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Country Report

Luxury Cars in

Premium and Luxury Cars in Sweden

Jan 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Premium and luxury cars recovers quickly after an initial setback

Sweden took less restrictive measures in response to the pandemic than other EU Member States, partially cushioning the immediate impact of COVID-19 on premium and luxury cars. However, muted consumer optimism suppresses private consumption, especially of luxury goods.

Demand for electric cars continues to gain ground in Sweden

As demand for electric cars continues to gain ground in Sweden, Tesla remains the leading player in electric cars and saw its value share grow significantly in 2019. During the first nine months of 2020, Tesla Model S and Tesla Model X experienced continued growth in sales.

Lower-end luxury cars to be most affected by economic fluctuations

Volkswagen remains the market leader in premium and luxury cars in 2019, with its well-established Audi, Porsche, Bentley and Lamborghini brands. However, only the Bentley brand recorded a positive sales performance in 2020 while the company’s other brands registered a substantial decline in sales.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Luxury Cars industry in Sweden with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Luxury Cars industry in Sweden, our research will save you time and money while empowering you to make informed, profitable decisions.

The Luxury Cars in Sweden market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Luxury Cars in Sweden?
What are the major brands in Sweden?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our

Luxury Goods market research database.

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Premium and Luxury Cars in Sweden - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Premium and luxury cars recovers quickly after an initial setback

Demand for electric cars continues to gain ground in Sweden

Lower-end luxury cars to be most affected by economic fluctuations

RECOVERY AND OPPORTUNITIES

Demand for environmentally friendly luxury cars is set to remain strong

Volvo’s Polestar 2 might pose a threat to Tesla’s popularity

Part of demand is anticipated to shift to second-hand cars

CATEGORY DATA

Table 1 Sales of Premium and Luxury Cars: Value 2015-2020
Table 2 Sales of Premium and Luxury Cars: % Value Growth 2015-2020
Table 3 NBO Company Shares of Premium and Luxury Cars: % Value 2015-2019
Table 4 LBN Brand Shares of Premium and Luxury Cars: % Value 2016-2019
Table 5 Forecast Sales of Premium and Luxury Cars: Value 2020-2025
Table 6 Forecast Sales of Premium and Luxury Cars: % Value Growth 2020-2025

Luxury Goods in Sweden - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on luxury goods

COVID-19 country impact

Company response

Retailing shift

What next for luxury goods?

MARKET INDICATORS

Table 7 Number of High Net Worth Individuals (HNWI): 2015-2020

MARKET DATA

Table 8 Sales of Luxury Goods by Category: Value 2015-2020
Table 9 Sales of Luxury Goods by Category: % Value Growth 2015-2020
Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2015-2020
Table 11 NBO Company Shares of Luxury Goods: % Value 2015-2019
Table 12 LBN Brand Shares of Luxury Goods: % Value 2016-2019
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2020
Table 14 Forecast Sales of Luxury Goods by Category: Value 2020-2025
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2020-2025

Megatrends

Country Report

Premium and Luxury Cars in Sweden

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Premium and luxury cars recovers quickly after an initial setback

Demand for electric cars continues to gain ground in Sweden

Lower-end luxury cars to be most affected by economic fluctuations

Overview

Why buy this report?

Samples

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Overview

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Table of Contents

Premium and Luxury Cars in Sweden - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Premium and luxury cars recovers quickly after an initial setback

Demand for electric cars continues to gain ground in Sweden

Lower-end luxury cars to be most affected by economic fluctuations

RECOVERY AND OPPORTUNITIES

Demand for environmentally friendly luxury cars is set to remain strong

Volvo’s Polestar 2 might pose a threat to Tesla’s popularity

Part of demand is anticipated to shift to second-hand cars

CATEGORY DATA

Luxury Goods in Sweden - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on luxury goods

COVID-19 country impact

Company response

Retailing shift

What next for luxury goods?

MARKET INDICATORS

MARKET DATA

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

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