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Country Report
Consumer Foodservice in
Egypt
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Consumer Foodservice in Egypt
Apr 2020
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Executive Summary
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A stable economy and improvement in tourist numbers drives growth
Egypt’s economy continued to see solid growth in 2019 supported by increased government spending, improved ease of doing business and low interest rates. Furthermore, the country’s tourism industry continued on its path to recovery thanks to the weak Egyptian pound and government efforts to increase security in the country.
Younger consumers the backbone of growth in consumer foodservice
The younger generation in Egypt are not only a key consumer base but also a key focus of new foodservice developments. Younger consumers in Egypt are becoming increasingly interested in new tastes and new experiences, with this being influenced by social media platforms such as Instagram.
Local fine dining raises its profile while social media becomes growing influence
With the country’s tourism industry performing well at the end of the review period there was a growing focus on what Egypt’s consumer foodservice operators could bring to the table. Revamping of menus and partnerships with top international chefs has helped to raise the profile of fine dining in the country with 14 of Egypt’s top restaurants appearing at The World Luxury Restaurant Awards in 2019.
Chained operators expand but independent consumer foodservice dominates
Despite chained consumer foodservice seeing healthy growth in 2019, independent consumer foodservice saw more outlet openings and remained the dominant channel. Its dominance is in part due to the widespread popularity of Middle Eastern limited-service and full-service restaurants.
The future looks bright for consumer foodservice in Egypt
Consumer foodservice in Egypt is expected to develop further over the forecast period, with new concepts in both traditional foodservice as well as international cuisine. With the emergence of new players and increased competition, consumer foodservice is also expected to see improved service standards as operators fight to retain eat-in custom.
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Overview
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Overview
Discover the latest market trends and uncover sources of future market growth for the Consumer Foodservice industry in Egypt with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Consumer Foodservice industry in Egypt, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Egypt for free:
- 100% home delivery and takeaway
- Cafes and bars
- Consumer foodservice by location
- Fast food
- Full-service restaurants
- Self-service cafeterias
- Street stalls and kiosks
The Consumer Foodservice in Egypt market research report includes:
- Analysis of key supply-side and demand trends
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What is the market size of Consumer Foodservice in Egypt?
- What are the major brands in Egypt?
- How are economic or demographic factors impacting the foodservice industry in #Country»?
- How are multinational and local operators expanding in #Country»?
- How have consumer lifestyle trends and eating habits influenced foodservice in #Country»?
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This industry report originates from Passport, our Consumer Foodservice market research database.
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Request more informationTable of Contents
Consumer Foodservice in Egypt
EXECUTIVE SUMMARY
A stable economy and improvement in tourist numbers drives growth
Younger consumers the backbone of growth in consumer foodservice
Local fine dining raises its profile while social media becomes growing influence
Chained operators expand but independent consumer foodservice dominates
The future looks bright for consumer foodservice in Egypt
MARKET DATA
Table 1 Units, Transactions and Value Sales in Consumer Foodservice 2014-2019Table 2 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2014-2019
Table 3 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2019
Table 4 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2014-2019
Table 5 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2014-2019
Table 6 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2014-2019
Table 7 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2019
Table 8 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2014-2019
Table 9 Sales in Consumer Foodservice by Location: % Foodservice Value 2014-2019
Table 10 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2015-2019
Table 11 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2016-2019
Table 12 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2019
Table 13 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2019-2024
Table 14 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2019-2024
CORONAVIRUS (COVID-19)
SOURCES
Summary 1 Research SourcesLimited-Service Restaurants in Egypt
HEADLINES
PROSPECTS
Limited-service restaurants remains a diverse and attractive proposition in Egypt
Widespread demand for fast food thanks to wide offer and convenience
Online ordering and delivery platforms proving a hit with hungry consumers
COMPETITIVE LANDSCAPE
McDonald’s maintains lead as store network expands
KFC sets sights on further expansion
Chained bakery products limited-service restaurants finding success
CATEGORY DATA
Table 15 Limited-Service Restaurants by Category: Units/Outlets 2014-2019Table 16 Sales in Limited-Service Restaurants by Category: Number of Transactions 2014-2019
Table 17 Sales in Limited-Service Restaurants by Category: Foodservice Value 2014-2019
Table 18 Limited-Service Restaurants by Category: % Units/Outlets Growth 2014-2019
Table 19 Sales in Limited-Service Restaurants by Category: % Transaction Growth 2014-2019
Table 20 Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2014-2019
Table 21 GBO Company Shares in Chained Limited-Service Restaurants: % Foodservice Value 2015-2019
Table 22 GBN Brand Shares in Chained Limited-Service Restaurants: % Foodservice Value 2016-2019
Table 23 Forecast Limited-Service Restaurants by Category: Units/Outlets 2019-2024
Table 24 Forecast Sales in Limited-Service Restaurants by Category: Number of Transactions 2019-2024
Table 25 Forecast Sales in Limited-Service Restaurants by Category: Foodservice Value 2019-2024
Table 26 Forecast Limited-Service Restaurants by Category: % Units/Outlets Growth 2019-2024
Table 27 Forecast Sales in Limited-Service Restaurants by Category: % Transaction Growth 2019-2024
Table 28 Forecast Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2019-2024
Cafés/Bars in Egypt
HEADLINES
PROSPECTS
Tourism rebounding while younger generation embrace café/bar culture
Workers migrating to cafés as remote-working trend develops
Juice/smoothie bars maintain widespread popularity thanks to sugarcane juice
COMPETITIVE LANDSCAPE
Bars/pubs look to expand as nightlife picks up
Cafés/bars remains a vibrant and fragmented channel
Local players retain an advantage
CATEGORY DATA
Table 29 Cafés/Bars by Category: Units/Outlets 2014-2019Table 30 Sales in Cafés/Bars by Category: Number of Transactions 2014-2019
Table 31 Sales in Cafés/Bars by Category: Foodservice Value 2014-2019
Table 32 Cafés/Bars by Category: % Units/Outlets Growth 2014-2019
Table 33 Sales in Cafés/Bars by Category: % Transaction Growth 2014-2019
Table 34 Sales in Cafés/Bars by Category: % Foodservice Value Growth 2014-2019
Table 35 GBO Company Shares in Chained Cafés/Bars: % Foodservice Value 2015-2019
Table 36 GBN Brand Shares in Chained Cafés/Bars: % Foodservice Value 2016-2019
Table 37 Forecast Cafés/Bars by Category: Units/Outlets 2019-2024
Table 38 Forecast Sales in Cafés/Bars by Category: Number of Transactions 2019-2024
Table 39 Forecast Sales in Cafés/Bars by Category: Foodservice Value 2019-2024
Table 40 Forecast Cafés/Bars by Category: % Units/Outlets Growth 2019-2024
Table 41 Forecast Sales in Cafés/Bars by Category: % Transaction Growth 2019-2024
Table 42 Forecast Sales in Cafés/Bars by Category: % Foodservice Value Growth 2019-2024
Full-Service Restaurants in Egypt
HEADLINES
PROSPECTS
Egyptian consumers shift to smart casual dining as they feel the squeeze
Weekly family meals a focus of full-service restaurants
Middle Eastern food a popular choice but new trends having an influence
COMPETITIVE LANDSCAPE
Chili's Grill & Bar continues to innovate
More Mori offer entices more consumers into Mori Sushi
Baky Hospitality tasks chef with revamping its menus
CATEGORY DATA
Table 43 Full-Service Restaurants by Category: Units/Outlets 2014-2019Table 44 Sales in Full-Service Restaurants by Category: Number of Transactions 2014-2019
Table 45 Sales in Full-Service Restaurants by Category: Foodservice Value 2014-2019
Table 46 Full-Service Restaurants by Category: % Units/Outlets Growth 2014-2019
Table 47 Sales in Full-Service Restaurants by Category: % Transaction Growth 2014-2019
Table 48 Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2014-2019
Table 49 GBO Company Shares in Chained Full-Service Restaurants: % Foodservice Value 2015-2019
Table 50 GBN Brand Shares in Chained Full-Service Restaurants: % Foodservice Value 2016-2019
Table 51 Forecast Full-Service Restaurants by Category: Units/Outlets 2019-2024
Table 52 Forecast Sales in Full-Service Restaurants by Category: Number of Transactions 2019-2024
Table 53 Forecast Sales in Full-Service Restaurants by Category: Foodservice Value 2019-2024
Table 54 Forecast Full-Service Res taurants by Category: % Units/Outlets Growth 2019-2024
Table 55 Forecast Sales in Full-Service Restaurants by Category: % Transaction Growth 2019-2024
Table 56 Forecast Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2019-2024
Self-Service Cafeterias in Egypt
HEADLINES
PROSPECTS
Egyptian consumers still not ready for self-service
Self-service cafeterias continue to rely on semi-captive environments
Investment needed if self-service cafeterias are to become more popular
COMPETITIVE LANDSCAPE
IKEA remains the leading self-service restaurant
IKEA opens new outlet in west Cairo
Independent operators likely to face growing competition from other channels
CATEGORY DATA
Table 57 Self-Service Cafeterias: Units/Outlets 2014-2019Table 58 Sales in Self-Service Cafeterias: Number of Transactions 2014-2019
Table 59 Sales in Self-Service Cafeterias: Foodservice Value 2014-2019
Table 60 Sales in Self-Service Cafeterias: % Units/Outlets Growth 2014-2019
Table 61 Sales in Self-Service Cafeterias: % Transaction Growth 2014-2019
Table 62 Sales in Self-Service Cafeterias: % Foodservice Value Growth 2014-2019
Table 63 GBO Company Shares in Chained Self-Service Cafeterias: % Foodservice Value 2015-2019
Table 64 GBN Brand Shares in Chained Self-Service Cafeterias: % Foodservice Value 2016-2019
Table 65 Forecast Self-Service Cafeterias: Units/Outlets 2019-2024
Table 66 Forecast Sales in Self-Service Cafeterias: Number of Transactions 2019-2024
Table 67 Forecast Sales in Self-Service Cafeterias: Foodservice Value 2019-2024
Table 68 Forecast Self-Service Cafeterias: % Units/Outlets Growth 2019-2024
Table 69 Forecast Sales in Self-Service Cafeterias: % Transaction Growth 2019-2024
Table 70 Forecast Sales in Self-Service Cafeterias: % Foodservice Value Growth 2019-2024
Street Stalls/Kiosks in Egypt
HEADLINES
PROSPECTS
Government intervention offers positives and negatives for street stalls/kiosks
Low start-up costs encourages new investment in street stalls/kiosks
Street food trend flourishing as tourists and locals embrace new tastes
COMPETITIVE LANDSCAPE
New players continue to enter the market with wide variety of options
Street stalls still relevant for foodservice start-ups
Demand for coffee-to-go sees proliferation of coffee carts
CATEGORY DATA
Table 71 Street Stalls/Kiosks: Units/Outlets 2014-2019Table 72 Sales in Street Stalls/Kiosks: Number of Transactions 2014-2019
Table 73 Sales in Street Stalls/Kiosks: Foodservice Value 2014-2019
Table 74 Street Stalls/Kiosks: % Units/Outlets Growth 2014-2019
Table 75 Sales in Street Stalls/Kiosks: % Transaction Growth 2014-2019
Table 76 Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2014-2019
Table 77 Forecast Street Stalls/Kiosks: Units/Outlets 2019-2024
Table 78 Forecast Sales in Street Stalls/Kiosks: Number of Transactions 2019-2024
Table 79 Forecast Sales in Street Stalls/Kiosks: Foodservice Value 2019-2024
Table 80 Forecast Street Stalls/Kiosks: % Units/Outlets Growth 2019-2024
Table 81 Forecast Sales in Street Stalls/Kiosks: % Transaction Growth 2019-2024
Table 82 Forecast Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2019-2024
Consumer Foodservice By Location in Egypt
HEADLINES
PROSPECTS
Location remains of great importance in gaining a foothold in the market
Improvements in tourism provide a boost to consumer foodservice through travel and lodging
Search for convenience having a growing influence over location
CATEGORY DATA
Table 83 Consumer Foodservice by Location: Units/Outlets 2014-2019Table 84 Sales in Consumer Foodservice by Location: Number of Transactions 2014-2019
Table 85 Sales in Consumer Foodservice by Location: Foodservice Value 2014-2019
Table 86 Consumer Foodservice by Location: % Units/Outlets Growth 2014-2019
Table 87 Sales in Consumer Foodservice by Location: % Transaction Growth 2014-2019
Table 88 Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2014-2019
Table 89 Consumer Foodservice through Standalone: Units/Outlets 2014-2019
Table 90 Sales in Consumer Foodservice through Standalone: Number of Transactions 2014-2019
Table 91 Sales in Consumer Foodservice through Standalone: Foodservice Value 2014-2019
Table 92 Consumer Foodservice through Standalone: % Units/Outlets Growth 2014-2019
Table 93 Sales in Consumer Foodservice through Standalone: % Transaction Growth 2014-2019
Table 94 Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2014-2019
Table 95 Consumer Foodservice through Leisure: Units/Outlets 2014-2019
Table 96 Sales in Consumer Foodservice through Leisure: Number of Transactions 2014-2019
Table 97 Sales in Consumer Foodservice through Leisure: Foodservice Value 2014-2019
Table 98 Consumer Foodservice through Leisure: % Units/Outlets Growth 2014-2019
Table 99 Sales in Consumer Foodservice through Leisure: % Transaction Growth 2014-2019
Table 100 Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2014-2019
Table 101 Consumer Foodservice through Retail: Units/Outlets 2014-2019
Table 102 Sales in Consumer Foodservice through Retail: Number of Transactions 2014-2019
Table 103 Sales in Consumer Foodservice through Retail: Foodservice Value 2014-2019
Table 104 Consumer Foodservice through Retail: % Units/Outlets Growth 2014-2019
Table 105 Sales in Consumer Foodservice through Retail: % Transaction Growth 2014-2019
Table 106 Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2014-2019
Table 107 Consumer Foodservice through Lodging: Units/Outlets 2014-2019
Table 108 Sales in Consumer Foodservice through Lodging: Number of Transactions 2014-2019
Table 109 Sales in Consumer Foodservice through Lodging: Foodservice Value 2014-2019
Table 110 Consumer Foodservice through Lodging: % Units/Outlets Growth 2014-2019
Table 111 Sales in Consumer Foodservice through Lodging: % Transaction Growth 2014-2019
Table 112 Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2014-2019
Table 113 Consumer Foodservice through Travel: Units/Outlets 2014-2019
Table 114 Sales in Consumer Foodservice through Travel: Number of Transactions 2014-2019
Table 115 Sales in Consumer Foodservice through Travel: Foodservice Value 2014-2019
Table 116 Consumer Foodservice through Travel: % Units/Outlets Growth 2014-2019
Table 117 Sales in Consumer Foodservice through Travel: % Transaction Growth 2014-2019
Table 118 Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2014-2019
Table 119 Forecast Consumer Foodservice by Location: Units/Outlets 2019-2024
Table 120 Forecast Sales in Consumer Foodservice by Location: Number of Transactions 2019-2024
Table 121 Forecast Sales in Consumer Foodservice by Location: Foodservice Value 2019-2024
Table 122 Forecast Consumer Foodservice by Location: % Units/Outlets Growth 2019-2024
Table 123 Forecast Sales in Consumer Foodservice by Location: % Transaction Growth 2019-2024
Table 124 Forecast Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2019-2024
Table 125 Forecast Consumer Foodservice through Standalone: Units/Outlets 2019-2024
Table 126 Forecast Sales in Consumer Foodservice through Standalone: Number of Transactions 2019-2024
Table 127 Forecast Sales in Consumer Foodservice through Standalone: Foodservice Value 2019-2024
Table 128 Forecast Consumer Foodservice through Standalone: % Units/Outlets Growth 2019-2024
Table 129 Forecast Sales in Consumer Foodservice through Standalone: % Transaction Growth 2019-2024
Table 130 Forecast Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2019-2024
Table 131 Forecast Consumer Foodservice through Leisure: Units/Outlets 2019-2024
Table 132 Forecast Sales in Consumer Foodservice through Leisure: Number of Transactions 2019-2024
Table 133 Forecast Sales in Consumer Foodservice through Leisure: Foodservice Value 2019-2024
Table 134 Forecast Consumer Foodservice through Leisure: % Units/Outlets Growth 2019-2024
Table 135 Forecast Sales in Consumer Foodservice through Leisure: % Transaction Growth 2019-2024
Table 136 Forecast Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2019-2024
Table 137 Forecast Consumer Foodservice through Retail: Units/Outlets 2019-2024
Table 138 Forecast Sales in Consumer Foodservice through Retail: Number of Transactions 2019-2024
Table 139 Forecast Sales in Consumer Foodservice through Retail: Foodservice Value 2019-2024
Table 140 Forecast Consumer Foodservice through Retail: % Units/Outlets Growth 2019-2024
Table 141 Forecast Sales in Consumer Foodservice through Retail: % Transaction Growth 2019-2024
Table 142 Forecast Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2019-2024
Table 143 Forecast Consumer Foodservice through Lodging: Units/Outlets 2019-2024
Table 144 Forecast Sales in Consumer Foodservice through Lodging: Number of Transactions 2019-2024
Table 145 Forecast Sales in Consumer Foodservice through Lodging: Foodservice Value 2019-2024
Table 146 Forecast Consumer Foodservice through Lodging: % Units/Outlets Growth 2019-2024
Table 147 Forecast Sales in Consumer Foodservice through Lodging: % Transaction Growth 2019-2024
Table 148 Forecast Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2019-2024
Table 149 Forecast Consumer Foodservice through Travel: Units/Outlets 2019-2024
Table 150 Forecast Sales in Consumer Foodservice through Travel: Number of Transactions 2019-2024
Table 151 Forecast Sales in Consumer Foodservice through Travel: Foodservice Value 2019-2024
Table 152 Forecast Consumer Foodservice through Travel: % Units/Outlets Growth 2019-2024
Table 153 Forecast Sales in Consumer Foodservice through Travel: % Transaction Growth 2019-2024
Table 154 Forecast Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2019-2024
Why buy this report?
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- The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor | Nov 2011
- The Power of Proximity: The Complex Story of 21st Century Cities | Oct 2011
- The War on Meat: How Low-meat and No-meat Diets are Impacting Consumer Markets | Aug 2011
- Global Discretionary Goods & Services Markets in 2009 and 2010: Legacy of the Downturn (Part 2) | Oct 2010
- Global Market for Food Intolerance Products: At War With Our Food | Apr 2009
- The Way We Eat Now | Nov 2008
- For the Love of the Game: Global Sporting Habits and Implications for Marketers | Aug 2008
- Big World: Impact of the Obesity Pandemic on Global Marketing Strategies | Jun 2008
Company Reports
- Alsea SAB de CV in Consumer Foodservice | Dec 2009
- Brinker International Inc in Consumer Foodservice | Mar 2012
- Burger King Worldwide Inc in Consumer Foodservice | Oct 2014
- CKE Restaurants Inc in Consumer Foodservice | Mar 2013
- Darden Restaurants Inc in Consumer Foodservice | Mar 2011
- DineEquity Inc in Consumer Foodservice | Mar 2012
- Doctor’s Associates Inc in Consumer Foodservice | Nov 2014
- Domino’s Pizza Inc in Consumer Foodservice | Sep 2019
- Dunkin’ Brands Group Inc in Consumer Foodservice | Feb 2017
- Jack in the Box Inc. in Consumer Foodservice | Nov 2009
- McDonald’s Corp in Consumer Foodservice | Nov 2019
- OSI Restaurant Partners Inc in Consumer Foodservice | Jul 2009
- Papa John's International Inc in Consumer Foodservice | Nov 2013
- Restaurant Brands International in Consumer Foodservice | Jul 2019
- Restaurant Brands International Inc in Consumer Foodservice | Oct 2016
- Seven & I Holdings Co Ltd in Consumer Foodservice | Oct 2013
- Starbucks Corp in Consumer Food Service | Feb 2020
- Starbucks Corp in Consumer Foodservice | Mar 2016
- Wendy’s Co, The in Consumer Foodservice | May 2016
- Wendy’s/Arby’s Group in Consumer Foodservice | Sep 2010
- Whitbread Plc in Consumer Foodservice | Jan 2015
- Yum! Brands Inc in Consumer Foodservice | Oct 2019