Competitive Landscape
Coca-Cola Europacific Partners Drives Vending Transformation with Digital Innovation
Vending in New Zealand remains a concentrated channel, with Coca-Cola Europacific Partners New Zealand holding a clear lead in 2025 at 28% share, followed by Vending Direct at 21% and Provender NZ at 7%. Over the period from 2021 to 2025, concentration has remained high, with the top two companies consistently controlling nearly half of the total value.
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Overview:
Understand the latest market trends and future growth opportunities for the Vending industry in New Zealand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Vending industry in New Zealand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Vending in New Zealand report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Vending in New Zealand?
- Which are the leading retailers in Vending in New Zealand?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
Vending in New Zealand - Category analysis
Key Data Insights
Employers Boost Workplace Vending Usage as Mobility Returns
Employers Boost Workplace Vending Usage as Mobility Returns
Hybrid Work Limits City Centre Recovery, Driving Shift to Captive Sites
Slow and Steady Pace of Growth for the Vending Channel
Mobile Payments and Digital Tools Drive Margin Protection
Coca-Cola Europacific Partners Drives Vending Transformation with Digital Innovation
Retail in New Zealand - Industry Overview
Kmart’S Private Label Focus Reshapes Value Expectations and Drives Channel Polarisation
Key Data Insights
Kmart’S Private Label Focus Reshapes Value Expectations and Drives Channel Polarisation
Ikea’S Entry and Victoria’S Secret Airport Relaunch Intensify Competition and Raise Consumer Expectations
Appliances and Electronics Thrive as Innovation and Delayed Replacement Cycles Drive Demand
Omnichannel Integration and Value-Led Strategies Reshape Spending Habits
Store Networks Shift Towards Efficiency and Experiential Engagement
Kmart and Chemist Warehouse Disrupt Rivals as Price and Scale Win Share
Chemist Warehouse and New World Drive Innovation through Mergers and New Concepts
Informal Retail
Opening Hours for Physical Retail
Seasonality
Christmas
End of Financial Year Sale
Country Reports Disclaimer
Vending
Vending (automatic merchandising) is the sale of products at an unattended point of sale through a machine operated by introducing coins, bank notes, payment cards, tokens or other means of cashless payment. Sales figures cover vended products only (i.e. food, drink and other consumable goods such as vended tobacco, sanitary products and condoms). Services such as the public telephone, launderette facilities, travel tickets, stamps, passport photographs, domestic energy supplies and business card creation are excluded. Coverage includes vending systems installed in public and semi-captive environments only. Hotels, transport networks, recreational centres, shopping centres/malls are included. Factories, offices, hospitals, prisons, schools and other captive environments are excluded.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Vending research and analysis database.
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