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Learn moreMar 2021
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Despite the many devastations caused as a result of the COVID-19 pandemic, retailing has shown remarkable resilience. Whilst statistics report a double-digit decline in GPD and tourism to decrease by almost one half compared with 2019, the current value decline witnessed in retailing has not been as drastic as it has had the potential to be.
The Croatian government took the decision to close all non-essential retail and foodservice outlets from 18 March. Croatia also closed its borders on 18 March, before enforcing a lockdown under which residents were forbidden from leaving their place of residence without good reason from 27 March.
After Lidl entered Croatian retailing in 2006, the discounter saw strong success as a first mover in this channel. The discounter was so successful it even prevented the entry of strong multinational discounter Aldi.
Leading player Argokor exited at the end of the review period, with the company spinning off subsidiaries before being reborn as Fortenova while retaining all of its chains, suppliers and consumers. Fortenova rebranded its chains, with Konzum becoming Konzum Plus and Tisak becoming Tisak plus.
Over the forecast period, the most significant change for retailing will be the continual growth of e-commerce. Naturally, e-commerce will see slowed growth at the beginning of the forecast period as consumers return to their pre pandemic routines.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Retailing industry in Croatia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Retailing industry in Croatia, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Croatia for free:
The Retailing in Croatia market research report includes:
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Why buy this report?
This industry report originates from Passport, our Retailing market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.