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Consumer Foodservice in Germany

August 2022
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Overview:

Understand the latest market trends and future growth opportunities for the Consumer Foodservice industry in Germany with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:

  • Cafés/Bars
  • Full-Service Restaurants
  • Limited-Service Restaurants
  • Self-Service Cafeterias
  • Street Stalls/Kiosks
  • Consumer Foodservice by Location

If you're in the Consumer Foodservice industry in Germany, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Consumer Foodservice in Germany report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Consumer Foodservice in Germany?
  • Which are the leading brands in Consumer Foodservice in Germany?
  • How are multinational and local operators competing and expanding in Germany?
  • How are consumer lifestyle trends and eating habits shaping Consumer Foodservice in Germany?
  • How is the Consumer Foodservice industry adapting to a post-COVID-19 market environment? Where are the opportunities amidst the challenges?
  • How significant are health considerations in shaping the future of Consumer Foodservice in Germany? Which of these trends hold the greatest potential demand?
  • Where is future growth expected to be most dynamic?

Consumer Foodservice in Germany

Consumer foodservice in 2021: The big picture
2021 key trends
Competitive landscape
Independent foodservice developments
What next for consumer foodservice?
Table 1 Units, Transactions and Value Sales in Consumer Foodservice 2016-2021
Table 2 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2016-2021
Table 3 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2021
Table 4 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2016-2021
Table 5 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2016-2021
Table 6 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2016-2021
Table 7 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2021
Table 8 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2016-2021
Table 9 Sales in Consumer Foodservice by Location: % Foodservice Value 2016-2021
Table 10 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2017-2021
Table 11 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2018-2021
Table 12 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2021
Table 13 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2021-2026
Table 14 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2021-2026

DISCLAIMER

Summary 1 Research Sources

Cafés/Bars in Germany

KEY DATA FINDINGS

Cafés/bars remains firmly in grip of pandemic in 2021
Concept innovations and revised positioning help chains to face steep challenges
Leading chains adapt their concepts to address new demand patterns
Uncertain growth prospects set to prompt revaluation of operators’ strategies
Concept innovations set to help cafés/bars meet various consumption occasions
Focus on convenience and impact of greater health and sustainability concerns
Table 15 Cafés/Bars by Category: Units/Outlets 2016-2021
Table 16 Sales in Cafés/Bars by Category: Number of Transactions 2016-2021
Table 17 Sales in Cafés/Bars by Category: Foodservice Value 2016-2021
Table 18 Cafés/Bars by Category: % Units/Outlets Growth 2016-2021
Table 19 Sales in Cafés/Bars by Category: % Transaction Growth 2016-2021
Table 20 Sales in Cafés/Bars by Category: % Foodservice Value Growth 2016-2021
Table 21 GBO Company Shares in Chained Cafés/Bars: % Foodservice Value 2017-2021
Table 22 GBN Brand Shares in Chained Cafés/Bars: % Foodservice Value 2018-2021
Table 23 Forecast Cafés/Bars by Category: Units/Outlets 2021-2026
Table 24 Forecast Sales in Cafés/Bars by Category: Number of Transactions 2021-2026
Table 25 Forecast Sales in Cafés/Bars by Category: Foodservice Value 2021-2026
Table 26 Forecast Cafés/Bars by Category: % Units/Outlets Growth 2021-2026
Table 27 Forecast Sales in Cafés/Bars by Category: % Transaction Growth 2021-2026
Table 28 Forecast Sales in Cafés/Bars by Category: % Foodservice Value Growth 2021-2026

Full-Service Restaurants in Germany

KEY DATA FINDINGS

Home delivery remains popular option
North American chains continue to expand networks
Road to recovery will not be smooth
Meat substitutes to further penetrate full-service menus
Greater variety and new options on the horizon
Table 29 Full-Service Restaurants by Category: Units/Outlets 2016-2021
Table 30 Sales in Full-Service Restaurants by Category: Number of Transactions 2016-2021
Table 31 Sales in Full-Service Restaurants by Category: Foodservice Value 2016-2021
Table 32 Full-Service Restaurants by Category: % Units/Outlets Growth 2016-2021
Table 33 Sales in Full-Service Restaurants by Category: % Transaction Growth 2016-2021
Table 34 Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2016-2021
Table 35 GBO Company Shares in Chained Full-Service Restaurants: % Foodservice Value 2017-2021
Table 36 GBN Brand Shares in Chained Full-Service Restaurants: % Foodservice Value 2018-2021
Table 37 Forecast Full-Service Restaurants by Category: Units/Outlets 2021-2026
Table 38 Forecast Sales in Full-Service Restaurants by Category: Number of Transactions 2021-2026
Table 39 Forecast Sales in Full-Service Restaurants by Category: Foodservice Value 2021-2026
Table 40 Forecast Full-Service Res taurants by Category: % Units/Outlets Growth 2021-2026
Table 41 Forecast Sales in Full-Service Restaurants by Category: % Transaction Growth 2021-2026
Table 42 Forecast Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2021-2026

Limited-Service Restaurants in Germany

KEY DATA FINDINGS

Limited-service restaurants continue to suffer but quickly adapt to new circumstances
Winners and losers of the pandemic – a paradigm shift
Major chains ramp up efforts to venture into plant-based menu items
Faster recovery expected once German society returns to greater normality
Plant-based trend to accelerate
Shortage of employees to remain a challenge
Table 43 Limited-Service Restaurants by Category: Units/Outlets 2016-2021
Table 44 Sales in Limited-Service Restaurants by Category: Number of Transactions 2016-2021
Table 45 Sales in Limited-Service Restaurants by Category: Foodservice Value 2016-2021
Table 46 Limited-Service Restaurants by Category: % Units/Outlets Growth 2016-2021
Table 47 Sales in Limited-Service Restaurants by Category: % Transaction Growth 2016-2021
Table 48 Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2016-2021
Table 49 GBO Company Shares in Chained Limited-Service Restaurants: % Foodservice Value 2017-2021
Table 50 GBN Brand Shares in Chained Limited-Service Restaurants: % Foodservice Value 2018-2021
Table 51 Forecast Limited-Service Restaurants by Category: Units/Outlets 2021-2026
Table 52 Forecast Sales in Limited-Service Restaurants by Category: Number of Transactions 2021-2026
Table 53 Forecast Sales in Limited-Service Restaurants by Category: Foodservice Value 2021-2026
Table 54 Forecast Limited-Service Restaurants by Category: % Units/Outlets Growth 2021-2026
Table 55 Forecast Sales in Limited-Service Restaurants by Category: % Transaction Growth 2021-2026
Table 56 Forecast Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2021-2026

Self-Service Cafeterias in Germany

KEY DATA FINDINGS

Limited mobility and new restrictions
New concept being trialled by Vapiano
Furniture and foodservice closely linked in German self-service cafeterias
Changing travel behaviour to have long-term impact
Greater space to be created on menus for vegan meals
Slow recovery of self-service cafeterias on the horizon
Table 57 Self-Service Cafeterias: Units/Outlets 2016-2021
Table 58 Sales in Self-Service Cafeterias: Number of Transactions 2016-2021
Table 59 Sales in Self-Service Cafeterias: Foodservice Value 2016-2021
Table 60 Sales in Self-Service Cafeterias: % Units/Outlets Growth 2016-2021
Table 61 Sales in Self-Service Cafeterias: % Transaction Growth 2016-2021
Table 62 Sales in Self-Service Cafeterias: % Foodservice Value Growth 2016-2021
Table 63 GBO Company Shares in Chained Self-Service Cafeterias: % Foodservice Value 2017-2021
Table 64 GBN Brand Shares in Chained Self-Service Cafeterias: % Foodservice Value 2018-2021
Table 65 Forecast Self-Service Cafeterias: Units/Outlets 2021-2026
Table 66 Forecast Sales in Self-Service Cafeterias: Number of Transactions 2021-2026
Table 67 Forecast Sales in Self-Service Cafeterias: Foodservice Value 2021-2026
Table 68 Forecast Self-Service Cafeterias: % Units/Outlets Growth 2021-2026
Table 69 Forecast Sales in Self-Service Cafeterias: % Transaction Growth 2021-2026
Table 70 Forecast Sales in Self-Service Cafeterias: % Foodservice Value Growth 2021-2026

Street Stalls/Kiosks in Germany

KEY DATA FINDINGS

Indirect effects of pandemic slow recovery for street stalls/kiosks
German kiosks move online
Brotzeit and Grillbar lead chained street stalls/kiosks in 2021
Full recovery by 2026 unlikely
Street stalls suffer from restrictions on cultural events with potential long-term impact
Will the health and sustainable trend also permeate street stalls/kiosks?
Table 71 Street Stalls/Kiosks: Units/Outlets 2016-2021
Table 72 Sales in Street Stalls/Kiosks: Number of Transactions 2016-2021
Table 73 Sales in Street Stalls/Kiosks: Foodservice Value 2016-2021
Table 74 Street Stalls/Kiosks: % Units/Outlets Growth 2016-2021
Table 75 Sales in Street Stalls/Kiosks: % Transaction Growth 2016-2021
Table 76 Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2016-2021
Table 77 GBO Company Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2017-2021
Table 78 GBN Brand Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2018-2021
Table 79 Forecast Street Stalls/Kiosks: Units/Outlets 2021-2026
Table 80 Forecast Sales in Street Stalls/Kiosks: Number of Transactions 2021-2026
Table 81 Forecast Sales in Street Stalls/Kiosks: Foodservice Value 2021-2026
Table 82 Forecast Street Stalls/Kiosks: % Units/Outlets Growth 2021-2026
Table 83 Forecast Sales in Street Stalls/Kiosks: % Transaction Growth 2021-2026
Table 84 Forecast Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2021-2026

Consumer Foodservice By Location in Germany

KEY DATA FINDINGS

Despite high growth in 2021, leisure, lodging and travel continue to suffer from pandemic’s lingering impact
Consumer foodservice through standalone continues to dominate
Recovery of travel and leisure will take time
Changes in location due to lasting impact of pandemic
Table 85 Consumer Foodservice by Location: Units/Outlets 2016-2021
Table 86 Sales in Consumer Foodservice by Location: Number of Transactions 2016-2021
Table 87 Sales in Consumer Foodservice by Location: Foodservice Value 2016-2021
Table 88 Consumer Foodservice by Location: % Units/Outlets Growth 2016-2021
Table 89 Sales in Consumer Foodservice by Location: % Transaction Growth 2016-2021
Table 90 Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2016-2021
Table 91 Consumer Foodservice through Standalone: Units/Outlets 2016-2021
Table 92 Sales in Consumer Foodservice through Standalone: Number of Transactions 2016-2021
Table 93 Sales in Consumer Foodservice through Standalone: Foodservice Value 2016-2021
Table 94 Consumer Foodservice through Standalone: % Units/Outlets Growth 2016-2021
Table 95 Sales in Consumer Foodservice through Standalone: % Transaction Growth 2016-2021
Table 96 Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2016-2021
Table 97 Consumer Foodservice through Leisure: Units/Outlets 2016-2021
Table 98 Sales in Consumer Foodservice through Leisure: Number of Transactions 2016-2021
Table 99 Sales in Consumer Foodservice through Leisure: Foodservice Value 2016-2021
Table 100 Consumer Foodservice through Leisure: % Units/Outlets Growth 2016-2021
Table 101 Sales in Consumer Foodservice through Leisure: % Transaction Growth 2016-2021
Table 102 Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2016-2021
Table 103 Consumer Foodservice through Retail: Units/Outlets 2016-2021
Table 104 Sales in Consumer Foodservice through Retail: Number of Transactions 2016-2021
Table 105 Sales in Consumer Foodservice through Retail: Foodservice Value 2016-2021
Table 106 Consumer Foodservice through Retail: % Units/Outlets Growth 2016-2021
Table 107 Sales in Consumer Foodservice through Retail: % Transaction Growth 2016-2021
Table 108 Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2016-2021
Table 109 Consumer Foodservice through Lodging: Units/Outlets 2016-2021
Table 110 Sales in Consumer Foodservice through Lodging: Number of Transactions 2016-2021
Table 111 Sales in Consumer Foodservice through Lodging: Foodservice Value 2016-2021
Table 112 Consumer Foodservice through Lodging: % Units/Outlets Growth 2016-2021
Table 113 Sales in Consumer Foodservice through Lodging: % Transaction Growth 2016-2021
Table 114 Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2016-2021
Table 115 Consumer Foodservice through Travel: Units/Outlets 2016-2021
Table 116 Sales in Consumer Foodservice through Travel: Number of Transactions 2016-2021
Table 117 Sales in Consumer Foodservice through Travel: Foodservice Value 2016-2021
Table 118 Consumer Foodservice through Travel: % Units/Outlets Growth 2016-2021
Table 119 Sales in Consumer Foodservice through Travel: % Transaction Growth 2016-2021
Table 120 Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2016-2021
Table 121 Forecast Consumer Foodservice by Location: Units/Outlets 2021-2026
Table 122 Forecast Sales in Consumer Foodservice by Location: Number of Transactions 2021-2026
Table 123 Forecast Sales in Consumer Foodservice by Location: Foodservice Value 2021-2026
Table 124 Forecast Consumer Foodservice by Location: % Units/Outlets Growth 2021-2026
Table 125 Forecast Sales in Consumer Foodservice by Location: % Transaction Growth 2021-2026
Table 126 Forecast Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2021-2026
Table 127 Forecast Consumer Foodservice through Standalone: Units/Outlets 2021-2026
Table 128 Forecast Sales in Consumer Foodservice through Standalone: Number of Transactions 2021-2026
Table 129 Forecast Sales in Consumer Foodservice through Standalone: Foodservice Value 2021-2026
Table 130 Forecast Consumer Foodservice through Standalone: % Units/Outlets Growth 2021-2026
Table 131 Forecast Sales in Consumer Foodservice through Standalone: % Transaction Growth 2021-2026
Table 132 Forecast Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2021-2026
Table 133 Forecast Consumer Foodservice through Leisure: Units/Outlets 2021-2026
Table 134 Forecast Sales in Consumer Foodservice through Leisure: Number of Transactions 2021-2026
Table 135 Forecast Sales in Consumer Foodservice through Leisure: Foodservice Value 2021-2026
Table 136 Forecast Consumer Foodservice through Leisure: % Units/Outlets Growth 2021-2026
Table 137 Forecast Sales in Consumer Foodservice through Leisure: % Transaction Growth 2021-2026
Table 138 Forecast Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2021-2026
Table 139 Forecast Consumer Foodservice through Retail: Units/Outlets 2021-2026
Table 140 Forecast Sales in Consumer Foodservice through Retail: Number of Transactions 2021-2026
Table 141 Forecast Sales in Consumer Foodservice through Retail: Foodservice Value 2021-2026
Table 142 Forecast Consumer Foodservice through Retail: % Units/Outlets Growth 2021-2026
Table 143 Forecast Sales in Consumer Foodservice through Retail: % Transaction Growth 2021-2026
Table 144 Forecast Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2021-2026
Table 145 Forecast Consumer Foodservice through Lodging: Units/Outlets 2021-2026
Table 146 Forecast Sales in Consumer Foodservice through Lodging: Number of Transactions 2021-2026
Table 147 Forecast Sales in Consumer Foodservice through Lodging: Foodservice Value 2021-2026
Table 148 Forecast Consumer Foodservice through Lodging: % Units/Outlets Growth 2021-2026
Table 149 Forecast Sales in Consumer Foodservice through Lodging: % Transaction Growth 2021-2026
Table 150 Forecast Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2021-2026
Table 151 Forecast Consumer Foodservice through Travel: Units/Outlets 2021-2026
Table 152 Forecast Sales in Consumer Foodservice through Travel: Number of Transactions 2021-2026
Table 153 Forecast Sales in Consumer Foodservice through Travel: Foodservice Value 2021-2026
Table 154 Forecast Consumer Foodservice through Travel: % Units/Outlets Growth 2021-2026
Table 155 Forecast Sales in Consumer Foodservice through Travel: % Transaction Growth 2021-2026
Table 156 Forecast Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2021-2026
The following categories and subcategories are included:

Consumer Foodservice

    • Chained Consumer Foodservice
    • Independent Consumer Foodservice
      • Chained Cafés/Bars
      • Independent Cafés/Bars
        • Chained Bars/Pubs
        • Independent Bars/Pubs
        • Chained Cafés
        • Independent Cafés
        • Chained Juice/Smoothie Bars
        • Independent Juice/Smoothie Bars
        • Chained Specialist Coffee and Tea Shops
        • Independent Specialist Coffee and Tea Shops
      • Chained Full-Service Restaurants
      • Independent Full-Service Restaurants
          • Chained Asian Full-Service Restaurants
          • Independent Asian Full-Service Restaurants
          • Chained European Full-Service Restaurants
          • Independent European Full-Service Restaurants
          • Chained Latin American Full-Service Restaurants
          • Independent Latin American Full-Service Restaurants
          • Chained Middle Eastern Full-Service Restaurants
          • Independent Middle Eastern Full-Service Restaurants
          • Chained North American Full-Service Restaurants
          • Independent North American Full-Service Restaurants
          • Chained Pizza Full-Service Restaurants
          • Independent Pizza Full-Service Restaurants
          • Chained Other Full-Service Restaurants
          • Independent Other Full-Service Restaurants
      • Chained Limited-Service Restaurants
      • Independent Limited-Service Restaurants
          • Chained Asian Limited-Service Restaurants
          • Independent Asian Limited-Service Restaurants
          • Chained Bakery Products Limited-Service Restaurants
          • Independent Bakery Products Limited-Service Restaurants
          • Chained Burger Limited-Service Restaurants
          • Independent Burger Limited-Service Restaurants
          • Chained Chicken Limited-Service Restaurants
          • Independent Chicken Limited-Service Restaurants
          • Chained Convenience Stores Limited-Service Restaurants
          • Independent Convenience Stores Limited-Service Restaurants
          • Chained Fish Limited-Service Restaurants
          • Independent Fish Limited-Service Restaurants
          • Chained Ice Cream Limited-Service Restaurants
          • Independent Ice Cream Limited-Service Restaurants
          • Chained Latin American Limited-Service Restaurants
          • Independent Latin American Limited-Service Restaurants
          • Chained Middle Eastern Limited-Service Restaurants
          • Independent Middle Eastern Limited-Service Restaurants
          • Chained Pizza Limited-Service Restaurants
          • Independent Pizza Limited-Service Restaurants
          • Chained Other Limited-Service Restaurants
          • Independent Other Limited-Service Restaurants
      • Chained Self-Service Cafeterias
      • Independent Self-Service Cafeterias
      • Chained Street Stalls/Kiosks
      • Independent Street Stalls/Kiosks
    • Consumer Foodservice Through Standalone
    • Consumer Foodservice Through Leisure
    • Consumer Foodservice Through Retail
    • Consumer Foodservice Through Lodging
    • Consumer Foodservice Through Travel

Consumer Foodservice

Consumer foodservice is composed of cafés/bars, full-service restaurants, limited-service restaurants, self-service cafeterias and street stalls/kiosks.

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This report originates from Passport, our Consumer Foodservice research and analysis database.

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