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Country Report

Video Games in

Video Games in Indonesia

May 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Consumers turn to mobile games during the COVID-19 crisis

Dominated by mobile games, video games enjoyed strong current value growth in 2020. During the COVID-19 pandemic, people looked for forms of entertainment to help them to pass the many hours they spent at home, with video games a prominent choice.

Cheaper mobile devices expand consumer base for mobile games

Demand for mobile games continued to increase strongly in 2020 supported by the fast growing penetration rate of mobile internet devices in Indonesia, including smartphones and tablets that run on various platforms. A growing range of smartphones have become available at under IDR1 million and more local companies have released affordable tablets at around IDR1.

Nintendo pulls further ahead in hardware, while Garena benefits from strength in mobile games

Nintendo significantly reinforced its dominant position in video games hardware in 2020. Prior to the COVID-19 pandemic, Nintendo Switch had already been gaining popularity within Indonesian families who were increasingly using it for family recreation, and its high levels of brand awareness helped it to continue to gain considerable value share in 2020 at the expense of its chief competitor, Sony.

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Toys and Games Sample Report Toys and Games Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Video Games industry in Indonesia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Video Games industry in Indonesia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Video Games in Indonesia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic values and company shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Video Games in Indonesia?
What are the major companies Indonesia?
How was toys and games affected by the global recession?
Which product categories performed best in the last year?
What are the new any safety regulations affecting the industry?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Toys and Games market research database.

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Video Games in Indonesia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Consumers turn to mobile games during the COVID-19 crisis

Cheaper mobile devices expand consumer base for mobile games

Nintendo pulls further ahead in hardware, while Garena benefits from strength in mobile games

RECOVERY AND OPPORTUNITIES

Continued strong growth expected

Deepening penetration of smartphones to support mobile games expansion

New consoles support ongoing strong growth in video hardware

CATEGORY DATA

Table 1 Sales of Video Games by Category: Value 2015-2020
Table 2 Sales of Video Games by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Video Games: % Value 2016-2020
Table 4 LBN Brand Shares of Video Games: % Value 2017-2020
Table 5 NBO Company Shares of Video Games Hardware: % Value 2016-2020
Table 6 LBN Brand Shares of Video Games Hardware: % Value 2017-2020
Table 7 NBO Company Shares of Video Games Software: % Value 2016-2020
Table 8 Distribution of Video Games by Format: % Value 2015-2020
Table 9 Distribution of Video Games Hardware by Format: % Value 2015-2020
Table 10 Distribution of Video Games Software by Format: % Value 2015-2020
Table 11 Distribution of Video Games Software (Physical) by Format: % Value 2015-2020
Table 12 Distribution of Video Games Software (Digital) by Format: % Value 2015-2020
Table 13 Forecast Sales of Video Games by Category: Value 2020-2025
Table 14 Forecast Sales of Video Games by Category: % Value Growth 2020-2025

Toys and Games in Indonesia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on toys and games

COVID-19 country impact

Company response

Retailing shift

What next for toys and games?

MARKET DATA

Table 15 Sales of Toys and Games by Category: Value 2015-2020
Table 16 Sales of Toys and Games by Category: % Value Growth 2015-2020
Table 17 NBO Company Shares of Toys and Games: % Value 2016-2020
Table 18 LBN Brand Shares of Toys and Games: % Value 2017-2020
Table 19 Distribution of Toys and Games by Format: % Value 2015-2020
Table 20 Forecast Sales of Toys and Games by Category: Value 2020-2025
Table 21 Forecast Sales of Toys and Games by Category: % Value Growth 2020-2025

Megatrends

Country Report

Video Games in Indonesia

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Consumers turn to mobile games during the COVID-19 crisis

Cheaper mobile devices expand consumer base for mobile games

Nintendo pulls further ahead in hardware, while Garena benefits from strength in mobile games

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Video Games in Indonesia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Consumers turn to mobile games during the COVID-19 crisis

Cheaper mobile devices expand consumer base for mobile games

Nintendo pulls further ahead in hardware, while Garena benefits from strength in mobile games

RECOVERY AND OPPORTUNITIES

Continued strong growth expected

Deepening penetration of smartphones to support mobile games expansion

New consoles support ongoing strong growth in video hardware

CATEGORY DATA

Toys and Games in Indonesia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on toys and games

COVID-19 country impact

Company response

Retailing shift

What next for toys and games?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

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