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Consumer Foodservice in
Brazil

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Executive Summary

Apr 2019
Low consumer expenditure and discussions on usage of plastic shape scenario for foodservice

Consumer foodservice in Brazil posted a tepid performance in 2018, due to unmet expectations of economic recovery. The effects of the economic crisis continued to be felt, evident in the consumption habits of non-essential and services such as dining out.

FIFA World Cup unable to generate strong foodservice sales in Brazil

Truck drivers held a national strike in late May 2018, causing a fuel supply crisis across most of the country. This shortage resulted in a significant shortage in ingredients and even drinks offered by foodservice players from all channels.

Surplus space in shopping centres opens opportunities for players to negotiate better rental terms

Some consumer foodservice players managed to continue expanding their outlet networks, despite the economic crisis that impacted Brazil from late 2014 and significantly influenced consumers’ expenditure. This was the case for chained players located in shopping centres such as Madero SA.

Independent players dominate foodservice value sales and outlets in Brazil

Independent players continued to dominate consumer foodservice in both value sales and outlet numbers in Brazil in 2018. This was particularly evident in self-service cafeterias and bars/pubs, as these foodservice channels are characterised by lower operational costs.

Investors positively receive results of election and wait for reforms to be approved

With the election of Jair Bolsonaro as president, both foreign and domestic investors saw a more positive outlook for economic recovery, with fiscal and social security reforms expected to be approved, which is encouraging to future investors. However, the economy is expected to make a slow return to growth over the forecast period, as consumers’ confidence gradually increases.

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Consumer Foodservice in Brazil

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Overview

Discover the latest market trends and uncover sources of future market growth for the Consumer Foodservice by Location industry in Brazil with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Consumer Foodservice by Location industry in Brazil, our research will save you time and money while empowering you to make informed, profitable decisions.

The Consumer Foodservice by Location in Brazil market research report includes:

  • Analysis of key supply-side and demand trends
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Consumer Foodservice by Location in Brazil?
  • Which foodservice outlet location is the largest (retail, travel, leisure, lodging, stand alone) in Brazil?
  • What are the major developments in contract or managed foodservice in Brazil??
  • What is the most popular location type for fast food, full-service restaurants and café/bars in Brazil?
  • How are domestic outlets faring against multinationals in non free-standing locations?
  • How does the average transaction price vary in standalone locations vs. those in semi-captive locations such as retail, lodging, leisure or travel?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Foodservice market research database.

Consumer Foodservice in Brazil

EXECUTIVE SUMMARY

Low consumer expenditure and discussions on usage of plastic shape scenario for foodservice
FIFA World Cup unable to generate strong foodservice sales in Brazil
Surplus space in shopping centres opens opportunities for players to negotiate better rental terms
Independent players dominate foodservice value sales and outlets in Brazil
Investors positively receive results of election and wait for reforms to be approved

MARKET DATA

Table 1 Units, Transactions and Value Sales in Consumer Foodservice 2013-2018
Table 2 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2013-2018
Table 3 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2018
Table 4 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2013-2018
Table 5 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2013-2018
Table 6 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2013-2018
Table 7 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2018
Table 8 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2013-2018
Table 9 Sales in Consumer Foodservice by Location: % Foodservice Value 2013-2018
Table 10 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2014-2018
Table 11 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2015-2018
Table 12 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2018
Table 13 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2018-2023
Table 14 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2018-2023

SOURCES

Summary 1 Research Sources

Cafés/Bars in Brazil

HEADLINES

PROSPECTS

Specialist coffee shops driven by Brazilians’ increasing interest in premium coffee
Different time zones prevent FIFA World Cup from boosting sales of bar/pubs
High unemployment also impacts sales of bar/pubs

COMPETITIVE LANDSCAPE

Specialist coffee shops take work-friendly environments to the next level to attract customers
Apps aimed at providing clients with seamless shopping experience to favour stores with reduced staff

CATEGORY DATA

Table 15 Cafés/Bars by Category: Units/Outlets 2013-2018
Table 16 Sales in Cafés/Bars by Category: Number of Transactions 2013-2018
Table 17 Sales in Cafés/Bars by Category: Foodservice Value 2013-2018
Table 18 Cafés/Bars by Category: % Units/Outlets Growth 2013-2018
Table 19 Sales in Cafés/Bars by Category: % Transaction Growth 2013-2018
Table 20 Sales in Cafés/Bars by Category: % Foodservice Value Growth 2013-2018
Table 21 GBO Company Shares in Chained Cafés/Bars: % Foodservice Value 2014-2018
Table 22 GBN Brand Shares in Chained Cafés/Bars: % Foodservice Value 2015-2018
Table 23 Forecast Cafés/Bars by Category: Units/Outlets 2018-2023
Table 24 Forecast Sales in Cafés/Bars by Category: Number of Transactions 2018-2023
Table 25 Forecast Sales in Cafés/Bars by Category: Foodservice Value 2018-2023
Table 26 Forecast Cafés/Bars by Category: % Units/Outlets Growth 2018-2023
Table 27 Forecast Sales in Cafés/Bars by Category: % Transaction Growth 2018-2023
Table 28 Forecast Sales in Cafés/Bars by Category: % Foodservice Value Growth 2018-2023

Consumer Foodservice By Location in Brazil

HEADLINES

PROSPECTS

More expensive operations for consumer foodservice through retail
Alternative locations to increase in appeal due to intense traffic and low fixed costs
IMC negotiates locations at petrol stations for its Frango Assado brand

CATEGORY DATA

Table 29 Consumer Foodservice by Location: Units/Outlets 2013-2018
Table 30 Sales in Consumer Foodservice by Location: Number of Transactions 2013-2018
Table 31 Sales in Consumer Foodservice by Location: Foodservice Value 2013-2018
Table 32 Consumer Foodservice by Location: % Units/Outlets Growth 2013-2018
Table 33 Sales in Consumer Foodservice by Location: % Transaction Growth 2013-2018
Table 34 Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2013-2018
Table 35 Consumer Foodservice through Standalone: Units/Outlets 2013-2018
Table 36 Sales in Consumer Foodservice through Standalone: Number of Transactions 2013-2018
Table 37 Sales in Consumer Foodservice through Standalone: Foodservice Value 2013-2018
Table 38 Consumer Foodservice through Standalone: % Units/Outlets Growth 2013-2018
Table 39 Sales in Consumer Foodservice through Standalone: % Transaction Growth 2013-2018
Table 40 Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2013-2018
Table 41 Sales in Consumer Foodservice through Leisure: Number of Transactions 2013-2018
Table 42 Sales in Consumer Foodservice through Leisure: Foodservice Value 2013-2018
Table 43 Consumer Foodservice through Leisure: % Units/Outlets Growth 2013-2018
Table 44 Sales in Consumer Foodservice through Leisure: % Transaction Growth 2013-2018
Table 45 Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2013-2018
Table 46 Consumer Foodservice through Retail: Units/Outlets 2013-2018
Table 47 Consumer Foodservice through Retail: Units/Outlets 2013-2018
Table 48 Sales in Consumer Foodservice through Retail: Number of Transactions 2013-2018
Table 49 Consumer Foodservice through Retail: Units/Outlets 2013-2018
Table 50 Sales in Consumer Foodservice through Retail: Number of Transactions 2013-2018
Table 51 Sales in Consumer Foodservice through Retail: Foodservice Value 2013-2018
Table 52 Consumer Foodservice through Retail: % Units/Outlets Growth 2013-2018
Table 53 Sales in Consumer Foodservice through Retail: % Transaction Growth 2013-2018
Table 54 Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2013-2018
Table 55 Consumer Foodservice through Lodging: Units/Outlets 2013-2018
Table 56 Sales in Consumer Foodservice through Lodging: Number of Transactions 2013-2018
Table 57 Sales in Consumer Foodservice through Lodging: Foodservice Value 2013-2018
Table 58 Consumer Foodservice through Lodging: % Units/Outlets Growth 2013-2018
Table 59 Sales in Consumer Foodservice through Lodging: % Transaction Growth 2013-2018
Table 60 Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2013-2018
Table 61 Consumer Foodservice through Travel: Units/Outlets 2013-2018
Table 62 Sales in Consumer Foodservice through Travel: Number of Transactions 2013-2018
Table 63 Sales in Consumer Foodservice through Travel: Foodservice Value 2013-2018
Table 64 Consumer Foodservice through Travel: % Units/Outlets Growth 2013-2018
Table 65 Sales in Consumer Foodservice through Travel: % Transaction Growth 2013-2018
Table 66 Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2013-2018
Table 67 Forecast Consumer Foodservice by Location: Units/Outlets 2018-2023
Table 68 Forecast Sales in Consumer Foodservice by Location: Number of Transactions 2018-2023
Table 69 Forecast Sales in Consumer Foodservice by Location: Foodservice Value 2018-2023
Table 70 Forecast Consumer Foodservice by Location: % Units/Outlets Growth 2018-2023
Table 71 Forecast Sales in Consumer Foodservice by Location: % Transaction Growth 2018-2023
Table 72 Forecast Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2018-2023
Table 73 Forecast Consumer Foodservice through Standalone: Units/Outlets 2018-2023
Table 74 Forecast Sales in Consumer Foodservice through Standalone: Number of Transactions 2018-2023
Table 75 Forecast Sales in Consumer Foodservice through Standalone: Foodservice Value 2018-2023
Table 76 Forecast Consumer Foodservice through Standalone: % Units/Outlets Growth 2018-2023
Table 77 Forecast Sales in Consumer Foodservice through Standalone: % Transaction Growth 2018-2023
Table 78 Forecast Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2018-2023
Table 79 Forecast Consumer Foodservice through Leisure: Units/Outlets 2018-2023
Table 80 Forecast Sales in Consumer Foodservice through Leisure: Number of Transactions 2018-2023
Table 81 Forecast Sales in Consumer Foodservice through Leisure: Foodservice Value 2018-2023
Table 82 Forecast Consumer Foodservice through Leisure: % Units/Outlets Growth 2018-2023
Table 83 Forecast Sales in Consumer Foodservice through Leisure: % Transaction Growth 2018-2023
Table 84 Forecast Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2018-2023
Table 85 Forecast Consumer Foodservice through Retail: Units/Outlets 2018-2023
Table 86 Forecast Sales in Consumer Foodservice through Retail: Number of Transactions 2018-2023
Table 87 Forecast Sales in Consumer Foodservice through Retail: Foodservice Value 2018-2023
Table 88 Forecast Consumer Foodservice through Retail: % Units/Outlets Growth 2018-2023
Table 89 Forecast Sales in Consumer Foodservice through Retail: % Transaction Growth 2018-2023
Table 90 Forecast Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2018-2023
Table 91 Forecast Consumer Foodservice through Lodging: Units/Outlets 2018-2023
Table 92 Forecast Sales in Consumer Foodservice through Lodging: Number of Transactions 2018-2023
Table 93 Forecast Sales in Consumer Foodservice through Lodging: Foodservice Value 2018-2023
Table 94 Forecast Consumer Foodservice through Lodging: % Units/Outlets Growth 2018-2023
Table 95 Forecast Sales in Consumer Foodservice through Lodging: % Transaction Growth 2018-2023
Table 96 Forecast Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2018-2023
Table 97 Forecast Consumer Foodservice through Travel: Units/Outlets 2018-2023
Table 98 Forecast Sales in Consumer Foodservice through Travel: Number of Transactions 2018-2023
Table 99 Forecast Sales in Consumer Foodservice through Travel: Foodservice Value 2018-2023
Table 100 Forecast Consumer Foodservice through Travel: % Units/Outlets Growth 2018-2023
Table 101 Forecast Sales in Consumer Foodservice through Travel: % Transaction Growth 2018-2023
Table 102 Forecast Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2018-2023

Full-Service Restaurants in Brazil

HEADLINES

PROSPECTS

Chained players enjoy cheaper rent in shopping centres during crisis
Pop-up restaurants engage customers with short-term foodservice experience
Fuel shortage crisis in Brazil disrupts ingredients distribution to foodservice

COMPETITIVE LANDSCAPE

Madero manages to attract investment
Madero brands show resilience amidst uncertainty surrounding Brazil’s economy

CATEGORY DATA

Table 103 Full-Service Restaurants by Category: Units/Outlets 2013-2018
Table 104 Sales in Full-Service Restaurants by Category: Number of Transactions 2013-2018
Table 105 Sales in Full-Service Restaurants by Category: Foodservice Value 2013-2018
Table 106 Full-Service Restaurants by Category: % Units/Outlets Growth 2013-2018
Table 107 Sales in Full-Service Restaurants by Category: % Transaction Growth 2013-2018
Table 108 Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2013-2018
Table 109 GBO Company Shares in Chained Full-Service Restaurants: % Foodservice Value 2014-2018
Table 110 GBN Brand Shares in Chained Full-Service Restaurants: % Foodservice Value 2015-2018
Table 111 Forecast Full-Service Restaurants by Category: Units/Outlets 2018-2023
Table 112 Forecast Sales in Full-Service Restaurants by Category: Number of Transactions 2018-2023
Table 113 Forecast Sales in Full-Service Restaurants by Category: Foodservice Value 2018-2023
Table 114 Forecast Full-Service Res taurants by Category: % Units/Outlets Growth 2018-2023
Table 115 Forecast Sales in Full-Service Restaurants by Category: % Transaction Growth 2018-2023
Table 116 Forecast Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2018-2023

Self-Service Cafeterias in Brazil

HEADLINES

PROSPECTS

Meal cards continue to be main driver of self-service cafeterias
Self-service cafeterias offer convenience to workers during the lunch period
Players benefit from lower running costs

COMPETITIVE LANDSCAPE

Viena Express’s new flagship store adapts its dining area according to traffic

CATEGORY DATA

Table 117 Self-Service Cafeterias: Units/Outlets 2013-2018
Table 118 Sales in Self-Service Cafeterias: Number of Transactions 2013-2018
Table 119 Sales in Self-Service Cafeterias: Foodservice Value 2013-2018
Table 120 Sales in Self-Service Cafeterias: % Units/Outlets Growth 2013-2018
Table 121 Sales in Self-Service Cafeterias: % Transaction Growth 2013-2018
Table 122 Sales in Self-Service Cafeterias: % Foodservice Value Growth 2013-2018
Table 123 GBO Company Shares in Chained Self-Service Cafeterias: % Foodservice Value 2014-2018
Table 124 GBN Brand Shares in Chained Self-Service Cafeterias: % Foodservice Value 2015-2018
Table 125 Forecast Self-Service Cafeterias: Units/Outlets 2018-2023
Table 126 Forecast Sales in Self-Service Cafeterias: Number of Transactions 2018-2023
Table 127 Forecast Sales in Self-Service Cafeterias: Foodservice Value 2018-2023
Table 128 Forecast Self-Service Cafeterias: % Units/Outlets Growth 2018-2023
Table 129 Forecast Sales in Self-Service Cafeterias: % Transaction Growth 2018-2023
Table 130 Forecast Sales in Self-Service Cafeterias: % Foodservice Value Growth 2018-2023

Street Stalls/Kiosks in Brazil

HEADLINES

PROSPECTS

Kiosks in shopping centres benefit from lower consumer expenditure
Lower operational costs turn kiosks into appealing strategy for players

COMPETITIVE LANDSCAPE

Standalone restaurants understand benefits of launching kiosks
Street stalls/kiosks rely on a variety of product offerings

CATEGORY DATA

Table 131 Street Stalls/Kiosks: Units/Outlets 2013-2018
Table 132 Sales in Street Stalls/Kiosks: Number of Transactions 2013-2018
Table 133 Sales in Street Stalls/Kiosks: Foodservice Value 2013-2018
Table 134 Street Stalls/Kiosks: % Units/Outlets Growth 2013-2018
Table 135 Sales in Street Stalls/Kiosks: % Transaction Growth 2013-2018
Table 136 Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2013-2018
Table 137 GBO Company Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2014-2018
Table 138 GBN Brand Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2015-2018
Table 139 GBN Brand Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2015-2018
Table 140 Forecast Street Stalls/Kiosks: Units/Outlets 2018-2023
Table 141 Forecast Sales in Street Stalls/Kiosks: Number of Transactions 2018-2023
Table 142 Forecast Sales in Street Stalls/Kiosks: Foodservice Value 2018-2023
Table 143 Forecast Street Stalls/Kiosks: % Units/Outlets Growth 2018-2023
Table 144 Forecast Sales in Street Stalls/Kiosks: % Transaction Growth 2018-2023
Table 145 Forecast Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2018-2023

Limited-Service Restaurants in Brazil

HEADLINES

PROSPECTS

Demand for a plastic-free world encourages consumer push for changes
Increasing awareness of vegetarianism expands menu offerings
Chicken limited-service to benefit from acceptance of habits from other markets

COMPETITIVE LANDSCAPE

New initiatives to appeal to environmentally-conscious consumers
Lower cost of poultry compared to beef to continue benefiting chicken limited-service
Independent bars/pubs offer outside competition to chicken limited-service

CATEGORY DATA

Table 146 Limited-Service Restaurants by Category: Units/Outlets 2013-2018
Table 147 Sales in Limited-Service Restaurants by Category: Number of Transactions 2013-2018
Table 148 Sales in Limited-Service Restaurants by Category: Foodservice Value 2013-2018
Table 149 Limited-Service Restaurants by Category: % Units/Outlets Growth 2013-2018
Table 150 Sales in Limited-Service Restaurants by Category: % Transaction Growth 2013-2018
Table 151 Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2013-2018
Table 152 GBO Company Shares in Chained Limited-Service Restaurants: % Foodservice Value 2014-2018
Table 153 GBN Brand Shares in Chained Limited-Service Restaurants: % Foodservice Value 2015-2018
Table 154 Forecast Limited-Service Restaurants by Category: Units/Outlets 2018-2023
Table 155 Forecast Sales in Limited-Service Restaurants by Category: Number of Transactions 2018-2023
Table 156 Forecast Sales in Limited-Service Restaurants by Category: Foodservice Value 2018-2023
Table 157 Forecast Limited-Service Restaurants by Category: % Units/Outlets Growth 2018-2023
Table 158 Forecast Sales in Limited-Service Restaurants by Category: % Transaction Growth 2018-2023
Table 159 Forecast Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2018-2023