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Country Report

Thailand Flag Cigarettes in Thailand

| Pages: 41

Price: US$1,000

About this Report

Executive Summary

TRENDS

  • Thailand is one of many countries that have strong laws and regulations to prevent people from purchasing or smoking cigarettes in cooperation with many associations and organizations to create strategies to reduce the number of smokers. Main organizations helping create these strategies are Thailand Tobacco with the Office of Legislation and Litigation, Bangkok City Law, Bangkok Education, Thailand Association of Culture Sport and Tourism, and the Thailand Medical Association. The goals are to prevent new smokers, to encourage and reduce the use of cigarettes and tobacco, to support smoking-free environmental areas, and to build strength and develop the capability of Thailand Tobacco to strongly reduce and control cigarettes or tobacco amounts in the country. To support these goals and strategies to achieve them, there are public relations campaigns to raise awareness, spread news and educate people to learn more about tobacco laws that are in effect in the country

COMPETITIVE LANDSCAPE

  • Thailand’s tobacco industry holds the majority of market shares in cigarettes and Thailand Tobacco Monopoly (TTM) had the dominant volume share in 2013. TTM is still the major player in cigarettes as the organization is a state-owned enterprise under the Ministry of Finance and the only domestic tobacco producer in Thailand. Besides that, international companies Philip Morris (Thailand) and Japan Tobacco International hold volume shares in cigarettes as well.

PROSPECTS

  • Value sales of cigarettes are expected to increase at a CAGR of 3% at constant 2013 prices over the forecast period due to higher increases in unit price and taxation. Despite still growing volume sales are expected to post a CAGR of only 1% between 2013 and 2018.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cigarettes industry in Thailand with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cigarettes industry in Thailand, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cigarettes in Thailand market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports, and exports of finished cigarettes
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Cigarettes in Thailand?
  • What are the major brands in Thailand?
  • What is the legislative environment like in Thailand?
  • What are the rates of cigarette taxation in Thailand?
  • Do premium, mid-price or economy cigarettes dominate in Thailand?
  • What is the rate of illicit trade in Thailand?
  • How many smokers are there in the country?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tobacco market research database.

Table of Contents

Cigarettes in Thailand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

NEW PRODUCT DEVELOPMENTS

  • Summary 1 Cigarettes: New Product Launches

DISTRIBUTION

PROSPECTS

CATEGORY BACKGROUND

Cigarettes: price bands

  • Summary 2 Cigarette Price Band Definitions

Cigarettes: tobacco blend

Cigarettes: standard/menthol/capsule

Cigarettes: filter/non-filter

Cigarettes: carbon/standard filter

Cigarettes: filter length

Cigarettes: regular vs slims vs superslims vs microslims

Cigarettes: pack size

Cigarettes: pack type

CATEGORY DATA

  • Table 1 Sales of Cigarettes by Tar Level: Volume 2008-2013
  • Table 2 Sales of Cigarettes by Tar Level: Value 2008-2013
  • Table 3 Sales of Cigarettes by Tar Level: % Volume Growth 2008-2013
  • Table 4 Sales of Cigarettes by Tar Level: % Value Growth 2008-2013
  • Table 5 Sales of Cigarettes by Price Band: % Volume Breakdown 2008-2013
  • Table 6 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2008-2013
  • Table 7 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2008-2013
  • Table 8 Sales of Cigarettes by Filter vs Non-filter: % Volume 2008-2013
  • Table 9 Sales of Filter Cigarettes by Carbon vs Non-carbon: % Volume 2008-2013
  • Table 10 Sales of Cigarettes by Length: % Volume 2008-2013
  • Table 11 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2008-2013
  • Table 12 Sales of Cigarettes by Pack Size: % Volume 2008-2013
  • Table 13 Sales of Cigarettes by Pack Type: % Volume 2008-2013
  • Table 14 NBO Company Shares of Cigarettes: % Volume 2009-2013
  • Table 15 LBN Brand Shares of Cigarettes: % Volume 2009-2012
  • Table 16 Sales of Cigarettes by Distribution Format: % Volume 2008-2013
  • Table 17 Production, Imports and Exports of Cigarettes: Total Volume 2008-2013
  • Table 18 Forecast Sales of Cigarettes by Tar Level: Volume 2013-2018
  • Table 19 Forecast Sales of Cigarettes by Tar Level: Value 2013-2018
  • Table 20 Forecast Sales of Cigarettes by Tar Level: % Volume Growth 2013-2018
  • Table 21 Forecast Sales of Cigarettes by Tar Level: % Value Growth 2013-2018
  • Table 22 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2013-2018
  • Table 23 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2013-2018
  • Table 24 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2013-2018
  • Table 25 Forecast Sales of Cigarettes by Filter vs Non-filter: % Volume 2013-2018
  • Table 26 Forecast Sales of Filter Cigarettes by Carbon vs Non-carbon: % Volume 2013-2018
  • Table 27 Forecast Sales of Cigarettes by Length: % Volume 2013-2018
  • Table 28 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2013-2018
  • Table 29 Forecast Sales of Cigarettes by Pack Size: % Volume 2013-2018
  • Table 30 Forecast Sales of Cigarettes by Pack Type: % Volume 2013-2018

Cigarettes in Thailand - Company Profiles

Philip Morris (Thailand) Ltd in Tobacco (Thailand)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 Phillip Morris Thailand Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 4 Philip Morris Thailand Ltd: Competitive Position 2013

Thailand Tobacco Monopoly in Tobacco (Thailand)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Thailand Tobacco Monopoly: Key Facts
  • Summary 6 Thailand Tobacco Monopoly: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 7 Thailand Tobacco Monopoly: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 8 Thailand Tobacco Monopoly: Competitive Position 2013

Tobacco in Thailand - Industry Context

EXECUTIVE SUMMARY

Thai laws on anti-smoking continue to have negative impact on sales growth

Thailand Tobacco Monopoly dominates tobacco industry

Tobacco products see continuous sales increases

AEC market contributes to tobacco growth

Overall tobacco products will continue to grow, albeit at slower rate

OPERATING ENVIRONMENT

Legislative overview/FCTC ratification

  • Summary 9 Legislation Summary at a Glance

Country-specific legislation

Minimum legal smoking age

Smoking prevalence

  • Table 31 Smoking Prevalence in Adult Population 2008-2013
  • Table 32 Number of Adult Smokers by Gender 2008-2013

Tar levels

Health warnings

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) regulation

“Reduced harm”

Electronic cigarettes

Litigation

Death by cause

  • Table 33 Death by Cause 2008-2012

TAXATION AND PRICING

Duty-paid packet marks

Taxation rates

  • Table 34 Taxation and Duty Levies 2008-2013

Average cigarette pack price breakdown

  • Table 35 Average Cigarette Pack Price Breakdown: Brand Examples

PRODUCTION/IMPORTS/EXPORTS

  • Table 36 Trade Statistics – Cigarettes 2009-2013

Illicit trade in cigarettes

MARKET INDICATORS

  • Table 37 Illicit Trade Estimate of Cigarettes: Volume 2008-2013

MARKET DATA

  • Table 38 Sales of Tobacco by Category: Volume 2008-2013
  • Table 39 Sales of Tobacco by Category: Value 2008-2013
  • Table 40 Sales of Tobacco by Category: % Volume Growth 2008-2013
  • Table 41 Sales of Tobacco by Category: % Value Growth 2008-2013
  • Table 42 Forecast Sales of Tobacco by Category: Volume 2013-2018
  • Table 43 Forecast Sales of Tobacco by Category: Value 2013-2018
  • Table 44 Forecast Sales of Tobacco by Category: % Volume Growth 2013-2018
  • Table 45 Forecast Sales of Tobacco by Category: % Value Growth 2013-2018

DEFINITIONS

SOURCES

  • Summary 10 Research Sources

Segmentation

This market research report includes the following:

  • Cigarettes
    • High Tar Cigarettes
    • Mid Tar Cigarettes
    • Low Tar Cigarettes
    • Ultra Low Tar Cigarettes

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Cigarettes by Blend
  • Cigarettes by Carbon Filter/Non-Carbon Filter
  • Cigarettes by Filtered/Unfiltered
  • Cigarettes by Length
  • Cigarettes by Pack Size
  • Cigarettes by Pack Type
  • Cigarettes by Price Band
  • Cigarettes by Slim/Superslim/Microslim/Regular
  • Cigarettes by Standard/Menthol/Capsule
  • Illicit Trade Penetration
  • Products by Ingredient
  • Smoking population - number of adult smokers
  • Smoking prevalence - % of adult population
  • Taxation
  • Trade Statistics - Volume

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Illicit trade volume
  • Illicit trade volume % growth
  • Illicit trade volume per capita
  • Retail volume (sticks)
  • Retail volume (sticks) % growth
  • Retail volume (sticks) per capita
  • Retail plus illicit trade
  • Retail plus illicit trade % growth
  • Retail plus illicit trade per capita

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