Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  Check Out View Cart

Country Report

Retailing in

Retailing in Norway

121 pages, Jan 2019

US$2,100

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Internet retailing drives growth

Internet retailing continued to outperform all other retailing channels in Norway in 2018 as internet literacy is high in the country and the channel’s payment methods are considered secure, with new alternatives also emerging, such as the money transfer app Vipps and Apple Pay. However, there are growing concerns throughout the industry about foreign e-commerce, which is growing faster than domestic e-commerce.

A record year for bankruptcies

Despite oil prices rising again and a strong improvement in the economy when compared to 2016 and 2017, 2018 was a record year for bankruptcies, impacting all industries. However, retailing suffered the most, witnessing a 30% increase in bankrupt companies compared to the previous year.

Retailers focus on improving service and customer experience

In order to combat the growing threat posed by internet retailing, retailers in Norway have increased their focus on service and in-store customer experience. They are also increasingly focusing on integration between their physical outlets and their web platforms.

Discounters seem better equipped to deal with the digital revolution

While grocery retailers still accounted for nearly half of overall retailing value sales in Norway in 2018, discounters alone commanded one fifth of sales, being one of the last single channels larger than internet retailing. Online grocery retailing is growing but the discounter model seems to be so well-established that it has been able to cope.

Slightly stronger growth expected over the forecast period

Retailing in Norway is set to record slightly stronger growth over the forecast period when compared to the review period. Internet retailing will be the main driver of growth, albeit taking share from all other channels.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Retailing Sample Report Retailing Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Retailing industry in Norway with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Retailing industry in Norway, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Norway for free:

The Retailing in Norway market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic number of stores, selling space and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

How big is the grocery/non-grocery/non-store channel in Norway?
Who are the leading retailers in Norway?
How is retailing performing in Norway?
What is the retailing environment like in Norway?
Which channels are winning or losing in the fight for consumers’ money?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

Want to find out more about this report?

Request more information

Retailing in Norway

EXECUTIVE SUMMARY

Internet retailing drives growth

A record year for bankruptcies

Retailers focus on improving service and customer experience

Discounters seem better equipped to deal with the digital revolution

Slightly stronger growth expected over the forecast period

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Summary 1 Standard Opening Hours by Channel Type

Physical retail landscape

Cash and carry

Seasonality

Christmas
New Year
Back to School

Payments and delivery

Emerging business models

MARKET DATA

Table 1 Sales in Retailing by Store-based vs Non-Store: Value 2013-2018
Table 2 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2013-2018
Table 3 Sales in Store-based Retailing by Channel: Value 2013-2018
Table 4 Sales in Store-based Retailing by Channel: % Value Growth 2013-2018
Table 5 Store-based Retailing Outlets by Channel: Units 2013-2018
Table 6 Store-based Retailing Outlets by Channel: % Unit Growth 2013-2018
Table 7 Sales in Non-Store Retailing by Channel: Value 2013-2018
Table 8 Sales in Non-Store Retailing by Channel: % Value Growth 2013-2018
Table 9 Grocery Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 10 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 11 Sales in Grocery Retailers by Channel: Value 2013-2018
Table 12 Sales in Grocery Retailers by Channel: % Value Growth 2013-2018
Table 13 Grocery Retailers Outlets by Channel: Units 2013-2018
Table 14 Grocery Retailers Outlets by Channel: % Unit Growth 2013-2018
Table 15 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2013-2018
Table 16 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 17 Sales in Non-Grocery Specialists by Channel: Value 2013-2018
Table 18 Sales in Non-Grocery Specialists by Channel: % Value Growth 2013-2018
Table 19 Non-Grocery Specialists Outlets by Channel: Units 2013-2018
Table 20 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2013-2018
Table 21 Mixed Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 22 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 23 Sales in Mixed Retailers by Channel: Value 2013-2018
Table 24 Sales in Mixed Retailers by Channel: % Value Growth 2013-2018
Table 25 Mixed Retailers Outlets by Channel: Units 2013-2018
Table 26 Mixed Retailers Outlets by Channel: % Unit Growth 2013-2018
Table 27 Retailing GBO Company Shares: % Value 2014-2018
Table 28 Retailing GBN Brand Shares: % Value 2015-2018
Table 29 Store-based Retailing GBO Company Shares: % Value 2014-2018
Table 30 Store-based Retailing GBN Brand Shares: % Value 2015-2018
Table 31 Store-based Retailing LBN Brand Shares: Outlets 2015-2018
Table 32 Non-Store Retailing GBO Company Shares: % Value 2014-2018
Table 33 Non-Store Retailing GBN Brand Shares: % Value 2015-2018
Table 34 Grocery Retailers GBO Company Shares: % Value 2014-2018
Table 35 Grocery Retailers GBN Brand Shares: % Value 2015-2018
Table 36 Grocery Retailers LBN Brand Shares: Outlets 2015-2018
Table 37 Grocery Retailers LBN Brand Shares: Selling Space 2015-2018
Table 38 Non-Grocery Specialists GBO Company Shares: % Value 2014-2018
Table 39 Non-Grocery Specialists GBN Brand Shares: % Value 2015-2018
Table 40 Non-Grocery Specialists LBN Brand Shares: Outlets 2015-2018
Table 41 Non-Grocery Specialists LBN Brand Shares: Selling Space 2015-2018
Table 42 Mixed Retailers GBO Company Shares: % Value 2014-2018
Table 43 Mixed Retailers GBN Brand Shares: % Value 2015-2018
Table 44 Mixed Retailers LBN Brand Shares: Outlets 2015-2018
Table 45 Mixed Retailers LBN Brand Shares: Selling Space 2015-2018
Table 46 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2018-2023
Table 47 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2018-2023
Table 48 Forecast Sales in Store-based Retailing by Channel: Value 2018-2023
Table 49 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2018-2023
Table 50 Forecast Store-based Retailing Outlets by Channel: Units 2018-2023
Table 51 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2018-2023
Table 52 Forecast Sales in Non-Store Retailing by Channel: Value 2018-2023
Table 53 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2018-2023
Table 54 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 55 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 56 Forecast Sales in Grocery Retailers by Channel: Value 2018-2023
Table 57 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2018-2023
Table 58 Forecast Grocery Retailers Outlets by Channel: Units 2018-2023
Table 59 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023
Table 60 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 61 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 62 Forecast Sales in Non-Grocery Specialists by Channel: Value 2018-2023
Table 63 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2018-2023
Table 64 Forecast Non-Grocery Specialists Outlets by Channel: Units 2018-2023
Table 65 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2018-2023
Table 66 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 67 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 68 Forecast Sales in Mixed Retailers by Channel: Value 2018-2023
Table 69 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2018-2023
Table 70 Forecast Mixed Retailers Outlets by Channel: Units 2018-2023
Table 71 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2018-2023

DEFINITIONS

SOURCES

Summary 2 Research Sources

Hypermarkets in Norway

HEADLINES

PROSPECTS

Growth to be driven by product diversification

Location both protects and hinders growth

Hypermarkets will remain relevant

COMPETITIVE LANDSCAPE

Coop Obs the only hypermarket banner in Norway

Channel faces competition from discounters and supermarkets

New entrants are unlikely

CHANNEL DATA

Table 72 Hypermarkets: Value Sales, Outlets and Selling Space 2013-2018
Table 73 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 74 Hypermarkets GBO Company Shares: % Value 2014-2018
Table 75 Hypermarkets GBN Brand Shares: % Value 2015-2018
Table 76 Hypermarkets LBN Brand Shares: Outlets 2015-2018
Table 77 Hypermarkets LBN Brand Shares: Selling Space 2015-2018
Table 78 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 79 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Internet Retailing in Norway

HEADLINES

PROSPECTS

Integration of offline and online operations is set to increase

Improved delivery services and free returns are on Norwegians’ wish lists

Amazon may arrive sooner than expected

COMPETITIVE LANDSCAPE

Komplett diversifies to offer Amazon-like services

Fragmentation is unavoidable

Cross-border e-commerce may prove a threat

CHANNEL DATA

Table 80 Internet Retailing by Category: Value 2013-2018
Table 81 Internet Retailing by Category: % Value Growth 2013-2018
Table 82 Internet Retailing GBO Company Shares: % Value 2014-2018
Table 83 Internet Retailing GBN Brand Shares: % Value 2015-2018
Table 84 Internet Retailing Forecasts by Category: Value 2018-2023
Table 85 Internet Retailing Forecasts by Category: % Value Growth 2018-2023

Mobile Internet Retailing in Norway

HEADLINES

PROSPECTS

Smartphone penetration in Norway one of the highest in the world

Confidence in mobile internet retailing is high in Norway

Simplifying payments the last obstacle

COMPETITIVE LANDSCAPE

International companies overlooking the specificities of the Norwegian market

Domestic players lack decent apps

Public transport and parking apps should serve as a model for future internet retailing apps

CHANNEL DATA

Table 86 Mobile Internet Retailing: Value 2013-2018
Table 87 Mobile Internet Retailing: % Value Growth 2013-2018
Table 88 Mobile Internet Retailing Forecasts: Value 2018-2023
Table 89 Mobile Internet Retailing Forecasts: % Value Growth 2018-2023

Supermarkets in Norway

HEADLINES

PROSPECTS

Competition from discounters drives prices down and slows growth

Online grocery retailing remains in its infancy

The sugar tax increases cross-border retailing

COMPETITIVE LANDSCAPE

Coop Extra is blurring the boundaries

Meny enters the fight against plastic and launches food boxes

Iceland arrives in Norway

CHANNEL DATA

Table 90 Supermarkets: Value Sales, Outlets and Selling Space 2013-2018
Table 91 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 92 Supermarkets GBO Company Shares: % Value 2014-2018
Table 93 Supermarkets GBN Brand Shares: % Value 2015-2018
Table 94 Supermarkets LBN Brand Shares: Outlets 2015-2018
Table 95 Supermarkets LBN Brand Shares: Selling Space 2015-2018
Table 96 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 97 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Traditional Grocery Retailers in Norway

HEADLINES

PROSPECTS

Competition from modern grocery retailers hinders growth

Wine and spirits lead sales

Organic shops and international offerings fill the void

COMPETITIVE LANDSCAPE

Vinmonopolet dominates the channel

Health and wellness trend benefits niche outlets

Increasing fragmentation following the disappearance of Gyda

CHANNEL DATA

Table 98 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 99 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 100 Sales in Traditional Grocery Retailers by Channel: Value 2013-2018
Table 101 Sales in Traditional Grocery Retailers by Channel: % Value Growth 2013-2018
Table 102 Traditional Grocery Retailers Outlets by Channel: Units 2013-2018
Table 103 Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2013-2018
Table 104 Traditional Grocery Retailers GBO Company Shares: % Value 2014-2018
Table 105 Traditional Grocery Retailers GBN Brand Shares: % Value 2015-2018
Table 106 Traditional Grocery Retailers LBN Brand Shares: Outlets 2015-2018
Table 107 Traditional Grocery Retailers LBN Brand Shares: Selling Space 2015-2018
Table 108 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 109 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 110 Forecast Sales in Traditional Grocery Retailers by Channel: Value 2018-2023
Table 111 Forecast Sales in Traditional Grocery Retailers by Channel: % Value Growth 2018-2023
Table 112 Forecast Traditional Grocery Retailers Outlets by Channel: Units 2018-2023
Table 113 Forecast Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023

Variety Stores in Norway

HEADLINES

PROSPECTS

Variety stores attract consumers through a wide offer of interior and Christmas decorations

Growth driven by the convenience aspect of variety stores

Online retailing remains a moderate threat

COMPETITIVE LANDSCAPE

Europris continues to expand its outlet network and launches its own online platform

Nille turns the ship around and just avoids bankruptcy in 2018

Channel benefits from the absence of department stores but faces a new competitor

CHANNEL DATA

Table 114 Variety Stores: Value Sales, Outlets and Selling Space 2013-2018
Table 115 Variety Stores: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 116 Variety Stores GBO Company Shares: % Value 2014-2018
Table 117 Variety Stores GBN Brand Shares: % Value 2015-2018
Table 118 Variety Stores LBN Brand Shares: Outlets 2015-2018
Table 119 Variety Stores LBN Brand Shares: Selling Space 2015-2018
Table 120 Variety Stores Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 121 Variety Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Vending in Norway

HEADLINES

PROSPECTS

Location is key

Payment options could hinder growth

Healthy alternatives

COMPETITIVE LANDSCAPE

Two strong players and a myriad of smaller ones but still a traditional range of products

Vending competes with forecourt retailers, convenience stores and specialist coffee shops for customers

Supplying remote areas remains a problem

CHANNEL DATA

Table 122 Vending by Category: Value 2013-2018
Table 123 Vending by Category: % Value Growth 2013-2018
Table 124 Vending GBO Company Shares: % Value 2014-2018
Table 125 Vending GBN Brand Shares: % Value 2015-2018
Table 126 Vending Forecasts by Category: Value 2018-2023
Table 127 Vending Forecasts by Category: % Value Growth 2018-2023

Warehouse Clubs in Norway

PROSPECTS

Apparel and Footwear Specialist Retailers in Norway

HEADLINES

PROSPECTS

Multi-channel approach no longer optional

Import prices eat into profit margins

Retailers need to adapt to changing consumer behaviour

COMPETITIVE LANDSCAPE

H&M seeks to improve the lifespan of its clothes

Varner-Gruppen remains the leading NBO

Competition from other channels continues to grow

CHANNEL DATA

Table 128 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 129 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 130 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2014-2018
Table 131 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2015-2018
Table 132 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2015-2018
Table 133 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2015-2018
Table 134 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 135 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Convenience Stores in Norway

HEADLINES

PROSPECTS

Convenience stores have few advantages over other channels in Norway

Channel is challenged by forecourt retailers in rural areas

Larger sized convenience stores are better equipped for future growth

COMPETITIVE LANDSCAPE

Norgesgruppen leads the channel thanks to a higher number of banners

Joker and Bunnpris drive the channel’s growth

No real space for new entrants

CHANNEL DATA

Table 136 Convenience Stores: Value Sales, Outlets and Selling Space 2013-2018
Table 137 Convenience Stores: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 138 Convenience Stores GBO Company Shares: % Value 2014-2018
Table 139 Convenience Stores GBN Brand Shares: % Value 2015-2018
Table 140 Convenience Stores LBN Brand Shares: Outlets 2015-2018
Table 141 Convenience Stores LBN Brand Shares: Selling Space 2015-2018
Table 142 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 143 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Department Stores in Norway

PROSPECTS

Direct Selling in Norway

HEADLINES

PROSPECTS

Beauty and health products continue to account for the bulk of sales

The channel is not impacted by the vagaries of the economy

Online support is the key to success

COMPETITIVE LANDSCAPE

PM-International leads the channel despite accusations of being a pyramid scheme

International brands dominate the channel

Women remain the channel’s core target audience

CHANNEL DATA

Table 144 Direct Selling by Category: Value 2013-2018
Table 145 Direct Selling by Category: % Value Growth 2013-2018
Table 146 Direct Selling GBO Company Shares: % Value 2014-2018
Table 147 Direct Selling GBN Brand Shares: % Value 2015-2018
Table 148 Direct Selling Forecasts by Category: Value 2018-2023
Table 149 Direct Selling Forecasts by Category: % Value Growth 2018-2023

Discounters in Norway

HEADLINES

PROSPECTS

Channel benefits from a wide network of outlets across the country

Strong negotiating power means lower prices

Different strategies, one goal

COMPETITIVE LANDSCAPE

Rema 1000 is back on track

Kiwi still in pursuit

The supermarket Coop Extra becomes a stronger challenger

CHANNEL DATA

Table 150 Discounters: Value Sales, Outlets and Selling Space 2013-2018
Table 151 Discounters: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 152 Discounters GBO Company Shares: % Value 2014-2018
Table 153 Discounters GBN Brand Shares: % Value 2015-2018
Table 154 Discounters LBN Brand Shares: Outlets 2015-2018
Table 155 Discounters LBN Brand Shares: Selling Space 2015-2018
Table 156 Discounters Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 157 Discounters Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Electronics and Appliance Specialist Retailers in Norway

HEADLINES

PROSPECTS

Connected items and smart appliances set to take off

Online retailing, physical retailing or the blurring of boundaries

Consolidation will lead to a reduction in the number of outlets

COMPETITIVE LANDSCAPE

Elkjøp rebrands Lefdals and continues to dominate

Power and Euronics struggle to keep up

Fear of Amazon is growing

CHANNEL DATA

Table 158 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 159 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 160 Electronics and Appliance Specialist Retailers GBO Company Shares: % Value 2014-2018
Table 161 Electronics and Appliance Specialist Retailers GBN Brand Shares: % Value 2015-2018
Table 162 Electronics and Appliance Specialist Retailers LBN Brand Shares: Outlets 2015-2018
Table 163 Electronics and Appliance Specialist Retailers LBN Brand Shares: Selling Space 2015-2018
Table 164 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 165 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Food and Drink Internet Retailing in Norway

HEADLINES

PROSPECTS

Growth is strong but profitability yet to be achieved

Delivery concerns require innovative solutions

Pure food box models may be too narrow to survive

COMPETITIVE LANDSCAPE

Kolonial’s debts grow faster than its sales

Meny’s online store struggles to attract customers beyond Oslo

The dense network of grocery retailers hampers stronger penetration

CHANNEL DATA

Table 166 Food and Drink Internet Retailing: Value 2013-2018
Table 167 Food and Drink Internet Retailing: % Value Growth 2013-2018
Table 168 Food and Drink Internet Retailing: % Value Growth 2016-2017
Table 169 Food and Drink Internet Retailing Forecasts: Value 2018-2023
Table 170 Food and Drink Internet Retailing Forecasts: % Value Growth 2018-2023

Health and Beauty Specialist Retailers in Norway

HEADLINES

PROSPECTS

Consumer familiarity with chemists/pharmacies provides some protection from the rise of online retailing

Beauty specialist retailers facing difficult times ahead

Vitamins and dietary supplement specialist retailers not benefiting from the focus on health

COMPETITIVE LANDSCAPE

Apotek 1 remains the leading banner

Normal is growing rapidly in Norway

Specsavers’ focus on customer experience pays off

CHANNEL DATA

Table 171 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 172 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 173 Sales in Health and Beauty Specialist Retailers by Channel: Value 2013-2018
Table 174 Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2013-2018
Table 175 Health and Beauty Specialist Retailers GBO Company Shares: % Value 2014-2018
Table 176 Health and Beauty Specialist Retailers GBN Brand Shares: % Value 2015-2018
Table 177 Health and Beauty Specialist Retailers LBN Brand Shares: Outlets 2015-2018
Table 178 Health and Beauty Specialist Retailers LBN Brand Shares: Selling Space 2015-2018
Table 179 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 180 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 181 Forecast Sales in Health and Beauty Specialist Retailers by Channel: Value 2018-2023
Table 182 Forecast Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2018-2023

Home and Garden Specialist Retailers in Norway

HEADLINES

PROSPECTS

The art of making it koselig

Cost of electricity, rising interest rates and real estate prices all hurt home and garden specialist retailers in 2018

Online retailing gains ground

COMPETITIVE LANDSCAPE

Ikea reverts to traditional outlets

2018 sees a higher than usual number of bankruptcies in homewares and home furnishing stores

Byggmakker focuses on customer experience and revamping its outlets

CHANNEL DATA

Table 183 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 184 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 185 Sales in Home and Garden Specialist Retailers by Channel: Value 2013-2018
Table 186 Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2013-2018
Table 187 Home and Garden Specialist Retailers GBO Company Shares: % Value 2014-2018
Table 188 Home and Garden Specialist Retailers GBN Brand Shares: % Value 2015-2018
Table 189 Home and Garden Specialist Retailers LBN Brand Shares: Outlets 2015-2018
Table 190 Home and Garden Specialist Retailers LBN Brand Shares: Selling Space 2015-2018
Table 191 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 192 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 193 Forecast Sales in Home and Garden Specialist Retailers by Channel: Value 2018-2023
Table 194 Forecast Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2018-2023

Homeshopping in Norway

HEADLINES

PROSPECTS

Internet retailing continues to harm homeshopping sales

Homeshopping retailers increasingly moving online

Apparel and footwear expected to remain the largest homeshopping category

COMPETITIVE LANDSCAPE

H&M benefits from consumers’ longstanding habits

Samlerhuset’s presence in a niche gives it some protection

La Redoute exits the Norwegian market but its products are still available through Ellos

CHANNEL DATA

Table 195 Homeshopping by Category: Value 2013-2018
Table 196 Homeshopping by Category: % Value Growth 2013-2018
Table 197 Homeshopping GBO Company Shares: % Value 2014-2018
Table 198 Homeshopping GBN Brand Shares: % Value 2015-2018
Table 199 Homeshopping Forecasts by Category: Value 2018-2023
Table 200 Homeshopping Forecasts by Category: % Value Growth 2018-2023

Why buy this report?

Want to find out more about this report?

Request more information

Megatrends

Country Report

Retailing in Norway

New Report Guarantee

Executive Summary

New Report Guarantee

Internet retailing drives growth

A record year for bankruptcies

Retailers focus on improving service and customer experience

Discounters seem better equipped to deal with the digital revolution

Slightly stronger growth expected over the forecast period

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Retailing in Norway

EXECUTIVE SUMMARY

Internet retailing drives growth

A record year for bankruptcies

Retailers focus on improving service and customer experience

Discounters seem better equipped to deal with the digital revolution

Slightly stronger growth expected over the forecast period

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Physical retail landscape

Cash and carry

Seasonality

Payments and delivery

Emerging business models

MARKET DATA

DEFINITIONS

SOURCES

Hypermarkets in Norway

HEADLINES

PROSPECTS

Growth to be driven by product diversification

Location both protects and hinders growth

Hypermarkets will remain relevant

COMPETITIVE LANDSCAPE

Coop Obs the only hypermarket banner in Norway

Channel faces competition from discounters and supermarkets

New entrants are unlikely

CHANNEL DATA

Internet Retailing in Norway

HEADLINES

PROSPECTS

Integration of offline and online operations is set to increase

Improved delivery services and free returns are on Norwegians’ wish lists

Amazon may arrive sooner than expected

COMPETITIVE LANDSCAPE

Komplett diversifies to offer Amazon-like services

Fragmentation is unavoidable

Cross-border e-commerce may prove a threat

CHANNEL DATA

Mobile Internet Retailing in Norway

HEADLINES

PROSPECTS

Smartphone penetration in Norway one of the highest in the world

Confidence in mobile internet retailing is high in Norway

Simplifying payments the last obstacle

COMPETITIVE LANDSCAPE

International companies overlooking the specificities of the Norwegian market

Domestic players lack decent apps

Public transport and parking apps should serve as a model for future internet retailing apps

CHANNEL DATA

Supermarkets in Norway

HEADLINES

PROSPECTS

Competition from discounters drives prices down and slows growth

Online grocery retailing remains in its infancy

The sugar tax increases cross-border retailing

COMPETITIVE LANDSCAPE

Coop Extra is blurring the boundaries

Meny enters the fight against plastic and launches food boxes

Iceland arrives in Norway

CHANNEL DATA

Traditional Grocery Retailers in Norway