In recent years, the on-trade was the main driver of growth for cider/perry in Germany, with the exception of the period most impacted by the pandemic. However, this trend is expected to shift in the coming years, due to a number of factors.
Cider/perry in Germany was impacted by economic factors in the past year, and is expected to continue to be influenced by economic factors in the forecast period. High inflation and supply chain issues have led to difficulties in the production and sale of cider/perry.
Cider/perry in Germany has seen success in recent years by combining the traditional elements of cider-making with modern aspects. The use of high-quality ingredients, combined with innovative marketing strategies and new flavour profiles, has helped to attract a broad range of consumers.
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Understand the latest market trends and future growth opportunities for the Cider/Perry industry in Germany with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cider/Perry industry in Germany, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty
Cider/Perry
Cider is made from fermented apple juice while perry is made from fermented pear juice. Both artisanal and industrial cider/perry are included.
See All of Our DefinitionsThis report originates from Passport, our Cider/Perry research and analysis database.
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