Overall unit volumes of packaging increased during the COVID-19 pandemic. Consumers were prioritising packaged products, particularly in food, with previously unpackaged produce often wrapped and sealed.
Rigid plastic remained the leading pack type in fresh milk. This pack type is usually available in large sizes of one litre and above.
Although the COVID-19 pandemic hampered packaging recycling initiatives, such as the bottle bill (beverage container deposit regulations), in the majority of states in the US, government regulations around the plastic content in packaging are expected to lead brands towards sustainable and recyclable packaging over the coming years. Leading brand owners like Nestlé Waters, Coca-Cola and Dr Pepper aim to partially shift to rPET across their portfolios.
Metal beverage cans continued gaining share from glass bottles in 2020, with cans seen as being more sustainable, easy to transport and cheaper to manufacture than glass bottles. Furthermore, their light weight and eye-catching designs also help attract consumers to cans over bottles.
The worldwide pandemic saw the importance of caring for the planet increase among consumers as concerns about the environment bubbled up again quickly when COVID-19 arrived in the country. This led to increased sales of glass packaging in bath and shower as well as skin care, for example.
The fact that many consumers were advised to stay at home where possible during the pandemic resulted in a spike in e-commerce shopping across most industries in the US, with home care packaging being no different. However, as a distribution channel, e-commerce offers unique challenges surrounding packaging and shipping.
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Understand the latest market trends and future growth opportunities for the Packaging industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of packaging types.
If you're in the Packaging industry in USA, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This report originates from Passport, our Packaging research and analysis database.
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