The number of smokers in Japan is set to continue declining over the forecast period, partly due to an ageing population but also due to growing health concerns. Furthermore, higher taxes on cigarettes are also likely to help encourage more smokers to quit, which should ensure sales of NRT smoking cessation aids remain relatively stable, with only a small year-on-year decline projected in value terms (at constant 2023 prices).
The growing range of alternatives to NRT smoking cessation aids, such as e-cigarettes and e-vapour products, and CBD products also poses a threat to the future NRT smoking cessation aids in Japan. E-cigarettes and e-vapour products, many of which do not contain nicotine or tar, are becoming increasingly popular as a less harmful alternative.
By using e-liquids containing CBD, users can continue a habit similar to smoking cigarettes, while benefiting from the stress-relieving effects of CBD, thereby allowing smokers to quit smoking or reduce smoking with less strain. In addition, shisha is gaining popularity as an alternative to smoking because the nicotine is diluted with liquid, making it suitable for socialising, and it has a more pleasant aroma compared with cigarettes.
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Understand the latest market trends and future growth opportunities for the NRT Smoking Cessation Aids industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the NRT Smoking Cessation Aids industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
NRT Smoking Cessation Aids
Nicotine-based products such as gum, lozenges, patches, and inhalators used to aid smoking cessation. Exclude electronic cigarettes (e-cigarettes).
See All of Our DefinitionsThis report originates from Passport, our NRT Smoking Cessation Aids research and analysis database.
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