Although cider/perry is set to maintain total volume growth in the forecast period, on-trade sales are expected to struggle to reach the pre-pandemic level even by the end of the forecast period, and off-trade growth is set to be low, or even decline. Although it will benefit from being a lower alcohol or no alcohol alternative, cider/perry is expected to face increased competition from non alcoholic alternatives, such as non alcoholic spirits.
While established cider/perry brands have maintained their dominance, an increase in health and wellness trends, alongside improved awareness amongst the local population, has created demand for unique artisanal ciders with different flavour profiles. This has led to a noticeable increase in local craft cider/perry breweries in Hong Kong; not dissimilar to the demand for local craft beer, which is extremely popular in the city.
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Understand the latest market trends and future growth opportunities for the Cider/Perry industry in Hong Kong, China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Cider/Perry
Cider is made from fermented apple juice while perry is made from fermented pear juice. Both artisanal and industrial cider/perry are included.
See All of Our DefinitionsThis report originates from Passport, our Cider/Perry research and analysis database.
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