In 2020, vending suffered from the slowing pace of life in Norway due to COVID-19. Reduced usage of public transportation led to less footfall in front of vending machines, thus limiting sales.
Within vending machines, those dispensing personal hygiene products are seeing the best results, particularly since anti-COVID-19 products have been added. Such items include surgical face masks, gloves, wipes, and hand sanitisers/gels.
Although vending is highly fragmented in Norway, the absorption of Pelican Rouge by Selecta at the end of 2017 means that there are only two main players in the channel. These players are Coca-Cola European Partners and Selecta, both of which specialise in snacks, carbonated drinks, and hot drinks.
Vending is set to return to a moderate growth in 2022 and maintain a similar rate throughout the remainder of the forecast period. With remote working (at least a couple of days a week) having become the norm and some major companies (like the IT-company Evry) reducing their office spaces to accommodate fewer workers, people will start to spend more time out of the house again.
Apart from the insertion of anti-COVID-19 products which will reduce with the normalisation of the pandemic, no other non-traditional items are expected to enter vending machines. For example, apparel items or books are easily accessible through apparel and footwear stores or libraries.
Government campaigns against obesity, especially in children, are set to increase in Norway in the forecast period and continue to negatively impact the category. Vending does not have a particularly healthy image and the healthier options that are offered are still too few to reverse consumers’ perceptions.
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Understand the latest market trends and future growth opportunities for the Vending industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Vending industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Vending (automatic merchandising) is the sale of products at an unattended point of sale through a machine operated by introducing coins, bank notes, payment cards, tokens or other means of cashless payment. Sales figures cover vended products only (i.e. food, drink and other consumable goods such as vended tobacco, sanitary products and condoms). Services such as the public telephone, launderette facilities, travel tickets, stamps, passport photographs, domestic energy supplies and business card creation are excluded. Coverage includes vending systems installed in public and semi-captive environments only. Hotels, transport networks, recreational centres, shopping centres/malls are included. Factories, offices, hospitals, prisons, schools and other captive environments are excluded.See All of Our Definitions
This report originates from Passport, our Vending research and analysis database.
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