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Country Report

South Korea Flag Cigarettes in South Korea

| Pages: 37

Price: US$900

About this Report

Executive Summary

TRENDS

  • In 2012, cigarettes retail volume decreased by 1% due to strong decline in retail volume of mid tar cigarettes. Consumers’ preference for ultra low tar cigarettes continued and new products in ultra low cigarettes were also more actively introduced than in other categories. Although experts noticed that low tar cigarettes are not less harmful than high tar cigarettes, consumers still feel low tar is healthier than high tar in cigarettes. As a result, ultra low tar cigarettes increased by 2% in retail volume sales.

COMPETITIVE LANDSCAPE

  • KT&G maintained the solid lead with 62% volume share in 2012. The company increased its volume sales by 4% in actual terms and gained more than three percentage points of volume share in cigarettes. The company put effort into introducing new concepts of products targeting young consumers of legal age. Furthermore, weak performance of other competitors also helped KT&G Corp to gain further volume share.

PROSPECTS

  • Cigarettes retail volume is expected to decrease by a CAGR of 2% over the forecast period. As cigarette legislation becomes stricter from 2013, smoking prevalence is expected to decrease in coming years. From December 2012, consumers cannot smoke within 150 sq m of public places including restaurants, bars/pubs and specialist coffee shops. As many smokers have enjoyed smoking in bars/pubs or specialist coffee shops in particular, the new legislation will negatively affect the number of smokers. Though owners of bars/pubs are looking for a way to attract smokers without having smoking zones in their stores, the regulation is likely to negatively affect retail volume of cigarettes over the forecast period.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cigarettes industry in South Korea with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cigarettes industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cigarettes in South Korea market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports, and exports of finished cigarettes
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Cigarettes in South Korea?
  • What are the major brands in South Korea?
  • What is the legislative environment like in South Korea?
  • What are the rates of cigarette taxation in South Korea?
  • Do premium, mid-price or economy cigarettes dominate in South Korea?
  • What is the rate of illicit trade in South Korea?
  • How many smokers are there in the country?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tobacco market research database.

Table of Contents

Cigarettes in South Korea - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

NEW PRODUCT DEVELOPMENTS

  • Summary 1 Cigarettes - New Product Launches

DISTRIBUTION

PROSPECTS

CATEGORY BACKGROUND

Cigarettes: price bands

  • Summary 2 Cigarette Price Band Definitions

Cigarettes: tobacco blend

Cigarettes: menthol/standard

Flavour threads and capsule filters

Cigarettes: filter/non-filter

Cigarettes: carbon/standard filter

Cigarettes: filter length

Cigarettes: regular vs slims vs superslims

Cigarettes: pack size

Cigarettes: pack type

CATEGORY DATA

  • Table 1 Sales of Cigarettes by Tar Level: Volume 2007-2012
  • Table 2 Sales of Cigarettes by Tar Level: Value 2007-2012
  • Table 3 Sales of Cigarettes by Tar Level: % Volume Growth 2007-2012
  • Table 4 Sales of Cigarettes by Tar Level: % Value Growth 2007-2012
  • Table 5 Sales of Cigarettes by Price Band: % Volume Breakdown 2007-2012
  • Table 6 Sales of Cigarettes by Standard/Menthol: % Volume Breakdown 2007-2012
  • Table 7 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2007-2012
  • Table 8 Sales of Cigarettes by Filter Vs Non-filter: % Volume Breakdown 2007-2012
  • Table 9 Sales of Filter Cigarettes by Carbon Vs Non-carbon: % Volume Breakdown 2007-2012
  • Table 10 Sales of Cigarettes by Length: % Volume Breakdown 2007-2012
  • Table 11 Sales of Cigarettes by Regular/Slim/Superslim: % Volume Breakdown 2007-2012
  • Table 12 Sales of Cigarettes by Pack Size: % Volume Breakdown 2007-2012
  • Table 13 Sales of Cigarettes by Pack Type: % Volume Breakdown 2007-2012
  • Table 14 NBO Company Shares of Cigarettes: % Volume 2008-2012
  • Table 15 Cigarettes Brand Shares 2009-2012
  • Table 16 Sales of Cigarettes by Distribution Format: % Analysis 2007-2012
  • Table 17 Cigarettes: Production, Imports and Exports: Total Volume 2007-2012
  • Table 18 Forecast Sales of Cigarettes by Tar Level: Volume 2012-2017
  • Table 19 Forecast Sales of Cigarettes by Tar Level: Value 2012-2017
  • Table 20 Forecast Sales of Cigarettes by Tar Level: % Volume Growth 2012-2017
  • Table 21 Forecast Sales of Cigarettes by Tar Level: % Value Growth 2012-2017
  • Table 22 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2012-2017
  • Table 23 Forecast Sales of Cigarettes by Standard/Menthol: % Volume Breakdown 2012-2017
  • Table 24 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2012-2017
  • Table 25 Forecast Sales of Cigarettes by Filter Vs Non-filter: % Volume Breakdown 2012-2017
  • Table 26 Forecast Sales of Filter Cigarettes by Carbon Vs Non-carbon: % Volume Breakdown 2012-2017
  • Table 27 Forecast Sales of Cigarettes by Length: % Volume Breakdown 2012-2017
  • Table 28 Forecast Sales of Cigarettes by Regular/Slim/Superslim: % Volume Breakdown 2012-2017
  • Table 29 Forecast Sales of Cigarettes by Pack Size: % Volume Breakdown 2012-2017
  • Table 30 Forecast Sales of Cigarettes by Pack Type: % Volume Breakdown 2012-2017

Cigarettes in South Korea - Company Profiles

British American Tobacco Korea Ltd in Tobacco (South Korea)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 British American Tobacco Korea Ltd: Key Facts
  • Summary 4 British American Tobacco Korea Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 5 British American Tobacco Korea Ltd: Production Statistics 2012

COMPETITIVE POSITIONING

  • Summary 6 British American Tobacco Korea Ltd: Competitive Position 2012

KT&G Corp in Tobacco (South Korea)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 7 KT&G Corp: Key Facts
  • Summary 8 KT&G Corp: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 9 KT&G Corp: Production Statistics 2012

COMPETITIVE POSITIONING

  • Summary 10 KT&G Corp: Competitive Position 2012

Philip Morris Korea Inc in Tobacco (South Korea)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 11 Philip Morris Korea Inc: Key Facts
  • Summary 12 Philip Morris Korea Inc: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 13 Philip Morris Korea Inc: Production Statistics 2012

COMPETITIVE POSITIONING

  • Summary 14 Philip Morris Korea Inc: Competitive Position 2012

Tobacco in South Korea - Industry Context

EXECUTIVE SUMMARY

Tobacco records positive growth rate driven by cigarettes

Unique concept of cigarettes attracts young consumers of legal age

Cigars continue showing weak performance due to limited distribution channels

KT&G Corp maintains the leading position with diverse new products in 2012

Tobacco will show negative performance over the forecast period

OPERATING ENVIRONMENT

Legislation

  • Summary 15 Legislation Summary at a Glance

Country-specific legislation

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) regulation

“Reduced harm”

Electronic cigarettes

Litigation

Death by cause

  • Table 31 Death by Cause 2008-2012

TAXATION AND PRICING

Duty paid packet marks

Taxation rates

  • Table 32 Taxation and Duty Levies 2007-2012

Average cigarette pack price breakdown

  • Table 33 Average Cigarette Pack Price Breakdown: Brand Examples

PRODUCTION/IMPORTS/EXPORTS

  • Table 34 Trade Statistics – Tobacco Leaf 2007-2012
  • Table 35 Trade Statistics – Finished Cigarettes 2007-2012

Illicit trade in cigarettes

MARKET INDICATORS

  • Table 36 Illicit Trade Estimate of Cigarettes: Volume 2007-2012

MARKET DATA

  • Table 37 Sales of Tobacco by Category: Volume 2007-2012
  • Table 38 Sales of Tobacco by Category: Value 2007-2012
  • Table 39 Sales of Tobacco by Category: % Volume Growth 2007-2012
  • Table 40 Sales of Tobacco by Category: % Value Growth 2007-2012
  • Table 41 Forecast Sales of Tobacco by Category: Volume 2012-2017
  • Table 42 Forecast Sales of Tobacco by Category: Value 2012-2017
  • Table 43 Forecast Sales of Tobacco by Category: % Volume Growth 2012-2017
  • Table 44 Forecast Sales of Tobacco by Category: % Value Growth 2012-2017

DEFINITIONS

SOURCES

  • Summary 16 Research Sources

Segmentation

This market research report includes the following:

  • Cigarettes
    • High Tar Cigarettes
    • Mid Tar Cigarettes
    • Low Tar Cigarettes
    • Ultra Low Tar Cigarettes

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Cigarettes by Blend
  • Cigarettes by Carbon Filter/Non-Carbon Filter
  • Cigarettes by Filtered/Unfiltered
  • Cigarettes by Length
  • Cigarettes by Pack Size
  • Cigarettes by Pack Type
  • Cigarettes by Price Band
  • Cigarettes by Regular/Slim/Superslim
  • Cigarettes by Standard/Menthol
  • Illicit Trade Penetration
  • Products by Ingredient
  • Smoking population - number of adult smokers
  • Smoking prevalence - % of adult population
  • Taxation
  • Trade Statistics - Volume

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Illicit trade volume
  • Illicit trade volume % growth
  • Illicit trade volume per capita
  • Retail plus illicit trade
  • Retail plus illicit trade % growth
  • Retail plus illicit trade per capita

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