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Country Report

Thailand Flag NRT Smoking Cessation Aids in Thailand

| Pages: 20

Price: US$990

About this Report

Executive Summary

TRENDS

  • The trend continuing from the review period was reflected in a growing number of smokers in Thailand in 2015. Even though the Thai government implemented strict antismoking regulations banning smoking in public areas, imposing higher tax rates and banning tobacco sales to consumers under the age of 18, tobacco sales were still increasing. Whilst there were new smokers, some existing smokers wanted to quit mainly due to concern about their health. Demand of NRT smoking cessation was consequently on an increasing development in 2015.

COMPETITIVE LANDSCAPE

  • Within NRT smoking cessation aids, NRT gum dominated with over 75% share of retail value. Johnson & Johnson retained its leadership positioning in NRT smoking cessation aids in 2015, accounting for 60% retail value share. Its leading brand was Nicorette in NRT gum. Novartis ranked as the second leading player with 23% value share with the Nicotinell brand in NRT patches. Nicomild-2 by Millimed was heavily found through the internet retailing channel. The company accounted for a retail value share of 16% in 2015.

PROSPECTS

  • Over the forecast period, NRT smoking cessation aids is expected to post a forecast CAGR of 8% to reach Bt250 million by 2020, which is faster than the review period performance. Strict implementation of antismoking regulations by the Thai government will continuously encourage more smokers to quit smoking. Thanks to health consciousness amongst Thai consumers, they are likely to be more aware of health hazards associated to smoking addiction. As result, NRT smoking cessation aids is likely to perform well in the marketplace.

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Overview

Discover the latest market trends and uncover sources of future market growth for the NRT Smoking Cessation Aids industry in Thailand with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the NRT Smoking Cessation Aids industry in Thailand, our research will save you time and money while empowering you to make informed, profitable decisions.

The NRT Smoking Cessation Aids in Thailand market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports by origin, exports by destination
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of NRT Smoking Cessation Aids in Thailand?
  • What are the major brands in Thailand?
  • How have tobacco bans affected the sales of NRT Smoking Cessation Aids?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Table of Contents

NRT Smoking Cessation Aids in Thailand - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY INDICATORS

  • Table 1 Number of Smokers by Gender 2010-2015

CATEGORY DATA

  • Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2010-2015
  • Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2010-2015
  • Table 4 Sales of NRT Gum by Flavour: % Value 2010-2015
  • Table 5 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2011-2015
  • Table 6 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2012-2015
  • Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2015-2020
  • Table 8 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2015-2020

Consumer Health in Thailand - Industry Context

EXECUTIVE SUMMARY

Positive performance benefits from health-conscious trends

Vitamins and dietary supplements plays an important role in driving growth

International companies continue to lead sales

Chemists/pharmacies and drugstores/parapharmacies continue their dominance

Consumer health is expected to show modest value growth

KEY TRENDS AND DEVELOPMENTS

Pricing has been significantly pushed to higher level

Internet retailing channel penetrates consumer health

Ageing population and urbanisation continue to drive demand of consumer health

MARKET INDICATORS

  • Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2010-2015
  • Table 10 Life Expectancy at Birth 2010-2015

MARKET DATA

  • Table 11 Sales of Consumer Health by Category: Value 2010-2015
  • Table 12 Sales of Consumer Health by Category: % Value Growth 2010-2015
  • Table 13 NBO Company Shares of Consumer Health: % Value 2011-2015
  • Table 14 LBN Brand Shares of Consumer Health: % Value 2012-2015
  • Table 15 Distribution of Consumer Health by Format: % Value 2010-2015
  • Table 16 Distribution of Consumer Health by Format and Category: % Value 2015
  • Table 17 Forecast Sales of Consumer Health by Category: Value 2015-2020
  • Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2015-2020

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

SOURCES

  • Summary 1 Research Sources

Segmentation

This market research report includes the following:

  • NRT Smoking Cessation Aids
    • NRT Gum
    • NRT Inhalators
    • NRT Lozenges
    • NRT Patches
    • Other NRT

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis by Type
  • Pricing
  • Smoking population - number of adult smokers
  • Smoking prevalence - % of adult population

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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