
    • Off-trade vs On-trade
    • Products by Ingredient
    • Trade Statistics - Value
    • Trade Statistics - Volume
    • Urban vs Rural
    • Wine by Grape Type
    • Wine by Price
    • Wine Quality Classification

    Market size details:

    • Off-trade volume
    • Off-trade volume % growth
    • Off-trade volume per capita
    • On-trade volume
    • On-trade volume % growth
    • On-trade volume per capita
    • Total volume
    • Total volume % growth
    • Total volume per capita
    • Off-trade value retail selling price % growth
    • Off-trade value retail selling price local currency, USD, EUR, GBP, CHF, JPY
    • Off-trade value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • On-trade value retail selling price % growth
    • On-trade value retail selling price local currency, USD, EUR, GBP, CHF, JPY
    • On-trade value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • Total value retail selling price % growth
    • Total value retail selling price local currency, USD, EUR, GBP, CHF, JPY
    • Total value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • Off-trade value manufacturer selling price % growth
    • Off-trade value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
    • Off-trade value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • On-trade value manufacturer selling price % growth
    • On-trade value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
    • On-trade value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • Total value manufacturer selling price % growth
    • Total value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
    • Total value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • Off-trade rtd volume
    • Off-trade rtd volume % growth
    • Off-trade rtd volume per capita
    • On-trade rtd volume
    • On-trade rtd volume % growth
    • On-trade rtd volume per capita
    • Total rtd volume
    • Total rtd volume % growth
    • Total rtd volume per capita
    • Off-trade volume litres of pure alcohol
    • Off-trade volume litres of pure alcohol % growth
    • Off-trade volume litres of pure alcohol per capita
    • On-trade volume litres of pure alcohol
    • On-trade volume litres of pure alcohol % growth
    • On-trade volume litres of pure alcohol per capita
    • Total volume litres of pure alcohol
    • Total volume litres of pure alcohol % growth
    • Total volume litres of pure alcohol per capita

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