Country Report

Retailing in

Retailing in Sweden

124 pages, Jan 2018

US$2,100

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Executive Summary

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Strong economic growth does not translate into retailing growth

Real GDP growth of above 3% in 2017 was on par with the performance in 2016 and resulted in further improvements to the unemployment rate and continuing consolidation in consumer confidence in Sweden. Retailing value growth slowed in most categories in 2017, however, as many of the major investments had already been made in 2016 when consumer confidence witnessed its strongest increase following a number of years of less impressive performance over the review period.

Online sales channels continue to boom

Internet retailing continued to increase in importance in 2017, developing notably faster than store-based retailing. The online sales channel has affected virtually every store-based non-grocery channel in Sweden, and this increasingly included grocery retailing at the end of the review period.

Only one international company makes the top ten list

The retailing landscape remained primarily Swedish during 2017, with nine of the top ten players in value terms domestic. As grocery retailing is highly consolidated and represents the majority of the retailing industry, it is natural that the companies leading grocery retailers are also the three largest players within retailing: ICA Sverige, Axfood and Coop Sverige.

Food and drink internet retailing set to be the most dynamic category

Food and drink retailing had a somewhat limited presence within internet retailing over the review period. The channel remained rather underdeveloped, with the major grocery retailers in Sweden being slow to respond to the development of pure food and drink internet retailing.

Future performance looks less promising

With retailing being a saturated and mature industry in Sweden, and given that it already experienced good value growth over the review period, constant value performance is expected to slow over the forecast period. This holds even truer for store-based retailing as more sales are switched to the online realm.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Retailing industry in Sweden with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Retailing industry in Sweden, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Sweden for free:

The Retailing in Sweden market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic number of stores, selling space and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

How big is the grocery/non-grocery/non-store channel in Sweden?
Who are the leading retailers in Sweden?
How is retailing performing in Sweden?
What is the retailing environment like in Sweden?
Which channels are winning or losing in the fight for consumers’ money?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

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Country Report

Retailing in Sweden

New Report Guarantee

Executive Summary

New Report Guarantee

Strong economic growth does not translate into retailing growth

Online sales channels continue to boom

Only one international company makes the top ten list

Food and drink internet retailing set to be the most dynamic category

Future performance looks less promising

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Overview

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Megatrends

Country Report

Retailing in Sweden

New Report Guarantee

Executive Summary

New Report Guarantee

Strong economic growth does not translate into retailing growth

Online sales channels continue to boom

Only one international company makes the top ten list

Food and drink internet retailing set to be the most dynamic category

Future performance looks less promising

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Why buy this report?

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