Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  Check Out View Cart

Country Report

Fast Food in

Fast Food in Poland

32 pages, Apr 2018

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Sunday trading ban expected to pose a threat to fast food in shopping centres

The ban on Sunday trading, implemented in Poland in March 2018, is expected to affect fast food in retail locations. Those companies operating only or mainly in shopping centres are afraid of a drop in turnover, since Sundays bring about 15-20% of weekly turnover.

Foodservice offer within convenience stores fast food becomes more varied

Convenience stores fast food dominates the entire fast food category in terms of the number of premises. Petrol station operators understand that the non-fuel area, mainly the offer of good coffee and snacks, could provide a competitive advantage.

The leader focuses on delivery and digitalisation

Over the last years of the review period, McDonald's went through a metamorphosis. In 2015, the company selected Poland as the first country in Europe to test its Create Your Taste service.

COMPETITIVE LANDSCAPE

McDonald’s and AmRest Sp remain at the top

McDonald’s Polska Sp continued to lead fast food in Poland in 2017. Its high brand awareness comes from a large marketing budget and network throughout the country.

Fast food develops in various formats

Some companies expanded vigorously during 2017. Red Hot Chicken chicken fast food continued to expand in 2017 after being launched in the previous year by Mastergrupa Marcin Ciesielski.

Sfinks Polska announces the launch of new casual dining fast food concepts

In 2017, Sfinks Polska announced plans to transform some of the smaller Sphinx restaurants into fast casual dining fast food outlets under the Spice Up! brand. Preferred locations are shopping centres, locations close to business centres, campuses/universities and high-traffic shopping streets.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Fast Food Market Sample Report Fast Food Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Fast Food industry in Poland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Fast Food industry in Poland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Fast Food in Poland market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Fast Food in Poland?
What are the major brands in Poland?
Which type of fast food (burger fast food, chicken fast food, Asian fast food etc.) is expecting the greatest level of growth over the next five years?
Do Fast Casual restaurants have a presence in Poland?
What are fast food chains doing to attract consumers during non-traditional day-parts?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Foodservice market research database.

Want to find out more about this report?

Request more information

Fast Food in Poland - Category analysis

HEADLINES

PROSPECTS

Sunday trading ban expected to pose a threat to fast food in shopping centres

Foodservice offer within convenience stores fast food becomes more varied

The leader focuses on delivery and digitalisation

COMPETITIVE LANDSCAPE

McDonald’s and AmRest Sp remain at the top

Fast food develops in various formats

Sfinks Polska announces the launch of new casual dining fast food concepts

CATEGORY DATA

Table 1 Fast Food by Category: Units/Outlets 2012-2017
Table 2 Sales in Fast Food by Category: Number of Transactions 2012-2017
Table 3 Sales in Fast Food by Category: Foodservice Value 2012-2017
Table 4 Fast Food by Category: % Units/Outlets Growth 2012-2017
Table 5 Sales in Fast Food by Category: % Transaction Growth 2012-2017
Table 6 Sales in Fast Food by Category: % Foodservice Value Growth 2012-2017
Table 7 Fast Food by Fast Casual vs Non-Fast Casual: Units/Outlets 2012-2017
Table 8 Sales in Fast Food by Fast Casual vs Non-Fast Casual: Number of Transactions 2012-2017
Table 9 Sales in Fast Food by Fast Casual vs Non-Fast Casual: Foodservice Value 2012-2017
Table 10 Fast Food by Fast Casual vs Non-Fast Casual: % Units/Outlets Growth 2012-2017
Table 11 Sales in Fast Food by Fast Casual vs Non-Fast Casual: % Transaction Growth 2012-2017
Table 12 Sales in Fast Food by Fast Casual vs Non-Fast Casual: % Foodservice Value Growth 2012-2017
Table 13 GBO Company Shares in Chained Fast Food: % Foodservice Value 2013-2017
Table 14 GBN Brand Shares in Chained Fast Food: % Foodservice Value 2014-2017
Table 15 Forecast Fast Food by Category: Units/Outlets 2017-2022
Table 16 Forecast Sales in Fast Food by Category: Number of Transactions 2017-2022
Table 17 Forecast Sales in Fast Food by Category: Foodservice Value 2017-2022
Table 18 Forecast Fast Food by Category: % Units/Outlets Growth 2017-2022
Table 19 Forecast Sales in Fast Food by Category: % Transaction Growth 2017-2022
Table 20 Forecast Sales in Fast Food by Category: % Foodservice Value Growth 2017-2022
Table 21 Forecast Fast Food by Fast Casual vs Non-Fast Casual: Units/Outlets 2017-2022
Table 22 Forecast Sales in Fast Food by Fast Casual vs Non-Fast Casual: Number of Transactions 2017-2022
Table 23 Forecast Sales in Fast Food by Fast Casual vs Non-Fast Casual: Foodservice Value 2017-2022
Table 24 Forecast Fast Food by Fast Casual vs Non-Fast Casual: % Units/Outlets Growth 2017-2022
Table 25 Forecast Sales in Fast Food by Fast Casual vs Non-Fast Casual: % Transaction Growth 2017-2022
Table 26 Forecast Sales in Fast Food by Fast Casual vs Non-Fast Casual: % Foodservice Value Growth 2017-2022

Consumer Foodservice in Poland - Industry Overview

EXECUTIVE SUMMARY

Consumer foodservice registers a good performance

Home delivery surges thanks to ease of online ordering

Leading companies are active in terms of new openings and acquisitions

Independent operators bring a breath of fresh air to consumer foodservice

The new controversial law expected to weaken foodservice in shopping centres

MARKET DATA

Table 27 Units, Transactions and Value Sales in Consumer Foodservice 2012-2017
Table 28 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2012-2017
Table 29 Consumer Foodservice by Independent vs Chained: Units/Outlets 2012-2017
Table 30 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2017
Table 31 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2012-2017
Table 32 Sales in Consumer Foodservice by Food vs Drinks Split: % Foodservice Value 2012-2017
Table 33 Sales in Consumer Foodservice by Food vs Drinks Split by Type: % Foodservice Value 2017
Table 34 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2013-2017
Table 35 Sales in Consumer Foodservice by Location: % Foodservice Value 2012-2017
Table 36 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2013-2017
Table 37 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2014-2017
Table 38 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2017
Table 39 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2017-2022
Table 40 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2017-2022

Megatrends

Country Report

Fast Food in Poland

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Sunday trading ban expected to pose a threat to fast food in shopping centres

Foodservice offer within convenience stores fast food becomes more varied

The leader focuses on delivery and digitalisation

COMPETITIVE LANDSCAPE

McDonald’s and AmRest Sp remain at the top

Fast food develops in various formats

Sfinks Polska announces the launch of new casual dining fast food concepts

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Fast Food in Poland - Category analysis

HEADLINES

PROSPECTS

Sunday trading ban expected to pose a threat to fast food in shopping centres

Foodservice offer within convenience stores fast food becomes more varied

The leader focuses on delivery and digitalisation

COMPETITIVE LANDSCAPE

McDonald’s and AmRest Sp remain at the top

Fast food develops in various formats

Sfinks Polska announces the launch of new casual dining fast food concepts

CATEGORY DATA

Consumer Foodservice in Poland - Industry Overview

EXECUTIVE SUMMARY

Consumer foodservice registers a good performance

Home delivery surges thanks to ease of online ordering

Leading companies are active in terms of new openings and acquisitions

Independent operators bring a breath of fresh air to consumer foodservice

The new controversial law expected to weaken foodservice in shopping centres

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports