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Country Report

Malaysia Flag Eyewear in Malaysia

| Pages: 36

Price: US$1,210

About this Report

EXECUTIVE SUMMARY

Stronger economic growth stimulates sales growth in eyewear during 2014

Stronger economic (GDP) growth in Malaysia during 2014 managed to help stimulate sales growth of eyewear. Various categories in eyewear such as daily disposable lenses, spectacle frames, spectacle lenses and sunglasses all displayed stronger value growth in 2014 compared to growth in the previous year. Demand is seen to be rising within Malaysia due to stronger disposable income and purchasing confidence resulting from the stronger economic growth.

Fashion-conscious consumers boost demand in eyewear

Consumers in Malaysia who are highly fashion conscious due to international exposure to more fashion trends are showing stronger demand for eyewear products. Several categories of eyewear such as cosmetic contact lenses, spectacle frames and sunglasses are considered as fashion accessories for most Malaysians. Thus it is no longer true that consumers will only wear spectacles if they are required to or due to the eye’s condition. In addition to that, many consumers are purchasing not only one pair but multiple pairs of spectacles, sunglasses and cosmetic lenses since they are using these items to match their daily fashion styles.

International players dominate eyewear in Malaysia

A large number of international players such as Luxottica Group, Hoya Corp, Essilor International and Johnson & Johnson continued to lead sales of eyewear within Malaysia in 2014. These international players distribute a large range of eyewear brands due to specialising in manufacturing eyewear under the licence of their respective brands. Having a diverse portfolio of eyewear brands helped these international companies to see significant sales performance over the review period.

Optical goods stores dominant channel for sales of eyewear

Optical goods stores led sales of eyewear throughout Malaysia and is the major distribution channel for eyewear. Consumers who intend to purchase eyewear, be it contact lenses, spectacles or sunglasses will think of several optical goods stores like Focus Point, Optical 88 and MOG Eyewear as their options. This is because consumers are more comfortable with being able to purchase eyewear products from optical goods stores given the availability of eye examination services and wide range of products in the stores. On top of that, optical goods stores also offer promotional items consistently.

Slower forecast performance expected for eyewear in Malaysia

Slower forecast performance is expected for eyewear in Malaysia throughout the forecast period since economic uncertainties are likely to affect economic performance in the country. Consumers will be even more cautious in spending after the government imposes the Goods and Service Tax (GST) during 2015. Therefore, all these external factors are likely to have a negative impact on sales performance of eyewear in the country over the forecast period, causing a slowdown albeit still positive growth.

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This Euromonitor market report provides market trend and market growth analysis of the Eyewear industry in Malaysia. With this market report, you’ll be able to explore in detail the changing shape and potential of the industry. You will now be able to plan and build strategy on real industry data and projections.

The Eyewear in Malaysia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • How are sales of contact lenses performing compared to spectacles?
  • What’s the growth potential for emerging retail channels in eyewear?
  • How are demographic changes impacting the industry in Malaysia?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our eyewear market research database.

Each report is delivered with the following components:
Report: PDF
Market statistics: Excel workbook

Table of Contents

Eyewear in Malaysia - Industry Overview

EXECUTIVE SUMMARY

Stronger economic growth stimulates sales growth in eyewear during 2014

Fashion-conscious consumers boost demand in eyewear

International players dominate eyewear in Malaysia

Optical goods stores dominant channel for sales of eyewear

Slower forecast performance expected for eyewear in Malaysia

KEY TRENDS AND DEVELOPMENTS

Eye conditions in Malaysia

Consumers visit optical goods stores to purchase eyewear

Optical goods stores easily found at shopping malls

MARKET DATA

  • Table 1 Sales of Eyewear by Category: Volume 2009-2014
  • Table 2 Sales of Eyewear by Category: Value 2009-2014
  • Table 3 Sales of Eyewear by Category: % Volume Growth 2009-2014
  • Table 4 Sales of Eyewear by Category: % Value Growth 2009-2014
  • Table 5 NBO Company Shares of Eyewear: % Value 2009-2013
  • Table 6 LBN Brand Shares of Eyewear: % Value 2010-2013
  • Table 7 Distribution of Eyewear by Format: % Value 2009-2014
  • Table 8 Forecast Sales of Eyewear by Category: Volume 2014-2019
  • Table 9 Forecast Sales of Eyewear by Category: Value 2014-2019
  • Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2014-2019
  • Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2014-2019

DEFINITIONS

SOURCES

  • Summary 1 Research Sources

Eyewear in Malaysia - Company Profiles

Bausch & Lomb (M) Sdn Bhd in Eyewear (Malaysia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 2 Bausch & Lomb (M) Sdn Bhd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 3 Bausch & Lomb (M) Sdn Bhd: Competitive Position 2013

FJ Benjamin (M) Sdn Bhd in Eyewear (Malaysia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 FJ Benjamin (M) Sdn Bhd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 5 FJ Benjamin (M) Sdn Bhd: Competitive Position 2013

Malaysian Hoya Lens Sdn Bhd in Eyewear (Malaysia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 6 Malaysian Hoya Lens Sdn Bhd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 7 Malaysian Hoya Lens Sdn Bhd: Competitive Position 2013

Metro Optical Group in Eyewear (Malaysia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 8 Metro Optical Group: Key Facts

COMPANY BACKGROUND

  • Chart 1 Metro Optical Group: MOG Eyewear in Selangor

INTERNET STRATEGY

PRIVATE LABEL

COMPETITIVE POSITIONING

Contact Lenses in Malaysia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 12 Sales of Contact Lenses by Category: Volume 2009-2014
  • Table 13 Sales of Contact Lenses by Category: Value 2009-2014
  • Table 14 Sales of Contact Lenses by Category: % Volume Growth 2009-2014
  • Table 15 Sales of Contact Lenses by Category: % Value Growth 2009-2014
  • Table 16 NBO Company Shares of Contact Lenses: % Value 2009-2013
  • Table 17 LBN Brand Shares of Contact Lenses: % Value 2010-2013
  • Table 18 Distribution of Contact Lenses by Format: % Value 2009-2014
  • Table 19 Forecast Sales of Contact Lenses by Category: Volume 2014-2019
  • Table 20 Forecast Sales of Contact Lenses by Category: Value 2014-2019
  • Table 21 Forecast Sales of Contact Lenses by Category: % Volume Growth 2014-2019
  • Table 22 Forecast Sales of Contact Lenses by Category: % Value Growth 2014-2019

Spectacles in Malaysia - Category Analysis

HEADLINES

TRENDS

Spectacle Frames & Lenses

Sunglasses

Readymade Reading Glasses

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 23 Sales of Spectacles by Category: Volume 2009-2014
  • Table 24 Sales of Spectacles by Category: Value 2009-2014
  • Table 25 Sales of Spectacles by Category: % Volume Growth 2009-2014
  • Table 26 Sales of Spectacles by Category: % Value Growth 2009-2014
  • Table 27 Sales of Spectacle Lenses by Type: % Value Breakdown 2009-2014
  • Table 28 NBO Company Shares of Spectacles: % Value 2009-2013
  • Table 29 LBN Brand Shares of Spectacles: % Value 2010-2013
  • Table 30 Distribution of Spectacles by Format: % Value 2009-2014
  • Table 31 Forecast Sales of Spectacles by Category: Volume 2014-2019
  • Table 32 Forecast Sales of Spectacles by Category: Value 2014-2019
  • Table 33 Forecast Sales of Spectacles by Category: % Volume Growth 2014-2019
  • Table 34 Forecast Sales of Spectacles by Category: % Value Growth 2014-2019

Segmentation

This market research report includes the following:

  • Eyewear
    • Contact Lenses
      • Daily Disposable Lenses
      • Weekly/Monthly Disposable Lenses
      • Traditional Lenses
      • Extended Wear Lenses
    • Spectacles
      • Readymade Reading Glasses
      • Spectacle Frames
      • Spectacle Lenses
      • Sunglasses

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Type
  • Contact Lenses by Type
  • Daily Disposable Lenses by Condition
  • Weekly/Monthly Disposable Lenses by Condition
  • Eye Health Indicators
  • Number of Certified Opticians

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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