The performance of dog food over the forecast period will be influenced by high inflation and unit price growth in the early years and then the reduction of inflation and price stabilisation of electricity, gas and fuel. Volume growth is expected, although at a low rate which is expected to be exceeded by constant value growth.
Dry dog food will continue to be the leading category in dog food as it provides a low price per kg (compared with wet dog food), which appeals to consumers with reduced purchasing power. Because of the low price per unit, especially in economy food, dry dog food will continue to be the cheapest option for owners switching from scraps to prepared food.
The dynamics of wet dog food is expected to continue to be impacted by significant price growth in 2022-2023 due to shortages in supply and the high price growth of metal cans and ingredients. Value growth will consequently record greater rates of growth than volume.
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Understand the latest market trends and future growth opportunities for the Dog Food industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Dog Food
This report originates from Passport, our Dog Food research and analysis database.
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