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Country Report

Consumer Foodservice in

Consumer Foodservice in Indonesia

Apr 2019

US$2,100

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Executive Summary

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Foodservice records healthy growth

The growing food and beverages trend and culture of eating out is ensuring healthy growth of consumer foodservice in Indonesia. Most Indonesians are keen to try new flavours and menus, allowing the foodservice businesses, which are present on almost every street, to continue moving dynamically.

Competition between fintech companies triggers growth of many CFS categories

Fintech companies are the biggest growth contributor across the majority of the consumer foodservice categories. During the review period, companies such as GoPay and OVO were making aggressive branding promotional activities in order to capture the Indonesian market.

Shift from street stalls/kiosks to fast casual dining

The fintech companies’ aggressive promotions also resulted in competition between categories such as street stalls/kiosks with other categories, including limited-service restaurants, full-service restaurants and cafés, as the discounts or cashback offered are significant, resulting in little or no cost difference between eating at a street stall or in a modern food outlet. Another important current consideration for players is the importance of providing convenience and speed.

Growth of third party delivery services

The presence of food ordering services through delivery apps such as Go-Food and Grab Food is opening up opportunities for SME foodservice players. Independent players which were previously not known to the public or hard to reach, can now be easily found by consumers as they just have to open an app, order and the food is delivered.

Healthy future performance expected

Although the consumer foodservice industry is already performing well, aided by a surge in the emergence of fintech companies and their strong promotions/discounts, further growth is expected over the forecast period. This situation is predicted to continue in the near future as more fintech players are emerging in the market.

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Consumer Foodservice Sample Report Consumer Foodservice Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Consumer Foodservice industry in Indonesia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Consumer Foodservice industry in Indonesia, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Indonesia for free:

The Consumer Foodservice in Indonesia market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Consumer Foodservice in Indonesia?
What are the major brands in Indonesia?
How are economic or demographic factors impacting the foodservice industry in #Country»?
How are multinational and local operators expanding in #Country»?
How have consumer lifestyle trends and eating habits influenced foodservice in #Country»?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Foodservice market research database.

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Consumer Foodservice in Indonesia

EXECUTIVE SUMMARY

Foodservice records healthy growth

Competition between fintech companies triggers growth of many CFS categories

Shift from street stalls/kiosks to fast casual dining

Growth of third party delivery services

Healthy future performance expected

MARKET DATA

Table 1 Units, Transactions and Value Sales in Consumer Foodservice 2013-2018
Table 2 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2013-2018
Table 3 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2018
Table 4 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2013-2018
Table 5 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2013-2018
Table 6 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2013-2018
Table 7 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2018
Table 8 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2013-2018
Table 9 Sales in Consumer Foodservice by Location: % Foodservice Value 2013-2018
Table 10 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2014-2018
Table 11 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2015-2018
Table 12 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2018
Table 13 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2018-2023
Table 14 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2018-2023

SOURCES

Summary 1 Research Sources

Cafés/Bars in Indonesia

HEADLINES

PROSPECTS

Cafés/bars continues its strong performance

Specialist coffee shops is the new rising star

Cafés/bars to perform healthily due to the lifestyle and culture of Indonesians

COMPETITIVE LANDSCAPE

Starbucks steps up its game with its Starbucks Reserve Dewata

Location is the key to survival

New foodservice concept observed not only in cafés/bars, but also in overall CFS

CATEGORY DATA

Table 15 Cafés/Bars by Category: Units/Outlets 2013-2018
Table 16 Sales in Cafés/Bars by Category: Number of Transactions 2013-2018
Table 17 Sales in Cafés/Bars by Category: Foodservice Value 2013-2018
Table 18 Cafés/Bars by Category: % Units/Outlets Growth 2013-2018
Table 19 Sales in Cafés/Bars by Category: % Transaction Growth 2013-2018
Table 20 Sales in Cafés/Bars by Category: % Foodservice Value Growth 2013-2018
Table 21 GBO Company Shares in Chained Cafés/Bars: % Foodservice Value 2014-2018
Table 22 GBN Brand Shares in Chained Cafés/Bars: % Foodservice Value 2015-2018
Table 23 Forecast Cafés/Bars by Category: Units/Outlets 2018-2023
Table 24 Forecast Sales in Cafés/Bars by Category: Number of Transactions 2018-2023
Table 25 Forecast Sales in Cafés/Bars by Category: Foodservice Value 2018-2023
Table 26 Forecast Cafés/Bars by Category: % Units/Outlets Growth 2018-2023
Table 27 Forecast Sales in Cafés/Bars by Category: % Transaction Growth 2018-2023
Table 28 Forecast Sales in Cafés/Bars by Category: % Foodservice Value Growth 2018-2023

Consumer Foodservice By Location in Indonesia

HEADLINES

PROSPECTS

Overlapping of standalone and non-standalone

Foodservice in retail locations wins

International brands are fuelling the foodservice non-standalone category

CATEGORY DATA

Table 29 Consumer Foodservice by Location: Units/Outlets 2013-2018
Table 30 Sales in Consumer Foodservice by Location: Number of Transactions 2013-2018
Table 31 Sales in Consumer Foodservice by Location: Foodservice Value 2013-2018
Table 32 Consumer Foodservice by Location: % Units/Outlets Growth 2013-2018
Table 33 Sales in Consumer Foodservice by Location: % Transaction Growth 2013-2018
Table 34 Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2013-2018
Table 35 Consumer Foodservice through Standalone: Units/Outlets 2013-2018
Table 36 Sales in Consumer Foodservice through Standalone: Number of Transactions 2013-2018
Table 37 Sales in Consumer Foodservice through Standalone: Foodservice Value 2013-2018
Table 38 Consumer Foodservice through Standalone: % Units/Outlets Growth 2013-2018
Table 39 Sales in Consumer Foodservice through Standalone: % Transaction Growth 2013-2018
Table 40 Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2013-2018
Table 41 Consumer Foodservice through Leisure: Units/Outlets 2013-2018
Table 42 Sales in Consumer Foodservice through Leisure: Number of Transactions 2013-2018
Table 43 Sales in Consumer Foodservice through Leisure: Foodservice Value 2013-2018
Table 44 Consumer Foodservice through Leisure: % Units/Outlets Growth 2013-2018
Table 45 Sales in Consumer Foodservice through Leisure: % Transaction Growth 2013-2018
Table 46 Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2013-2018
Table 47 Consumer Foodservice through Retail: Units/Outlets 2013-2018
Table 48 Sales in Consumer Foodservice through Retail: Number of Transactions 2013-2018
Table 49 Sales in Consumer Foodservice through Retail: Foodservice Value 2013-2018
Table 50 Consumer Foodservice through Retail: % Units/Outlets Growth 2013-2018
Table 51 Sales in Consumer Foodservice through Retail: % Transaction Growth 2013-2018
Table 52 Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2013-2018
Table 53 Consumer Foodservice through Lodging: Units/Outlets 2013-2018
Table 54 Sales in Consumer Foodservice through Lodging: Number of Transactions 2013-2018
Table 55 Sales in Consumer Foodservice through Lodging: Foodservice Value 2013-2018
Table 56 Consumer Foodservice through Lodging: % Units/Outlets Growth 2013-2018
Table 57 Sales in Consumer Foodservice through Lodging: % Transaction Growth 2013-2018
Table 58 Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2013-2018
Table 59 Consumer Foodservice through Travel: Units/Outlets 2013-2018
Table 60 Sales in Consumer Foodservice through Travel: Number of Transactions 2013-2018
Table 61 Sales in Consumer Foodservice through Travel: Foodservice Value 2013-2018
Table 62 Consumer Foodservice through Travel: % Units/Outlets Growth 2013-2018
Table 63 Sales in Consumer Foodservice through Travel: % Transaction Growth 2013-2018
Table 64 Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2013-2018
Table 65 Forecast Consumer Foodservice by Location: Units/Outlets 2018-2023
Table 66 Forecast Sales in Consumer Foodservice by Location: Number of Transactions 2018-2023
Table 67 Forecast Sales in Consumer Foodservice by Location: Foodservice Value 2018-2023
Table 68 Forecast Consumer Foodservice by Location: % Units/Outlets Growth 2018-2023
Table 69 Forecast Sales in Consumer Foodservice by Location: % Transaction Growth 2018-2023
Table 70 Forecast Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2018-2023
Table 71 Forecast Consumer Foodservice through Standalone: Units/Outlets 2018-2023
Table 72 Forecast Sales in Consumer Foodservice through Standalone: Number of Transactions 2018-2023
Table 73 Forecast Sales in Consumer Foodservice through Standalone: Foodservice Value 2018-2023
Table 74 Forecast Consumer Foodservice through Standalone: % Units/Outlets Growth 2018-2023
Table 75 Forecast Sales in Consumer Foodservice through Standalone: % Transaction Growth 2018-2023
Table 76 Forecast Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2018-2023
Table 77 Forecast Consumer Foodservice through Leisure: Units/Outlets 2018-2023
Table 78 Forecast Sales in Consumer Foodservice through Leisure: Number of Transactions 2018-2023
Table 79 Forecast Sales in Consumer Foodservice through Leisure: Foodservice Value 2018-2023
Table 80 Forecast Consumer Foodservice through Leisure: % Units/Outlets Growth 2018-2023
Table 81 Forecast Sales in Consumer Foodservice through Leisure: % Transaction Growth 2018-2023
Table 82 Forecast Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2018-2023
Table 83 Forecast Consumer Foodservice through Retail: Units/Outlets 2018-2023
Table 84 Forecast Sales in Consumer Foodservice through Retail: Number of Transactions 2018-2023
Table 85 Forecast Sales in Consumer Foodservice through Retail: Foodservice Value 2018-2023
Table 86 Forecast Consumer Foodservice through Retail: % Units/Outlets Growth 2018-2023
Table 87 Forecast Sales in Consumer Foodservice through Retail: % Transaction Growth 2018-2023
Table 88 Forecast Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2018-2023
Table 89 Forecast Consumer Foodservice through Lodging: Units/Outlets 2018-2023
Table 90 Forecast Sales in Consumer Foodservice through Lodging: Number of Transactions 2018-2023
Table 91 Forecast Sales in Consumer Foodservice through Lodging: Foodservice Value 2018-2023
Table 92 Forecast Consumer Foodservice through Lodging: % Units/Outlets Growth 2018-2023
Table 93 Forecast Sales in Consumer Foodservice through Lodging: % Transaction Growth 2018-2023
Table 94 Forecast Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2018-2023
Table 95 Forecast Consumer Foodservice through Travel: Units/Outlets 2018-2023
Table 96 Forecast Sales in Consumer Foodservice through Travel: Number of Transactions 2018-2023
Table 97 Forecast Sales in Consumer Foodservice through Travel: Foodservice Value 2018-2023
Table 98 Forecast Consumer Foodservice through Travel: % Units/Outlets Growth 2018-2023
Table 99 Forecast Sales in Consumer Foodservice through Travel: % Transaction Growth 2018-2023
Table 100 Forecast Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2018-2023

Self-Service Cafeterias in Indonesia

HEADLINES

PROSPECTS

Self-service cafeterias benefit from growth of chained hypermarket outlets

Strong demand for convenience and aggressive promotion of fintech companies

COMPETITIVE LANDSCAPE

Full- and limited-service outlets are offering good deals

CATEGORY DATA

Table 101 Self-Service Cafeterias: Units/Outlets 2013-2018
Table 102 Sales in Self-Service Cafeterias: Number of Transactions 2013-2018
Table 103 Sales in Self-Service Cafeterias: Foodservice Value 2013-2018
Table 104 Sales in Self-Service Cafeterias: % Units/Outlets Growth 2013-2018
Table 105 Sales in Self-Service Cafeterias: % Transaction Growth 2013-2018
Table 106 Sales in Self-Service Cafeterias: % Foodservice Value Growth 2013-2018
Table 107 GBO Company Shares in Chained Self-Service Cafeterias: % Foodservice Value 2014-2018
Table 108 GBN Brand Shares in Chained Self-Service Cafeterias: % Foodservice Value 2015-2018
Table 109 Forecast Self-Service Cafeterias: Units/Outlets 2018-2023
Table 110 Forecast Sales in Self-Service Cafeterias: Number of Transactions 2018-2023
Table 111 Forecast Sales in Self-Service Cafeterias: Foodservice Value 2018-2023
Table 112 Forecast Self-Service Cafeterias: % Units/Outlets Growth 2018-2023
Table 113 Forecast Sales in Self-Service Cafeterias: % Transaction Growth 2018-2023
Table 114 Forecast Sales in Self-Service Cafeterias: % Foodservice Value Growth 2018-2023

Street Stalls/Kiosks in Indonesia

HEADLINES

PROSPECTS

Street stalls/kiosks experience minor slowdown of growth

Entrepreneurs and the government are keeping the growth of these outlets positive

Third party delivery apps will ensure healthy growth over the forecast period

COMPETITIVE LANDSCAPE

Consumers shift to other foodservice categories due to extreme promotions offered

From offline to online to stay competitive

CATEGORY DATA

Table 115 Street Stalls/Kiosks: Units/Outlets 2013-2018
Table 116 Sales in Street Stalls/Kiosks: Number of Transactions 2013-2018
Table 117 Sales in Street Stalls/Kiosks: Foodservice Value 2013-2018
Table 118 Street Stalls/Kiosks: % Units/Outlets Growth 2013-2018
Table 119 Sales in Street Stalls/Kiosks: % Transaction Growth 2013-2018
Table 120 Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2013-2018
Table 121 GBO Company Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2014-2018
Table 122 GBN Brand Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2015-2018
Table 123 Forecast Street Stalls/Kiosks: Units/Outlets 2018-2023
Table 124 Forecast Sales in Street Stalls/Kiosks: Number of Transactions 2018-2023
Table 125 Forecast Sales in Street Stalls/Kiosks: Foodservice Value 2018-2023
Table 126 Forecast Street Stalls/Kiosks: % Units/Outlets Growth 2018-2023
Table 127 Forecast Sales in Street Stalls/Kiosks: % Transaction Growth 2018-2023
Table 128 Forecast Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2018-2023

Full-Service Restaurants in Indonesia

HEADLINES

PROSPECTS

Full-service restaurants’ growth due to chained outlets and people’s lifestyles

Performance is heavily influenced by consumer behaviour

Full-service restaurants will continue to grow positively over the forecast period

COMPETITIVE LANDSCAPE

Pizza full-service restaurants, especially chained operators are winning

Cross-category competition with limited-service restaurants

CATEGORY DATA

Table 129 Full-Service Restaurants by Category: Units/Outlets 2013-2018
Table 130 Sales in Full-Service Restaurants by Category: Number of Transactions 2013-2018
Table 131 Sales in Full-Service Restaurants by Category: Foodservice Value 2013-2018
Table 132 Full-Service Restaurants by Category: % Units/Outlets Growth 2013-2018
Table 133 Sales in Full-Service Restaurants by Category: % Transaction Growth 2013-2018
Table 134 Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2013-2018
Table 135 GBO Company Shares in Chained Full-Service Restaurants: % Foodservice Value 2014-2018
Table 136 GBN Brand Shares in Chained Full-Service Restaurants: % Foodservice Value 2015-2018
Table 137 Forecast Full-Service Restaurants by Category: Units/Outlets 2018-2023
Table 138 Forecast Sales in Full-Service Restaurants by Category: Number of Transactions 2018-2023
Table 139 Forecast Sales in Full-Service Restaurants by Category: Foodservice Value 2018-2023
Table 140 Forecast Full-Service Res taurants by Category: % Units/Outlets Growth 2018-2023
Table 141 Forecast Sales in Full-Service Restaurants by Category: % Transaction Growth 2018-2023
Table 142 Forecast Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2018-2023

Limited-Service Restaurants in Indonesia

HEADLINES

PROSPECTS

LSR is performing healthily thanks to millennials

Localised menus continue to be preferred

LSR will continue to see strong growth over the forecast period

COMPETITIVE LANDSCAPE

KFC continues to be the leading player

Local LSR chains are joining the competition with strong strategies

CATEGORY DATA

Table 143 Limited-Service Restaurants by Category: Units/Outlets 2013-2018
Table 144 Sales in Limited-Service Restaurants by Category: Number of Transactions 2013-2018
Table 145 Sales in Limited-Service Restaurants by Category: Foodservice Value 2013-2018
Table 146 Limited-Service Restaurants by Category: % Units/Outlets Growth 2013-2018
Table 147 Sales in Limited-Service Restaurants by Category: % Transaction Growth 2013-2018
Table 148 Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2013-2018
Table 149 GBO Company Shares in Chained Limited-Service Restaurants: % Foodservice Value 2014-2018
Table 150 GBN Brand Shares in Chained Limited-Service Restaurants: % Foodservice Value 2015-2018
Table 151 Forecast Limited-Service Restaurants by Category: Units/Outlets 2018-2023
Table 152 Forecast Sales in Limited-Service Restaurants by Category: Number of Transactions 2018-2023
Table 153 Forecast Sales in Limited-Service Restaurants by Category: Foodservice Value 2018-2023
Table 154 Forecast Limited-Service Restaurants by Category: % Units/Outlets Growth 2018-2023
Table 155 Forecast Sales in Limited-Service Restaurants by Category: % Transaction Growth 2018-2023
Table 156 Forecast Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2018-2023

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Megatrends

Country Report

Consumer Foodservice in Indonesia

New Report Guarantee

Executive Summary

New Report Guarantee

Foodservice records healthy growth

Competition between fintech companies triggers growth of many CFS categories

Shift from street stalls/kiosks to fast casual dining

Growth of third party delivery services

Healthy future performance expected

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Consumer Foodservice in Indonesia

EXECUTIVE SUMMARY

Foodservice records healthy growth

Competition between fintech companies triggers growth of many CFS categories

Shift from street stalls/kiosks to fast casual dining

Growth of third party delivery services

Healthy future performance expected

MARKET DATA

SOURCES

Cafés/Bars in Indonesia

HEADLINES

PROSPECTS

Cafés/bars continues its strong performance

Specialist coffee shops is the new rising star

Cafés/bars to perform healthily due to the lifestyle and culture of Indonesians

COMPETITIVE LANDSCAPE

Starbucks steps up its game with its Starbucks Reserve Dewata

Location is the key to survival

New foodservice concept observed not only in cafés/bars, but also in overall CFS

CATEGORY DATA

Consumer Foodservice By Location in Indonesia

HEADLINES

PROSPECTS

Overlapping of standalone and non-standalone

Foodservice in retail locations wins

International brands are fuelling the foodservice non-standalone category

CATEGORY DATA

Self-Service Cafeterias in Indonesia

HEADLINES

PROSPECTS

Self-service cafeterias benefit from growth of chained hypermarket outlets

Strong demand for convenience and aggressive promotion of fintech companies

COMPETITIVE LANDSCAPE

Full- and limited-service outlets are offering good deals

CATEGORY DATA

Street Stalls/Kiosks in Indonesia

HEADLINES

PROSPECTS

Street stalls/kiosks experience minor slowdown of growth

Entrepreneurs and the government are keeping the growth of these outlets positive

Third party delivery apps will ensure healthy growth over the forecast period

COMPETITIVE LANDSCAPE

Consumers shift to other foodservice categories due to extreme promotions offered

From offline to online to stay competitive

CATEGORY DATA

Full-Service Restaurants in Indonesia

HEADLINES

PROSPECTS

Full-service restaurants’ growth due to chained outlets and people’s lifestyles

Performance is heavily influenced by consumer behaviour

Full-service restaurants will continue to grow positively over the forecast period

COMPETITIVE LANDSCAPE

Pizza full-service restaurants, especially chained operators are winning

Cross-category competition with limited-service restaurants

CATEGORY DATA

Limited-Service Restaurants in Indonesia

HEADLINES

PROSPECTS

LSR is performing healthily thanks to millennials

Localised menus continue to be preferred

LSR will continue to see strong growth over the forecast period

COMPETITIVE LANDSCAPE

KFC continues to be the leading player