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Country Report

South Korea Flag Cigarettes in South Korea

| Pages: 37

Price: US$900

About this Report

Executive Summary

TRENDS

  • Cigarettes decreased in both retail value and volume in 2013. All tar levels of cigarettes recorded negative retail volume growth even though manufacturers actively introduced new products targeting diverse consumer groups. Anti-smoking regulations became stricter, so the number of smokers who decided to stop smoking also increased in 2013. Overall, cigarettes decreased by 1% in retail volume and even ultra-low-tar cigarettes declined marginally, albeit less than cigarettes at the other tar levels.

COMPETITIVE LANDSCAPE

  • KT&G maintained its solid leading position with a 61% volume share and slightly increased its volume share in 2013 thanks to good performance of Esse and actively introducing diverse product concepts targeting young consumers. Under Esse, the company first introduced a superslim capsule cigarette, Esse Change, in South Korea to change the brand image, as older consumers have been the ones to prefer Esse in the past.

PROSPECTS

  • Retail volume sales of cigarettes are expected to decrease at a CAGR of -2% over the forecast period. Only ultra-low-tar cigarettes is predicted to see retail volume sales increase, at a CAGR of 0.4%, but mid-tar cigarettes and low-tar cigarettes will decline at CAGRs of -3% and -4%, respectively. Smokers who consider their health but cannot quit smoking will show a tendency to prefer ultra-low-tar cigarettes as a compensation mentality. However, cigarettes overall will be negatively affected by the government’s anti-smoking policy.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cigarettes industry in South Korea with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cigarettes industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cigarettes in South Korea market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports, and exports of finished cigarettes
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Cigarettes in South Korea?
  • What are the major brands in South Korea?
  • What is the legislative environment like in South Korea?
  • What are the rates of cigarette taxation in South Korea?
  • Do premium, mid-price or economy cigarettes dominate in South Korea?
  • What is the rate of illicit trade in South Korea?
  • How many smokers are there in the country?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tobacco market research database.

Table of Contents

Cigarettes in South Korea - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

NEW PRODUCT DEVELOPMENTS

  • Summary 1 Cigarettes: New Product Launches

DISTRIBUTION

PROSPECTS

CATEGORY BACKGROUND

Cigarettes: price bands

  • Summary 2 Cigarette Price Band Definitions

Cigarettes: tobacco blend

Cigarettes: standard/menthol/capsule

Flavour threads

Cigarettes: filter/non-filter

Cigarettes: carbon/standard filter

Cigarettes: filter length

Cigarettes: regular vs slims vs superslims vs microslims

Cigarettes: pack size

Cigarettes: pack type

CATEGORY DATA

  • Table 1 Sales of Cigarettes by Tar Level: Volume 2008-2013
  • Table 2 Sales of Cigarettes by Tar Level: Value 2008-2013
  • Table 3 Sales of Cigarettes by Tar Level: % Volume Growth 2008-2013
  • Table 4 Sales of Cigarettes by Tar Level: % Value Growth 2008-2013
  • Table 5 Sales of Cigarettes by Price Band: % Volume Breakdown 2008-2013
  • Table 6 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2008-2013
  • Table 7 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2008-2013
  • Table 8 Sales of Cigarettes by Filter vs Non-filter: % Volume 2008-2013
  • Table 9 Sales of Filter Cigarettes by Carbon vs Non-carbon: % Volume 2008-2013
  • Table 10 Sales of Cigarettes by Length: % Volume 2008-2013
  • Table 11 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2008-2013
  • Table 12 Sales of Cigarettes by Pack Size: % Volume 2008-2013
  • Table 13 Sales of Cigarettes by Pack Type: % Volume 2008-2013
  • Table 14 NBO Company Shares of Cigarettes: % Volume 2009-2013
  • Table 15 LBN Brand Shares of Cigarettes: % Volume 2009-2012
  • Table 16 Sales of Cigarettes by Distribution Format: % Volume 2008-2013
  • Table 17 Production, Imports and Exports of Cigarettes: Total Volume 2008-2013
  • Table 18 Forecast Sales of Cigarettes by Tar Level: Volume 2013-2018
  • Table 19 Forecast Sales of Cigarettes by Tar Level: Value 2013-2018
  • Table 20 Forecast Sales of Cigarettes by Tar Level: % Volume Growth 2013-2018
  • Table 21 Forecast Sales of Cigarettes by Tar Level: % Value Growth 2013-2018
  • Table 22 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2013-2018
  • Table 23 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2013-2018
  • Table 24 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2013-2018
  • Table 25 Forecast Sales of Cigarettes by Filter vs Non-filter: % Volume 2013-2018
  • Table 26 Forecast Sales of Filter Cigarettes by Carbon vs Non-carbon: % Volume 2013-2018
  • Table 27 Forecast Sales of Cigarettes by Length: % Volume 2013-2018
  • Table 28 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2013-2018
  • Table 29 Forecast Sales of Cigarettes by Pack Size: % Volume 2013-2018
  • Table 30 Forecast Sales of Cigarettes by Pack Type: % Volume 2013-2018

Cigarettes in South Korea - Company Profiles

British American Tobacco Korea Ltd in Tobacco (South Korea)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 British American Tobacco Korea Ltd: Key Facts
  • Summary 4 British American Tobacco Korea Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 5 British American Tobacco Korea Ltd: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 6 British American Tobacco Korea Ltd: Competitive Position 2013

KT&G Corp in Tobacco (South Korea)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 7 KT&G: Key Facts
  • Summary 8 KT&G CORP: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 9 KT&G: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 10 KT&G Corp: Competitive Position 2013

Philip Morris Korea Inc in Tobacco (South Korea)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 11 Philip Morris Korea Inc: Key Facts
  • Summary 12 Philip Morris Korea Inc: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 13 Philip Morris Korea Inc: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 14 Philip Morris Korea Inc: Competitive Position 2013

Tobacco in South Korea - Industry Context

EXECUTIVE SUMMARY

Tobacco market continues showing negative growth in 2013

Popularity of capsule cigarettes is leading trend of tobacco market

New regulation will take effect from 2015

KT&G Corp shows strong performance in South Korea

Tobacco market to continue seeing retail volume declines over the forecast period

OPERATING ENVIRONMENT

Legislation

  • Summary 15 Legislation Summary at a Glance

Country-specific legislation

Minimum legal smoking age

Smoking prevalence

  • Table 31 Smoking Prevalence in Adult Population 2008-2013
  • Table 32 Number of Adult Smokers by Gender 2008-2013

Tar levels

Health warnings

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) regulation

Flavoured tobacco product ban

Plain packaging

‘Reduced harm’

Electronic cigarettes

Litigation

Death by cause

  • Table 33 Death by Cause 2009-2013

TAXATION AND PRICING

Duty-paid packet marks

Taxation rates

  • Table 34 Average Cigarette Pack Price Breakdown: Brand Examples

Average cigarette pack price breakdown

PRODUCTION/IMPORTS/EXPORTS

Illicit trade in cigarettes

MARKET INDICATORS

  • Table 35 Illicit Trade Estimate of Cigarettes: Volume 2008-2013

MARKET DATA

  • Table 36 Sales of Tobacco by Category: Volume 2008-2013
  • Table 37 Sales of Tobacco by Category: Value 2008-2013
  • Table 38 Sales of Tobacco by Category: % Volume Growth 2008-2013
  • Table 39 Sales of Tobacco by Category: % Value Growth 2008-2013
  • Table 40 Forecast Sales of Tobacco by Category: Volume 2013-2018
  • Table 41 Forecast Sales of Tobacco by Category: Value 2013-2018
  • Table 42 Forecast Sales of Tobacco by Category: % Volume Growth 2013-2018
  • Table 43 Forecast Sales of Tobacco by Category: % Value Growth 2013-2018

DEFINITIONS

SOURCES

  • Summary 16 Research Sources

Segmentation

This market research report includes the following:

  • Cigarettes
    • High Tar Cigarettes
    • Mid Tar Cigarettes
    • Low Tar Cigarettes
    • Ultra Low Tar Cigarettes

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Cigarettes by Blend
  • Cigarettes by Carbon Filter/Non-Carbon Filter
  • Cigarettes by Filtered/Unfiltered
  • Cigarettes by Length
  • Cigarettes by Pack Size
  • Cigarettes by Pack Type
  • Cigarettes by Price Band
  • Cigarettes by Slim/Superslim/Microslim/Regular
  • Cigarettes by Standard/Menthol/Capsule
  • Illicit Trade Penetration
  • Products by Ingredient
  • Smoking population - number of adult smokers
  • Smoking prevalence - % of adult population
  • Taxation
  • Trade Statistics - Volume

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Illicit trade volume
  • Illicit trade volume % growth
  • Illicit trade volume per capita
  • Retail volume (sticks)
  • Retail volume (sticks) % growth
  • Retail volume (sticks) per capita
  • Retail plus illicit trade
  • Retail plus illicit trade % growth
  • Retail plus illicit trade per capita

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