Health and Wellness in France
Health and wellness in 2021: The big picture
What next for health and wellness?
Table 1 Sales of Health and Wellness by Type: Value 2016-2021
Table 2 Sales of Health and Wellness by Type: % Value Growth 2016-2021
Table 3 Sales of Health and Wellness by Category: Value 2016-2021
Table 4 Sales of Health and Wellness by Category: % Value Growth 2016-2021
Table 5 Sales of Health and Wellness by Prime Positioning: Value 2016-2021
Table 6 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021
Table 7 NBO Company Shares of Health and Wellness: % Value 2017-2021
Table 8 LBN Brand Shares of Health and Wellness: % Value 2018-2021
Table 9 Distribution of Health and Wellness by Format: % Value 2016-2021
Table 10 Distribution of Health and Wellness by Format and Category: % Value 2021
Table 11 Forecast Sales of Health and Wellness by Type: Value 2021-2026
Table 12 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026
Table 13 Forecast Sales of Health and Wellness by Category: Value 2021-2026
Table 14 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026
Table 15 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026
Table 16 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026
Summary 1 Research Sources
Better For You Beverages in France
After a year of indulgence, consumers go back to pre-pandemic health-conscious habits
Coca-Cola reformulates and repackages its Coca-Cola Zero variant whilst Coca-Cola Light shows no new innovation
Modest effect of the pandemic on reduced caffeine hot drinks
Zero sugar to be key focus in carbonates
Natural trend is expected to push better for you reduced sugar beverages forward
Green tea or fruit/herbal tea rather than reduced caffeine products to benefit from concerns about caffeine consumption
Table 17 Sales of BFY Beverages by Category: Value 2016-2021
Table 18 Sales of BFY Beverages by Category: % Value Growth 2016-2021
Table 19 NBO Company Shares of BFY Beverages: % Value 2017-2021
Table 20 LBN Brand Shares of BFY Beverages: % Value 2018-2021
Table 21 Distribution of BFY Beverages by Format: % Value 2016-2021
Table 22 Forecast Sales of BFY Beverages by Category: Value 2021-2026
Table 23 Forecast Sales of BFY Beverages by Category: % Value Growth 2021-2026
Better For You Packaged Food in France
Major players utilise Nutri-Score as a marketing tool
Success of reduced sugar products varies across categories
Weight Watchers brand underpins HJ Heinz France’s lead
Poor outlook for reduced fat products
Commitment to reducing salt and nitrate levels
Demand for organic products to weaken position of better for you options
Table 24 Sales of BFY Packaged Food by Category: Value 2016-2021
Table 25 Sales of BFY Packaged Food by Category: % Value Growth 2016-2021
Table 26 NBO Company Shares of BFY Packaged Food: % Value 2017-2021
Table 27 LBN Brand Shares of BFY Packaged Food: % Value 2018-2021
Table 28 Distribution of BFY Packaged Food by Format: % Value 2016-2021
Table 29 Forecast Sales of BFY Packaged Food by Category: Value 2021-2026
Table 30 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2021-2026
Fortified/Functional Beverages in France
Growth resumes for fortified/functional beverages after 2020 slowdown
Energy boosting functions drive growth in functional/fortified beverages
Red Bull leads, with only one major brand in FF instant coffee
Fortified/functional beverages is expected to continue to expand over the forecast period
Energy drinks will be the main driver of category growth
FF fruit/herbal tea could be a victim of its own success
Table 31 Sales of Fortified/Functional Beverages by Category: Value 2016-2021
Table 32 Sales of Fortified/Functional Beverages by Category: % Value Growth 2016-2021
Table 33 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2016-2021
Table 34 Key Functional Ingredients in Fortified/Functional 100% Juice: % Value 2016-2021
Table 35 Key Functional Ingredients in Fortified/Functional Juice Drinks (up to 24% juice): % Value 2016-2021
Table 36 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Value 2016-2021
Table 37 NBO Company Shares of Fortified/Functional Beverages: % Value 2017-2021
Table 38 LBN Brand Shares of Fortified/Functional Beverages: % Value 2018-2021
Table 39 Distribution of Fortified/Functional Beverages by Format: % Value 2016-2021
Table 40 Forecast Sales of Fortified/Functional Beverages by Category: Value 2021-2026
Table 41 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2021-2026
Fortified/Functional Packaged Food in France
Challenge from consumer shift to more natural products
FF butter and spreads sees retail volumes decline
Danone maintains lead in FF packaged food
Threat from more natural products offering functional properties
Growing focus on naturally functional ingredients in FF baby food and FF milk formula
Smaller players offer glimmer of hope in FF gum
Table 42 Sales of Fortified/Functional Packaged Food by Category: Value 2016-2021
Table 43 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2016-2021
Table 44 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2016-2021
Table 45 Key Functional Ingredients in Fortified/Functional Bread: % Value 2016-2021
Table 46 Key Functional Ingredients in Fortified/Functional Chocolate Confectionery: % Value 2016-2021
Table 47 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2016-2021
Table 48 Key Functional Ingredients in Fortified/Functional Milk: % Value 2016-2021
Table 49 Key Functional Ingredients in Fortified/Functional Sweet Biscuits: % Value 2016-2021
Table 50 Sales of Fortified/Functional Yoghurt by Standard Fat vs Reduced Fat: % Value 2016-2021
Table 51 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2017-2021
Table 52 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2018-2021
Table 53 LBN Brand Shares of Fortified/Functional Bread: % Value 2018-2021
Table 54 Distribution of Fortified/Functional Packaged Food by Format: % Value 2016-2021
Table 55 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2021-2026
Table 56 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2021-2026
Free From in France
Shift to plant-based diets takes dairy free mainstream
Move towards plant-based diets also boosting interest in meat free products
Lactalis retains lead, but Alpro’s horizons broadening under Danone
Growing range of dairy free alternatives to cheese
New product developments to boost interest in frozen meat substitutes
Potential in dairy free products targeting babies and children
Table 57 Sales of Free From by Category: Value 2016-2021
Table 58 Sales of Free From by Category: % Value Growth 2016-2021
Table 59 NBO Company Shares of Free From: % Value 2017-2021
Table 60 LBN Brand Shares of Free From: % Value 2018-2021
Table 61 Distribution of Free From by Format: % Value 2016-2021
Table 62 Forecast Sales of Free From by Category: Value 2021-2026
Table 63 Forecast Sales of Free From by Category: % Value Growth 2021-2026
Naturally Healthy Beverages in France
Naturally healthy beverages sees continued decline in 2021
Demand for NH tea for home consumption
Nestlé benefits from strength in NH bottled water
Sugar content presents obstacle to development of naturally healthy juice
Sustainability to challenge the future of NH bottled water
Green tea to continue perform well due to its antioxidant image and healthy image
Table 64 Sales of NH Beverages by Category: Value 2016-2021
Table 65 Sales of NH Beverages by Category: % Value Growth 2016-2021
Table 66 NBO Company Shares of NH Beverages: % Value 2017-2021
Table 67 LBN Brand Shares of NH Beverages: % Value 2018-2021
Table 68 Distribution of NH Beverages by Format: % Value 2016-2021
Table 69 Forecast Sales of NH Beverages by Category: Value 2021-2026
Table 70 Forecast Sales of NH Beverages by Category: % Value Growth 2021-2026
Naturally Healthy Packaged Food in France
Wider trend towards natural products
NH olive oil suffers from shift towards local products and expansion of organic segment
Naturally healthy packaged food provides favourable environment for private label
Potential for expansion of NH breakfast cereals
Growing emphasis on pesticide-free status
Dairy producers highlight range of attributes
Table 71 Sales of NH Packaged Food by Category: Value 2016-2021
Table 72 Sales of NH Packaged Food by Category: % Value Growth 2016-2021
Table 73 NBO Company Shares of NH Packaged Food: % Value 2017-2021
Table 74 LBN Brand Shares of NH Packaged Food: % Value 2018-2021
Table 75 Distribution of NH Packaged Food by Format: % Value 2016-2021
Table 76 Forecast Sales of NH Packaged Food by Category: Value 2021-2026
Table 77 Forecast Sales of NH Packaged Food by Category: % Value Growth 2021-2026
Organic Beverages in France
Organic hot drinks, one of the most established HW products, further progresses during the pandemic
Organic products becoming more prominent in soft drinks
Fruité Entreprises leads, while retailers expand private label offer
Organic is expected to remain a key trend in the wider beverage space in France
E-commerce will become a more important sales channel
Risk of saturation in some organic beverages categories
Table 78 Sales of Organic Beverages by Category: Value 2016-2021
Table 79 Sales of Organic Beverages by Category: % Value Growth 2016-2021
Table 80 NBO Company Shares of Organic Beverages: % Value 2017-2021
Table 81 LBN Brand Shares of Organic Beverages: % Value 2018-2021
Table 82 Distribution of Organic Beverages by Format: % Value 2016-2021
Table 83 Forecast Sales of Organic Beverages by Category: Value 2021-2026
Table 84 Forecast Sales of Organic Beverages by Category: % Value Growth 2021-2026
Organic Packaged Food in France
Demand trends favour development of organic segment
Strong private label presence
Favourable conditions for further expansion
Continued private label expansion
Organic products making gains in edible oils
Table 85 Sales of Organic Packaged Food by Category: Value 2016-2021
Table 86 Sales of Organic Packaged Food by Category: % Value Growth 2016-2021
Table 87 NBO Company Shares of Organic Packaged Food: % Value 2017-2021
Table 88 LBN Brand Shares of Organic Packaged Food: % Value 2018-2021
Table 89 Distribution of Organic Packaged Food by Format: % Value 2016-2021
Table 90 Forecast Sales of Organic Packaged Food by Category: Value 2021-2026
Table 91 Forecast Sales of Organic Packaged Food by Category: % Value Growth 2021-2026