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Cheese in

Cheese in Lithuania

27 pages, Dec 2015

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

TRENDS

As was the case with the rest of Lithuania’s dairy industry, cheese was affected by declining raw milk prices in the global market, as well as Russia’s trade embargo, which was a response to the EU’s trade sanctions. Despite these challenges, cheese fared well in 2015, managing positive, albeit modest gains.

COMPETITIVE LANDSCAPE

Rokiskio Suris AB remained the leading player in cheese in Lithuania in 2015, with a retail value sales share of 27%. The company was present in cheese in Lithuania for many years and its products continued to be perceived positively by consumers. Further adding to its leadership were its wide distribution network and constant advertising support for its products through various media channels. Also, compared to other dairy firms Rokiskio Suris offer fewer cheese brands, which was an advantage in that it allowed the company to concentrate spending instead of spreading it thin across many brands. Its Rokiskio Grand brand was introduced a few years ago and contributed to the leading position of the company.

PROSPECTS

Most firms are confident that cheese will continue playing an important role in the typical Lithuanian diet. Because of its suitability and adaptability to a wide range of uses, the potential is still there to grow demand further. At the very least, retail volume sales should not decline, as cheese rarely is mentioned in a negative way by health specialists, while so many other packaged foods are unable to escape criticism.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Sample Cheese Market Research Report

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cheese industry in Lithuania with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cheese industry in Lithuania, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cheese in Lithuania market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cheese in Lithuania?
What are the major brands in Lithuania?
Given mounting obesity concerns, are consumers moving from full-fat to reduced fat/fat-free offerings?
Are consumers moving from unpackaged to packaged cheese?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Cheese in Lithuania - Company Profiles

Pieno Zvaigzdes AB in Packaged Food (Lithuania)

STRATEGIC DIRECTION

KEY FACTS

COMPETITIVE POSITIONING

Summary 1 Pieno Zvaigzdes AB: Key Facts
Summary 2 Pieno Zvaigzdes AB: Operational Indicators
Summary 3 Pieno Zvaigzdes AB: Competitive Position 2015

Packaged Food in Lithuania - Industry Overview

EXECUTIVE SUMMARY

Packaged food sales continue growing, although signs of a slowdown are imminent

Industry adapts to changing landscape in order to sustain growth in 2015

Russia remains off-limits as an export territory, affecting local sales as well

No arrival for Lidl just yet

Tepid growth anticipated by the leading players in the industry over the forecast period

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2010-2015
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2010-2015
Table 6 Sales of Packaged Food by Category: Value 2010-2015
Table 7 Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 8 Sales of Packaged Food by Category: % Value Growth 2010-2015
Table 9 GBO Company Shares of Packaged Food: % Value 2011-2015
Table 10 NBO Company Shares of Packaged Food: % Value 2011-2015
Table 11 LBN Brand Shares of Packaged Food: % Value 2012-2015
Table 12 Penetration of Private Label by Category: % Value 2010-2015
Table 13 Distribution of Packaged Food by Format: % Value 2010-2015
Table 14 Distribution of Packaged Food by Format and Category: % Value 2015
Table 15 Forecast Sales of Packaged Food by Category: Volume 2015-2020
Table 16 Forecast Sales of Packaged Food by Category: Value 2015-2020
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2015-2020

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Research Methods

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Country Report

Cheese in Lithuania

New Report Guarantee

Executive Summary

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TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

Samples

Overview

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Table of Contents

Cheese in Lithuania - Company Profiles

Pieno Zvaigzdes AB in Packaged Food (Lithuania)

STRATEGIC DIRECTION

KEY FACTS

COMPETITIVE POSITIONING

Packaged Food in Lithuania - Industry Overview

EXECUTIVE SUMMARY

Packaged food sales continue growing, although signs of a slowdown are imminent

Industry adapts to changing landscape in order to sustain growth in 2015

Russia remains off-limits as an export territory, affecting local sales as well

No arrival for Lidl just yet

Tepid growth anticipated by the leading players in the industry over the forecast period

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

MARKET DATA

DEFINITIONS

SOURCES

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