print

Country Report

Hong Kong, China Flag NRT Smoking Cessation Aids in Hong Kong, China

| Pages: 19

Price: US$990

About this Report

Executive Summary

TRENDS

  • Total value sales of NRT smoking cessation aids grew by 7% in 2014 to reach HK$18 million. According to the Thematic Household Survey Report published by the Census and Statistics Department, daily cigarette smoking prevalence among Hong Kong population dropped to a record low of 10.7% in 2013, compared to 11.1% in 2010. This reflected 10,000 people out of 650,000 quitting smoking in 2014, driving up the retail sales of NRT smoking cessation aids in that year. The trend was also supported by the 20% rise in tobacco tax imposed by the government in February 2014 that had immediate effect on smoking cessation among students and low-income smokers.

COMPETITIVE LANDSCAPE

  • Johnson & Johnson Consumer (Hong Kong) Ltd dominated the value sales of NRT smoking cessation aids with a 73% value share in 2014, thanks to its leading and established brand image of Nicorette and lack of competing brands in the market. Nicorette is recognised for its effectiveness in eliminating smoking addiction and its wide retail distribution provides convenience to smokers. The products are available in patches and gum.

PROSPECTS

  • Hong Kong government increased tobacco duty by 20% in 2014, aiming to lower public health risks related to smoking and meet the level recommended by the World Health Organization. Smoking will be made less affordable and increased anti-smoking campaigns by the government will encourage more smokers to quit.

Samples (FAQs about samples):

doc_pdf.png Sample NRT Smoking Cessation Aids Market Research Report

doc_excel_table.png Sample NRT Smoking Cessation Aids Data

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the NRT Smoking Cessation Aids industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the NRT Smoking Cessation Aids industry in Hong Kong, China, our research will save you time and money while empowering you to make informed, profitable decisions.

The NRT Smoking Cessation Aids in Hong Kong, China market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports by origin, exports by destination
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of NRT Smoking Cessation Aids in Hong Kong, China?
  • What are the major brands in Hong Kong, China?
  • How have tobacco bans affected the sales of NRT Smoking Cessation Aids?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Table of Contents

NRT Smoking Cessation Aids in Hong Kong, China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY INDICATORS

  • Table 1 Number of Smokers by Gender 2009-2014

CATEGORY DATA

  • Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2009-2014
  • Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2009-2014
  • Table 4 Sales of NRT Gum by Flavour: % Value Breakdown 2009-2014
  • Table 5 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2010-2014
  • Table 6 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2011-2014
  • Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2014-2019
  • Table 8 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2014-2019

Consumer Health in Hong Kong, China - Industry Context

EXECUTIVE SUMMARY

Consumer health shows signs of maturity

Consumers take the initiative in maintaining and resolving health issues

Local consumer health players gain increasing share

Parapharmacies/drugstores outperform direct selling

Weaker prospects in forecast period

KEY TRENDS AND DEVELOPMENTS

Decline in Chinese tourist arrivals leads to economic slowdown

Preventive supplements and all-natural ingredients are key engines of growth

Stringent legislation as consumers demand clear labelling

MARKET INDICATORS

  • Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2009-2014
  • Table 10 Life Expectancy at Birth 2009-2014

MARKET DATA

  • Table 11 Sales of Consumer Health by Category: Value 2009-2014
  • Table 12 Sales of Consumer Health by Category: % Value Growth 2009-2014
  • Table 13 NBO Company Shares of Consumer Health: % Value 2010-2014
  • Table 14 LBN Brand Shares of Consumer Health: % Value 2011-2014
  • Table 15 Distribution of Consumer Health by Format: % Value 2009-2014
  • Table 16 Distribution of Consumer Health by Format and Category: % Value 2014
  • Table 17 Forecast Sales of Consumer Health by Category: Value 2014-2019
  • Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2014-2019

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

SOURCES

  • Summary 1 Research Sources

Segmentation

This market research report includes the following:

  • NRT Smoking Cessation Aids
    • NRT Gum
    • NRT Inhalators
    • NRT Lozenges
    • NRT Patches
    • Other NRT

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Type
  • Smoking population - number of adult smokers
  • Smoking prevalence - % of adult population

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY

print

Recently Viewed Items more ›

    Want to find out more about this report?

    If you purchase a report that is updated in the next 60 days, we will send you the new edition of the report and the data extract FREE!
    Our site uses cookies to improve functionality. Continue if you are happy with this or learn how to manage cookies by clicking here