Executive Summary
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Growth continues, but at a slower rate due to uncertainties
Retailing continued to see current value growth in 2019. This was slightly lower than the increases seen in the previous three years, as consumer confidence fell slightly after the new president was sworn into office in December 2018, and uncertainty about the future remained in 2019.
Digital retailing continues to gain relevance
Whilst most retail sales in Mexico took place offline in 2019, e-commerce continued to see impressive current value growth and approached a double-digit value share within overall retailing. More players entered this channel, services improved and more consumers were reassured about the safety of shopping online.
Wal-Mart de México has a strong lead in retailing in Mexico
Wal-Mart de México continued to lead retailing in Mexico in 2019, and remained the only player to hold a double-digit value share. The company holds a strong position, considering that the second biggest player, FEMSA Comercio, held less than half its share.
Traditional grocery retailers remain an important part of the landscape
Despite the growth and strength of modern grocery retail channels, traditional grocery retailers remain very important in retailing in Mexico, thanks to their proximity to consumers, relationships with shoppers and consumer habits. There are a growing number of initiatives by different bodies in the country, which are working to help traditional retailers modernise their operations and more effectively compete with large chains, providing funding and training on topics such as electronic payments and group purchasing.
Strong growth is expected in retailing in the forecast period, driven by e-commerce
Retailing is expected to continue to see a strong performance in the forecast period, with an even higher current value CAGR than seen in the review period. Although all channels are expected to see growth, significant differences are expected.
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Overview
Why buy this report?
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Overview
Discover the latest market trends and uncover sources of future market growth for the Retailing industry in Mexico with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Retailing industry in Mexico, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Mexico for free:
The Retailing in Mexico market research report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic number of stores, selling space and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- How big is the grocery/non-grocery/non-store channel in Mexico?
- Who are the leading retailers in Mexico?
- How is retailing performing in Mexico?
- What is the retailing environment like in Mexico?
- Which channels are winning or losing in the fight for consumers’ money?
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This industry report originates from Passport, our Retailing market research database.
Table of Contents
Retailing in Mexico
EXECUTIVE SUMMARY
Growth continues, but at a slower rate due to uncertainties
Digital retailing continues to gain relevance
Wal-Mart de México has a strong lead in retailing in Mexico
Traditional grocery retailers remain an important part of the landscape
Strong growth is expected in retailing in the forecast period, driven by e-commerce
OPERATING ENVIRONMENT
Informal retailing
Opening hours
Summary 1 Standard Opening Hours by Channel Type 2019
Physical retail landscape
Cash and carry
Table 1 Cash and Carry Sales: Value 2014-2019
Seasonality
Christmas
Back to School
Christmas season
El Buen Fin
Hot Sale
Payments and delivery
Emerging business models
MARKET DATA
Table 2 Sales in Retailing by Store-based vs Non-Store: Value 2014-2019
Table 3 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2014-2019
Table 4 Sales in Store-based Retailing by Channel: Value 2014-2019
Table 5 Sales in Store-based Retailing by Channel: % Value Growth 2014-2019
Table 6 Store-based Retailing Outlets by Channel: Units 2014-2019
Table 7 Store-based Retailing Outlets by Channel: % Unit Growth 2014-2019
Table 8 Sales in Non-Store Retailing by Channel: Value 2014-2019
Table 9 Sales in Non-Store Retailing by Channel: % Value Growth 2014-2019
Table 10 Grocery Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 11 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 12 Sales in Grocery Retailers by Channel: Value 2014-2019
Table 13 Sales in Grocery Retailers by Channel: % Value Growth 2014-2019
Table 14 Grocery Retailers Outlets by Channel: Units 2014-2019
Table 15 Grocery Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 16 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2014-2019
Table 17 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 18 Sales in Non-Grocery Specialists by Channel: Value 2014-2019
Table 19 Sales in Non-Grocery Specialists by Channel: % Value Growth 2014-2019
Table 20 Non-Grocery Specialists Outlets by Channel: Units 2014-2019
Table 21 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2014-2019
Table 22 Mixed Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 23 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 24 Sales in Mixed Retailers by Channel: Value 2014-2019
Table 25 Sales in Mixed Retailers by Channel: % Value Growth 2014-2019
Table 26 Mixed Retailers Outlets by Channel: Units 2014-2019
Table 27 Mixed Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 28 Retailing GBO Company Shares: % Value 2015-2019
Table 29 Retailing GBN Brand Shares: % Value 2016-2019
Table 30 Store-based Retailing GBO Company Shares: % Value 2015-2019
Table 31 Store-based Retailing GBN Brand Shares: % Value 2016-2019
Table 32 Store-based Retailing LBN Brand Shares: Outlets 2016-2019
Table 33 Non-Store Retailing GBO Company Shares: % Value 2015-2019
Table 34 Non-Store Retailing GBN Brand Shares: % Value 2016-2019
Table 35 Grocery Retailers GBO Company Shares: % Value 2015-2019
Table 36 Grocery Retailers GBN Brand Shares: % Value 2016-2019
Table 37 Grocery Retailers LBN Brand Shares: Outlets 2016-2019
Table 38 Grocery Retailers LBN Brand Shares: Selling Space 2016-2019
Table 39 Non-Grocery Specialists GBO Company Shares: % Value 2015-2019
Table 40 Non-Grocery Specialists GBN Brand Shares: % Value 2016-2019
Table 41 Non-Grocery Specialists LBN Brand Shares: Outlets 2016-2019
Table 42 Non-Grocery Specialists LBN Brand Shares: Selling Space 2016-2019
Table 43 Mixed Retailers GBO Company Shares: % Value 2015-2019
Table 44 Mixed Retailers GBN Brand Shares: % Value 2016-2019
Table 45 Mixed Retailers LBN Brand Shares: Outlets 2016-2019
Table 46 Mixed Retailers LBN Brand Shares: Selling Space 2016-2019
Table 47 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2019-2024
Table 48 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2019-2024
Table 49 Forecast Sales in Store-based Retailing by Channel: Value 2019-2024
Table 50 Forecast Sales in Store-based Retailing by Channel: Value 2019-2024
Table 51 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2019-2024
Table 52 Forecast Store-based Retailing Outlets by Channel: Units 2019-2024
Table 53 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2019-2024
Table 54 Forecast Sales in Non-Store Retailing by Channel: Value 2019-2024
Table 55 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2019-2024
Table 56 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 57 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 58 Forecast Sales in Grocery Retailers by Channel: Value 2019-2024
Table 59 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2019-2024
Table 60 Forecast Grocery Retailers Outlets by Channel: Units 2019-2024
Table 61 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2019-2024
Table 62 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 63 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 64 Forecast Sales in Non-Grocery Specialists by Channel: Value 2019-2024
Table 65 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2019-2024
Table 66 Forecast Non-Grocery Specialists Outlets by Channel: Units 2019-2024
Table 67 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2019-2024
Table 68 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 69 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 70 Forecast Sales in Mixed Retailers by Channel: Value 2019-2024
Table 71 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2019-2024
Table 72 Forecast Mixed Retailers Outlets by Channel: Units 2019-2024
Table 73 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2019-2024
CORONAVIRUS (COVID-19)
DEFINITIONS
SOURCES
Summary 2 Research Sources
Convenience Stores in Mexico
HEADLINES
PROSPECTS
Convenience stores sees strong growth by offering a better shopper experience
The continued expansion of OXXO drives growth
Fuel shortages hamper growth in convenience stores and forecourt retailers
COMPETITIVE LANDSCAPE
FEMSA Comercio continues to gain share and expand its product range
7-Eleven México launches new services, and promotions associated with films
New player with the entry of Repsol
CHANNEL DATA
Table 74 Convenience Stores: Value Sales, Outlets and Selling Space 2014-2019
Table 75 Convenience Stores: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 76 Convenience Stores GBO Company Shares: % Value 2015-2019
Table 77 Convenience Stores GBN Brand Shares: % Value 2016-2019
Table 78 Convenience Stores LBN Brand Shares: Outlets 2016-2019
Table 79 Convenience Stores LBN Brand Shares: Selling Space 2016-2019
Table 80 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 81 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Discounters in Mexico
HEADLINES
PROSPECTS
Discounters overtakes hypermarkets in terms of value sales
Despite challenges, discounters is expected to see strong growth
More players focus on profitability rather than new outlet openings
COMPETITIVE LANDSCAPE
Wal-Mart de México continues to develop Bodega Aurrera
Tiendas 3B aims to approach the leading retail brands in discounters
Private label lines are heavily promoted and becoming increasingly popular
CHANNEL DATA
Table 82 Discounters: Value Sales, Outlets and Selling Space 2014-2019
Table 83 Discounters: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 84 Discounters GBO Company Shares: % Value 2015-2019
Table 85 Discounters GBN Brand Shares: % Value 2016-2019
Table 86 Discounters LBN Brand Shares: Outlets 2016-2019
Table 87 Discounters LBN Brand Shares: Selling Space 2016-2019
Table 88 Discounters Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 89 Discounters Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Hypermarkets in Mexico
HEADLINES
PROSPECTS
Slowing growth as players invest in e-commerce and buy online, pick-up in store
Hypermarkets remain close to consumers and offer a wide range of services
Hypermarkets continue to work on differentiation
COMPETITIVE LANDSCAPE
Walmart maintains its lead by diversifying and improving its services
Soriana opens and closes stores and offers free Wi-Fi to gather data
Imported products and its app are key focuses for La Comer
CHANNEL DATA
Table 90 Hypermarkets: Value Sales, Outlets and Selling Space 2014-2019
Table 91 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 92 Hypermarkets GBO Company Shares: % Value 2015-2019
Table 93 Hypermarkets GBN Brand Shares: % Value 2016-2019
Table 94 Hypermarkets LBN Brand Shares: Outlets 2016-2019
Table 95 Hypermarkets LBN Brand Shares: Selling Space 2016-2019
Table 96 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 97 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Supermarkets in Mexico
HEADLINES
PROSPECTS
Supermarkets sees a rebound after a poor performance in 2018
Supermarkets have different strategies to attract different income groups
The stronger expansion of regional chains
COMPETITIVE LANDSCAPE
Superama takes the lead in value terms
Calimax runs competitions and promotions to attract local consumers
Withdrawal, restructuring and new launches in supermarkets
CHANNEL DATA
Table 98 Supermarkets: Value Sales, Outlets and Selling Space 2014-2019
Table 99 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 100 Supermarkets GBO Company Shares: % Value 2015-2019
Table 101 Supermarkets GBN Brand Shares: % Value 2016-2019
Table 102 Supermarkets LBN Brand Shares: Outlets 2016-2019
Table 103 Supermarkets LBN Brand Shares: Selling Space 2016-2019
Table 104 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 105 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Traditional Grocery Retailers in Mexico
HEADLINES
PROSPECTS
Traditional grocery retailers sees growth despite the competition
Enabling independent small grocers to compete against convenience stores
New system of payments from the government
COMPETITIVE LANDSCAPE
Segalmex, previously Diconsa and Liconsa, continues to lead
Withdrawals and new launches from alcoholic drinks retailers
New wholesaler for traditional grocery retailers
CHANNEL DATA
Table 106 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 107 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 108 Sales in Traditional Grocery Retailers by Channel: Value 2014-2019
Table 109 Sales in Traditional Grocery Retailers by Channel: % Value Growth 2014-2019
Table 110 Traditional Grocery Retailers Outlets by Channel: Units 2014-2019
Table 111 Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 112 Traditional Grocery Retailers GBO Company Shares: % Value 2015-2019
Table 113 Traditional Grocery Retailers GBN Brand Shares: % Value 2016-2019
Table 114 Traditional Grocery Retailers LBN Brand Shares: Outlets 2016-2019
Table 115 Traditional Grocery Retailers LBN Brand Shares: Selling Space 2016-2019
Table 116 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 117 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 118 Forecast Sales in Traditional Grocery Retailers by Channel: Value 2019-2024
Table 119 Forecast Sales in Traditional Grocery Retailers by Channel: % Value Growth 2019-2024
Table 120 Forecast Traditional Grocery Retailers Outlets by Channel: Units 2019-2024
Table 121 Forecast Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2019-2024
Apparel and Footwear Specialist Retailers in Mexico
HEADLINES
PROSPECTS
Growth continues due to the expansion of shopping centres
Continued investment and moving with consumer demands
Most consumers prefer shopping in stores, but a website remains important
COMPETITIVE LANDSCAPE
Domestic player Coppel has the strongest presence in the country
Inditex’s brands register rapid growth, and other players invest online
Gap continues to grow thanks to its partnership with Liverpool
CHANNEL DATA
Table 122 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 123 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 124 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2015-2019
Table 125 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2016-2019
Table 126 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2016-2019
Table 127 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2016-2019
Table 128 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 129 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Electronics and Appliance Specialist Retailers in Mexico
HEADLINES
PROSPECTS
Specialists offer added value, which differentiates them from other channels
Growth is expected to continue
A highly fragmented channel
COMPETITIVE LANDSCAPE
Best Buy leads a fragmented channel
Steren leads growth, whilst RadioShack reinvents itself to regain profitability
Attracting consumers with special events
CHANNEL DATA
Table 130 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 131 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 132 Electronics and Appliance Specialist Retailers GBO Company Shares: % Value 2015-2019
Table 133 Electronics and Appliance Specialist Retailers GBN Brand Shares: % Value 2016-2019
Table 134 Electronics and Appliance Specialist Retailers LBN Brand Shares: Outlets 2016-2019
Table 135 Electronics and Appliance Specialist Retailers LBN Brand Shares: Selling Space 2016-2019
Table 136 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 137 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Health and Beauty Specialist Retailers in Mexico
HEADLINES
PROSPECTS
Strong performance for drugstores/parapharmacies due to outlet openings
The expansion of chained players
Public funding changes, leading chained chemists to offer cheaper products
COMPETITIVE LANDSCAPE
Farmacias Similares offers a wide variety of services, which maintains its lead
Commercial alliances, acquisitions and new openings
Scandal for Sephora, more positive news for L’Occitane
CHANNEL DATA
Table 138 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 139 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 140 Sales in Health and Beauty Specialist Retailers by Channel: Value 2014-2019
Table 141 Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2014-2019
Table 142 Health and Beauty Specialist Retailers GBO Company Shares: % Value 2015-2019
Table 143 Health and Beauty Specialist Retailers GBN Brand Shares: % Value 2016-2019
Table 144 Health and Beauty Specialist Retailers LBN Brand Shares: Outlets 2016-2019
Table 145 Health and Beauty Specialist Retailers LBN Brand Shares: Selling Space 2016-2019
Table 146 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 147 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 148 Forecast Sales in Health and Beauty Specialist Retailers by Channel: Value 2019-2024
Table 149 Forecast Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2019-2024
Home and Garden Specialist Retailers in Mexico
HEADLINES
PROSPECTS
Consumers’ desire to improve their homes boosts sales
Due to changing consumer habits strong growth is seen for mattress stores
Consumers look to independent online players for home furnishings
COMPETITIVE LANDSCAPE
Home Depot invests and maintains its strong lead
Sodimac arrives in the Mexican market, whilst Lowe’s suddenly departs
IKEA set to enter homewares and home furnishing stores
CHANNEL DATA
Table 150 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 151 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 152 Sales in Home and Garden Specialist Retailers by Channel: Value 2014-2019
Table 153 Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2014-2019
Table 154 Home and Garden Specialist Retailers GBO Company Shares: % Value 2015-2019
Table 155 Home and Garden Specialist Retailers GBN Brand Shares: % Value 2016-2019
Table 156 Home and Garden Specialist Retailers LBN Brand Shares: Outlets 2016-2019
Table 157 Home and Garden Specialist Retailers LBN Brand Shares: Selling Space 2016-2019
Table 158 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 159 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 160 Forecast Sales in Home and Garden Specialist Retailers by Channel: Value 2019-2024
Table 161 Forecast Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2019-2024
Department Stores in Mexico
HEADLINES
PROSPECTS
Store cards and co-branded cards contribute to growth
Refurbishment and other strategies are used to attract consumers
Department stores make increasing use of e-commerce
COMPETITIVE LANDSCAPE
Changes in Liverpool’s brand portfolio over the review period
Despite problems in the US, the Sears brand develops in Mexico
Palacio de Hierro celebrates its 130th anniversary
CHANNEL DATA
Table 162 Department Stores: Value Sales, Outlets and Selling Space 2014-2019
Table 163 Department Stores: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 164 Department Stores GBO Company Shares: % Value 2015-2019
Table 165 Department Stores GBN Brand Shares: % Value 2016-2019
Table 166 Department Stores LBN Brand Shares: Outlets 2016-2019
Table 167 Department Stores LBN Brand Shares: Selling Space 2016-2019
Table 168 Department Stores Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 169 Department Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Variety Stores in Mexico
HEADLINES
PROSPECTS
Welfare programmes and credit attract lower-income consumers to variety stores
New entrants offer Asian beauty products
Large store chains invest in omnichannel retailing
COMPETITIVE LANDSCAPE
Coppel benefits from outlet expansion and offering credit
Miniso expands, is taken over by Grupo Carso and set to move into e-commerce
Sanborns moves its focus away from variety stores
CHANNEL DATA
Table 170 Variety Stores: Value Sales, Outlets and Selling Space 2014-2019
Table 171 Variety Stores: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 172 Variety Stores GBO Company Shares: % Value 2015-2019
Table 173 Variety Stores GBN Brand Shares: % Value 2016-2019
Table 174 Variety Stores LBN Brand Shares: Outlets 2016-2019
Table 175 Variety Stores LBN Brand Shares: Selling Space 2016-2019
Table 176 Variety Stores Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 177 Variety Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Warehouse Clubs in Mexico
HEADLINES
PROSPECTS
Few new openings, but sales per store record healthy growth
Increasing targeting of final consumers by mayoristas
Players launch or improve e-commerce to maintain their competitiveness
COMPETITIVE LANDSCAPE
Wal-Mart’s Sam’s Club leads by offering quality products at reasonable prices
Innovation from Costco should bear fruit in the future
Warehouse clubs use price and targeted product selections to compete
CHANNEL DATA
Table 178 Warehouse Clubs: Value Sales, Outlets and Selling Space 2014-2019
Table 179 Warehouse Clubs: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 180 Warehouse Clubs GBO Company Shares: % Value 2015-2019
Table 181 Warehouse Clubs GBN Brand Shares: % Value 2016-2019
Table 182 Warehouse Clubs LBN Brand Shares: Outlets 2016-2019
Table 183 Warehouse Clubs LBN Brand Shares: Selling Space 2016-2019
Table 184 Warehouse Clubs Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 185 Warehouse Clubs Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Direct Selling in Mexico
HEADLINES
PROSPECTS
Challenges to growth for direct selling
Many positive factors remain, which is expected to maintain growth
Direct selling agents adopt social media, with moderate results
COMPETITIVE LANDSCAPE
Fábricas de Calzado Andrea leads due to development of its product range
Direct sellers move into other channels
Takeovers, new players and new brands
CHANNEL DATA
Table 186 Direct Selling by Category: Value 2014-2019
Table 187 Direct Selling by Category: % Value Growth 2014-2019
Table 188 Direct Selling GBO Company Shares: % Value 2015-2019
Table 189 Direct Selling GBN Brand Shares: % Value 2016-2019
Table 190 Direct Selling Forecasts by Category: Value 2019-2024
Table 191 Direct Selling Forecasts by Category: % Value Growth 2019-2024
Homeshopping in Mexico
HEADLINES
PROSPECTS
A small channel, seeing only slow growth
Awareness-raising through TV homeshopping
Homeshopping players operate in other channels in parallel
COMPETITIVE LANDSCAPE
TELMEX leads homeshopping, leveraging its base of telecoms customers
Various players in TV homeshopping
Televisa withdraws from CJ Grand Shopping, ClaroShop is official Xiaomi store
CHANNEL DATA
Table 192 Homeshopping by Category: Value 2014-2019
Table 193 Homeshopping by Category: % Value Growth 2014-2019
Table 194 Homeshopping GBO Company Shares: % Value 2015-2019
Table 195 Homeshopping GBN Brand Shares: % Value 2016-2019
Table 196 Homeshopping Forecasts by Category: Value 2019-2024
Table 197 Homeshopping Forecasts by Category: % Value Growth 2019-2024
Vending in Mexico
HEADLINES
PROSPECTS
Sales through vending are low but growing
Certain factors hamper growth
Growth will be stimulated by expansion of the product range
COMPETITIVE LANDSCAPE
Grupo Bimbo leads a concentrated channel
New products and reaching new audiences
Vending helps to fight youth pregnancy
CHANNEL DATA
Table 198 Vending by Category: Value 2014-2019
Table 199 Vending by Category: % Value Growth 2014-2019
Table 200 Vending GBO Company Shares: % Value 2015-2019
Table 201 Vending GBN Brand Shares: % Value 2016-2019
Table 202 Vending Forecasts by Category: Value 2019-2024
Table 203 Vending Forecasts by Category: % Value Growth 2019-2024
E-Commerce in Mexico
HEADLINES
PROSPECTS
E-commerce sees the fastest growth within retailing
Younger consumers are the focus, but more older people are using e-commerce
Players try to create loyalty, but there are still concerns around delivery
COMPETITIVE LANDSCAPE
Established online stores face rising competition
Falabella acquires Linio, but faces a challenging competitive environment
The intense competition leads participants to raise the bar in terms of service
CHANNEL DATA
Table 204 E-Commerce by Channel and Category: Value 2014-2019
Table 205 E-Commerce by Channel and Category: % Value Growth 2014-2019
Table 206 E-Commerce GBO Company Shares: % Value 2015-2019
Table 207 E-Commerce GBN Brand Shares: % Value 2016-2019
Table 208 Forecast E-Commerce by Channel and Category: Value 2019-2024
Table 209 Forecast E-Commerce by Channel and Category: % Value Growth 2019-2024
Mobile E-Commerce in Mexico
HEADLINES
PROSPECTS
Mobile e-commerce sees dynamic growth in Mexico
Many factors favour the development of mobile e-commerce
The channel still face challenges to growth
COMPETITIVE LANDSCAPE
The largest retailers offer mobile apps to facilitate mobile e-commerce
The importance of social media
Mobile ordering via WhatsApp and in stores
CHANNEL DATA
Table 210 Mobile E-Commerce: Value 2014-2019
Table 211 Mobile E-Commerce: % Value Growth 2014-2019
Table 212 Mobile E-Commerce Forecasts: Value 2019-2024
Table 213 Mobile E-Commerce Forecasts: % Value Growth 2019-2024
Food and Drink E-Commerce in Mexico
HEADLINES
PROSPECTS
Convenience is the main driver of food and drink e-commerce
Difficulties remain for food and drink e-commerce
Grocery delivery services are increasingly recognised by potential customers
COMPETITIVE LANDSCAPE
Wal-Mart leads food and drink e-commerce, but fails to acquire Cornershop
New players enter food and drinks e-commerce in Mexico
Superama offers a comprehensive service
CHANNEL DATA
Table 214 Food and Drink E-Commerce: Value 2014-2019
Table 215 Food and Drink E-Commerce: % Value Growth 2014-2019
Table 216 Food and Drink E-Commerce Forecasts: Value 2019-2024
Table 217 Food and Drink E-Commerce Forecasts: % Value Growth 2019-2024