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Country Report

Self-Service Cafeterias in

Self-Service Cafeterias in Germany

Apr 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Positive outlook due to focus on an enhanced consumer experience

In 2018, self-service cafeterias in Germany continued their transformation from a relatively unattractive image to become increasingly popular among consumers. That is because new outlets focus on a modern environment that provides a more appealing ambience, often including attractive interior decoration, music, front cooking and a broader selection of popular cuisines.

Retail locations grow in popularity

The growing influence of self-service cafeterias in Germany is particularly noticeable in consumer foodservice through retail. Retailers increasingly incorporate foodservice in order to draw more customers and counter the rising competition from online shops.

Growth in travel locations

Travel locations, particularly the growing number of modern motorway stations in Germany, are benefiting from increasing consumer mobility and a greater willingness to spend more on away-from-home foodservice. In addition, self-service cafeterias now usually offer high-quality options for consumers pressed for time, not only in travel locations but also at lunchtime generally.

COMPETITIVE LANDSCAPE

Outlets in furniture stores increase in importance

While the dominant motorway station player Tank & Rast maintained its lead in 2018, self-service cafeterias in furniture stores in Germany continued to see their share increase. In addition to the growth of the relatively minor players XXXLutz and Höffner, IKEA further strengthened its position by adjusting its foodservice offering to meet the most relevant consumer demands in terms of product selection and restaurant ambiance.

Department stores see a decline

Traditional department stores, such as Galeria Kaufhof and Karstadt, recorded declining shares in self-service cafeterias in 2018. This is a reflection of the relatively basic options they provide, as demand has continued to evolve, as well as the struggles that department stores in general face as a retail format.

Vapiano record slowing growth amid rising competition

In 2018, Vapiano maintained its position as the third ranked player in self-service cafeterias, through its large network of outlets focusing on fresh casual dining and Italian cuisine. However, the brand faces increasing competition from similar players in other categories, most notably the emerging brand L’Osteria in full-service restaurants, which follows a similar concept.

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Self-Service Cafetarias Sample Report Self-Service Cafetarias Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Self-Service Cafeterias industry in Germany with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Self-Service Cafeterias industry in Germany, our research will save you time and money while empowering you to make informed, profitable decisions.

The Self-Service Cafeterias in Germany market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Self-Service Cafeterias in Germany?
What are the major brands in Germany?
Are there any new developments in terms of the food and drink offering in self-service cafeterias in Germany?
What is the average spend per transaction for self-service cafeterias and how does this compare to other foodservice formats i.e. fast food, full-service restaurants?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, ourConsumer Foodservice market research database.

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Self-Service Cafeterias in Germany - Category analysis

HEADLINES

PROSPECTS

Positive outlook due to focus on an enhanced consumer experience

Retail locations grow in popularity

Growth in travel locations

COMPETITIVE LANDSCAPE

Outlets in furniture stores increase in importance

Department stores see a decline

Vapiano record slowing growth amid rising competition

CATEGORY DATA

Table 1 Self-Service Cafeterias: Units/Outlets 2013-2018
Table 2 Sales in Self-Service Cafeterias: Number of Transactions 2013-2018
Table 3 Sales in Self-Service Cafeterias: Foodservice Value 2013-2018
Table 4 Sales in Self-Service Cafeterias: % Units/Outlets Growth 2013-2018
Table 5 Sales in Self-Service Cafeterias: % Transaction Growth 2013-2018
Table 6 Sales in Self-Service Cafeterias: % Foodservice Value Growth 2013-2018
Table 7 GBO Company Shares in Chained Self-Service Cafeterias: % Foodservice Value 2014-2018
Table 8 GBN Brand Shares in Chained Self-Service Cafeterias: % Foodservice Value 2015-2018
Table 9 Forecast Self-Service Cafeterias: Units/Outlets 2018-2023
Table 10 Forecast Sales in Self-Service Cafeterias: Number of Transactions 2018-2023
Table 11 Forecast Sales in Self-Service Cafeterias: Foodservice Value 2018-2023
Table 12 Forecast Self-Service Cafeterias: % Units/Outlets Growth 2018-2023
Table 13 Forecast Sales in Self-Service Cafeterias: % Transaction Growth 2018-2023
Table 14 Forecast Sales in Self-Service Cafeterias: % Foodservice Value Growth 2018-2023

Consumer Foodservice in Germany - Industry Overview

EXECUTIVE SUMMARY

Consumer foodservice continues to grow, thanks to increased mobility

More frequent consumption out of the home – from breakfast to snacks

More outlets adopt digital approach and delivery-only outlets start to emerge

Consumer foodservice poised for further growth with favourable demographic trends

MARKET DATA

Table 15 Units, Transactions and Value Sales in Consumer Foodservice 2013-2018
Table 16 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2013-2018
Table 17 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2018
Table 18 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2013-2018
Table 19 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2013-2018
Table 20 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2013-2018
Table 21 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2018
Table 22 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2013-2018
Table 23 Sales in Consumer Foodservice by Location: % Foodservice Value 2013-2018
Table 24 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2014-2018
Table 25 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2015-2018
Table 26 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2018
Table 27 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2018-2023
Table 28 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2018-2023

Megatrends

Country Report

Self-Service Cafeterias in Germany

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Positive outlook due to focus on an enhanced consumer experience

Retail locations grow in popularity

Growth in travel locations

COMPETITIVE LANDSCAPE

Outlets in furniture stores increase in importance

Department stores see a decline

Vapiano record slowing growth amid rising competition

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Self-Service Cafeterias in Germany - Category analysis

HEADLINES

PROSPECTS

Positive outlook due to focus on an enhanced consumer experience

Retail locations grow in popularity

Growth in travel locations

COMPETITIVE LANDSCAPE

Outlets in furniture stores increase in importance

Department stores see a decline

Vapiano record slowing growth amid rising competition

CATEGORY DATA

Consumer Foodservice in Germany - Industry Overview

EXECUTIVE SUMMARY

Consumer foodservice continues to grow, thanks to increased mobility

More frequent consumption out of the home – from breakfast to snacks

More outlets adopt digital approach and delivery-only outlets start to emerge

Consumer foodservice poised for further growth with favourable demographic trends

MARKET DATA

SOURCES

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