Consumer Foodservice in Vietnam

March 2021
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Overview:

Understand the latest market trends and future growth opportunities for the Consumer Foodservice industry in Vietnam with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:

  • Cafés/Bars
  • Full-Service Restaurants
  • Limited-Service Restaurants
  • Self-Service Cafeterias
  • Street Stalls/Kiosks
  • Consumer Foodservice by Location

If you're in the Consumer Foodservice industry in Vietnam, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Consumer Foodservice in Vietnam report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Consumer Foodservice in Vietnam?
  • Which are the leading brands in Consumer Foodservice in Vietnam?
  • How are multinational and local operators competing and expanding in Vietnam?
  • How are consumer lifestyle trends and eating habits shaping Consumer Foodservice in Vietnam?
  • How is the Consumer Foodservice industry adapting to a post-COVID-19 market environment? Where are the opportunities amidst the challenges?
  • How significant are health considerations in shaping the future of Consumer Foodservice in Vietnam? Which of these trends hold the greatest potential demand?
  • Where is future growth expected to be most dynamic?

Consumer Foodservice in Vietnam

EXECUTIVE SUMMARY

COVID-19 impact on consumer foodservice
COVID-19 country impact
Company response
Independent foodservice operations
What next for consumer foodservice?

MARKET DATA

Table 1 Units, Transactions and Value Sales in Consumer Foodservice 2015-2020 Table 2 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2015-2020 Table 3 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2020 Table 4 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2015-2020 Table 5 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2015-2020 Table 6 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2015-2020 Table 7 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2020 Table 8 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2015-2020 Table 9 Sales in Consumer Foodservice by Location: % Foodservice Value 2015-2020 Table 10 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2016-2020 Table 11 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2017-2020 Table 12 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2020 Table 13 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2020-2025 Table 14 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources

Limited-Service Restaurants in Vietnam

KEY DATA FINDINGS

2020 IMPACT

Home delivery takes on greater importance as consumers remain at home
Independent players dealt the heaviest blow with some unable to recover
Ice cream limited-service restaurants see sales melt away

RECOVERY AND OPPORTUNITIES

Limited-service restaurants set for recovery once COVID-19 is contained
Home delivery expected to continue driving competition as consumers start to recognise the convenience this affords
Familiarity and trust should support recovery of chained limited-service restaurants

CATEGORY DATA

Table 15 Limited-Service Restaurants by Category: Units/Outlets 2015-2020 Table 16 Sales in Limited-Service Restaurants by Category: Number of Transactions 2015-2020 Table 17 Sales in Limited-Service Restaurants by Category: Foodservice Value 2015-2020 Table 18 Limited-Service Restaurants by Category: % Units/Outlets Growth 2015-2020 Table 19 Sales in Limited-Service Restaurants by Category: % Transaction Growth 2015-2020 Table 20 Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2015-2020 Table 21 GBO Company Shares in Chained Limited-Service Restaurants: % Foodservice Value 2016-2020 Table 22 GBN Brand Shares in Chained Limited-Service Restaurants: % Foodservice Value 2017-2020 Table 23 Forecast Limited-Service Restaurants by Category: Units/Outlets 2020-2025 Table 24 Forecast Sales in Limited-Service Restaurants by Category: Number of Transactions 2020-2025 Table 25 Forecast Sales in Limited-Service Restaurants by Category: Foodservice Value 2020-2025 Table 26 Forecast Limited-Service Restaurants by Category: % Units/Outlets Growth 2020-2025 Table 27 Forecast Sales in Limited-Service Restaurants by Category: % Transaction Growth 2020-2025 Table 28 Forecast Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2020-2025

Cafés/Bars in Vietnam

KEY DATA FINDINGS

2020 IMPACT

Bars/pubs the hardest hit area of consumer foodservice
Specialist tea and coffee shops find opportunities in difficult circumstances
Independent operators face greater struggles with many outlets forced to close

RECOVERY AND OPPORTUNITIES

Specialist coffee and tea shops expected to drive recovery thanks to popularity among younger consumers
Healthy drinks options expected to proliferate as consumers look to improve their lifestyles
Is there room for third-wave coffee to develop in a post-COVID-19 world?

CATEGORY DATA

Table 29 Cafés/Bars by Category: Units/Outlets 2015-2020 Table 30 Sales in Cafés/Bars by Category: Number of Transactions 2015-2020 Table 31 Sales in Cafés/Bars by Category: Foodservice Value 2015-2020 Table 32 Cafés/Bars by Category: % Units/Outlets Growth 2015-2020 Table 33 Sales in Cafés/Bars by Category: % Transaction Growth 2015-2020 Table 34 Sales in Cafés/Bars by Category: % Foodservice Value Growth 2015-2020 Table 35 GBO Company Shares in Chained Cafés/Bars: % Foodservice Value 2016-2020 Table 36 GBN Brand Shares in Chained Cafés/Bars: % Foodservice Value 2017-2020 Table 37 Forecast Cafés/Bars by Category: Units/Outlets 2020-2025 Table 38 Forecast Sales in Cafés/Bars by Category: Number of Transactions 2020-2025 Table 39 Forecast Sales in Cafés/Bars by Category: Foodservice Value 2020-2025 Table 40 Forecast Cafés/Bars by Category: % Units/Outlets Growth 2020-2025 Table 41 Forecast Sales in Cafés/Bars by Category: % Transaction Growth 2020-2025 Table 42 Forecast Sales in Cafés/Bars by Category: % Foodservice Value Growth 2020-2025

Full-Service Restaurants in Vietnam

KEY DATA FINDINGS

2020 IMPACT

Players rush to introduce home delivery services in response to COVID-19 restrictions
Chained operators continue to invest in new outlets with one eye on the future
Independent full-service restaurants struggle for survival

RECOVERY AND OPPORTUNITIES

Consumers demand quality not just in the food but also in the service
Golden Gate expected to build on lead thanks to strong value proposition
Asian cuisine at the core of demand for full-service restaurants in Vietnam

CATEGORY DATA

Table 43 Full-Service Restaurants by Category: Units/Outlets 2015-2020 Table 44 Sales in Full-Service Restaurants by Category: Number of Transactions 2015-2020 Table 45 Sales in Full-Service Restaurants by Category: Foodservice Value 2015-2020 Table 46 Full-Service Restaurants by Category: % Units/Outlets Growth 2015-2020 Table 47 Sales in Full-Service Restaurants by Category: % Transaction Growth 2015-2020 Table 48 Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2015-2020 Table 49 GBO Company Shares in Chained Full-Service Restaurants: % Foodservice Value 2016-2020 Table 50 GBN Brand Shares in Chained Full-Service Restaurants: % Foodservice Value 2017-2020 Table 51 Forecast Full-Service Restaurants by Category: Units/Outlets 2020-2025 Table 52 Forecast Sales in Full-Service Restaurants by Category: Number of Transactions 2020-2025 Table 53 Forecast Sales in Full-Service Restaurants by Category: Foodservice Value 2020-2025 Table 54 Forecast Full-Service Res taurants by Category: % Units/Outlets Growth 2020-2025 Table 55 Forecast Sales in Full-Service Restaurants by Category: % Transaction Growth 2020-2025 Table 56 Forecast Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2020-2025

Self-Service Cafeterias in Vietnam

RECOVERY AND OPPORTUNITIES

Street Stalls/Kiosks in Vietnam

KEY DATA FINDINGS

2020 IMPACT

Street stalls/kiosks sees sales slump as operators struggle to adjust to new COVID-19 measures
Home delivery takes off as independent operators turn to third-party service providers
Limited overheads and wide reach key to the quick recovery of street stalls/kiosks

RECOVERY AND OPPORTUNITIES

Chained operators could look to take advantage of low overheads to expand their presence over the forecast period
Independent street stalls/kiosks flexible and affordable
Health and hygiene expected to cast a cloud over sales

CATEGORY DATA

Table 57 Street Stalls/Kiosks: Units/Outlets 2015-2020 Table 58 Sales in Street Stalls/Kiosks: Number of Transactions 2015-2020 Table 59 Sales in Street Stalls/Kiosks: Foodservice Value 2015-2020 Table 60 Street Stalls/Kiosks: % Units/Outlets Growth 2015-2020 Table 61 Sales in Street Stalls/Kiosks: % Transaction Growth 2015-2020 Table 62 Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2015-2020 Table 63 GBO Company Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2016-2020 Table 64 GBN Brand Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2017-2020 Table 65 Forecast Street Stalls/Kiosks: Units/Outlets 2020-2025 Table 66 Forecast Sales in Street Stalls/Kiosks: Number of Transactions 2020-2025 Table 67 Forecast Sales in Street Stalls/Kiosks: Foodservice Value 2020-2025 Table 68 Forecast Street Stalls/Kiosks: % Units/Outlets Growth 2020-2025 Table 69 Forecast Sales in Street Stalls/Kiosks: % Transaction Growth 2020-2025 Table 70 Forecast Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2020-2025

Consumer Foodservice By Location in Vietnam

KEY DATA FINDINGS

2020 IMPACT

Retail seen as the area with the most potential as shopping centres proliferate
COVID-19 restrictions suppress demand for consumer foodservice through leisure, lodging and travel locations

RECOVERY AND OPPORTUNITIES

Consumer foodservice through retail expected to bounce back faster, with leisure, travel and lodging locations heavily reliant on the recovery of inbound tourism
Standalone locations expected to retain dominance

CATEGORY DATA

Table 71 Consumer Foodservice by Location: Units/Outlets 2015-2020 Table 72 Sales in Consumer Foodservice by Location: Number of Transactions 2015-2020 Table 73 Sales in Consumer Foodservice by Location: Foodservice Value 2015-2020 Table 74 Consumer Foodservice by Location: % Units/Outlets Growth 2015-2020 Table 75 Sales in Consumer Foodservice by Location: % Transaction Growth 2015-2020 Table 76 Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2015-2020 Table 77 Consumer Foodservice through Standalone: Units/Outlets 2015-2020 Table 78 Sales in Consumer Foodservice through Standalone: Number of Transactions 2015-2020 Table 79 Sales in Consumer Foodservice through Standalone: Foodservice Value 2015-2020 Table 80 Consumer Foodservice through Standalone: % Units/Outlets Growth 2015-2020 Table 81 Sales in Consumer Foodservice through Standalone: % Transaction Growth 2015-2020 Table 82 Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2015-2020 Table 83 Consumer Foodservice through Leisure: Units/Outlets 2015-2020 Table 84 Sales in Consumer Foodservice through Leisure: Number of Transactions 2015-2020 Table 85 Sales in Consumer Foodservice through Leisure: Foodservice Value 2015-2020 Table 86 Consumer Foodservice through Leisure: % Units/Outlets Growth 2015-2020 Table 87 Sales in Consumer Foodservice through Leisure: % Transaction Growth 2015-2020 Table 88 Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2015-2020 Table 89 Consumer Foodservice through Retail: Units/Outlets 2015-2020 Table 90 Sales in Consumer Foodservice through Retail: Number of Transactions 2015-2020 Table 91 Sales in Consumer Foodservice through Retail: Foodservice Value 2015-2020 Table 92 Consumer Foodservice through Retail: % Units/Outlets Growth 2015-2020 Table 93 Sales in Consumer Foodservice through Retail: % Transaction Growth 2015-2020 Table 94 Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2015-2020 Table 95 Consumer Foodservice through Lodging: Units/Outlets 2015-2020 Table 96 Sales in Consumer Foodservice through Lodging: Number of Transactions 2015-2020 Table 97 Sales in Consumer Foodservice through Lodging: Foodservice Value 2015-2020 Table 98 Consumer Foodservice through Lodging: % Units/Outlets Growth 2015-2020 Table 99 Sales in Consumer Foodservice through Lodging: % Transaction Growth 2015-2020 Table 100 Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2015-2020 Table 101 Consumer Foodservice through Travel: Units/Outlets 2015-2020 Table 102 Sales in Consumer Foodservice through Travel: Number of Transactions 2015-2020 Table 103 Sales in Consumer Foodservice through Travel: Foodservice Value 2015-2020 Table 104 Consumer Foodservice through Travel: % Units/Outlets Growth 2015-2020 Table 105 Sales in Consumer Foodservice through Travel: % Transaction Growth 2015-2020 Table 106 Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2015-2020 Table 107 Forecast Consumer Foodservice by Location: Units/Outlets 2020-2025 Table 108 Forecast Sales in Consumer Foodservice by Location: Number of Transactions 2020-2025 Table 109 Forecast Sales in Consumer Foodservice by Location: Foodservice Value 2020-2025 Table 110 Forecast Consumer Foodservice by Location: % Units/Outlets Growth 2020-2025 Table 111 Forecast Sales in Consumer Foodservice by Location: % Transaction Growth 2020-2025 Table 112 Forecast Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2020-2025 Table 113 Forecast Consumer Foodservice through Standalone: Units/Outlets 2020-2025 Table 114 Forecast Sales in Consumer Foodservice through Standalone: Number of Transactions 2020-2025 Table 115 Forecast Sales in Consumer Foodservice through Standalone: Foodservice Value 2020-2025 Table 116 Forecast Consumer Foodservice through Standalone: % Units/Outlets Growth 2020-2025 Table 117 Forecast Sales in Consumer Foodservice through Standalone: % Transaction Growth 2020-2025 Table 118 Forecast Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2020-2025 Table 119 Forecast Consumer Foodservice through Leisure: Units/Outlets 2020-2025 Table 120 Forecast Sales in Consumer Foodservice through Leisure: Number of Transactions 2020-2025 Table 121 Forecast Sales in Consumer Foodservice through Leisure: Foodservice Value 2020-2025 Table 122 Forecast Consumer Foodservice through Leisure: % Units/Outlets Growth 2020-2025 Table 123 Forecast Sales in Consumer Foodservice through Leisure: % Transaction Growth 2020-2025 Table 124 Forecast Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2020-2025 Table 125 Forecast Consumer Foodservice through Retail: Units/Outlets 2020-2025 Table 126 Forecast Sales in Consumer Foodservice through Retail: Number of Transactions 2020-2025 Table 127 Forecast Sales in Consumer Foodservice through Retail: Foodservice Value 2020-2025 Table 128 Forecast Consumer Foodservice through Retail: % Units/Outlets Growth 2020-2025 Table 129 Forecast Sales in Consumer Foodservice through Retail: % Transaction Growth 2020-2025 Table 130 Forecast Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2020-2025 Table 131 Forecast Consumer Foodservice through Lodging: Units/Outlets 2020-2025 Table 132 Forecast Sales in Consumer Foodservice through Lodging: Number of Transactions 2020-2025 Table 133 Forecast Sales in Consumer Foodservice through Lodging: Foodservice Value 2020-2025 Table 134 Forecast Consumer Foodservice through Lodging: % Units/Outlets Growth 2020-2025 Table 135 Forecast Sales in Consumer Foodservice through Lodging: % Transaction Growth 2020-2025 Table 136 Forecast Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2020-2025 Table 137 Forecast Consumer Foodservice through Travel: Units/Outlets 2020-2025 Table 138 Forecast Sales in Consumer Foodservice through Travel: Number of Transactions 2020-2025 Table 139 Forecast Sales in Consumer Foodservice through Travel: Foodservice Value 2020-2025 Table 140 Forecast Consumer Foodservice through Travel: % Units/Outlets Growth 2020-2025 Table 141 Forecast Sales in Consumer Foodservice through Travel: % Transaction Growth 2020-2025 Table 142 Forecast Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2020-2025
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This report originates from Passport, our Consumer Foodservice research and analysis database.

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