Veganism is becoming increasingly common in developed economies, especially amongst younger consumers, as concerns about sustainability and climate change are rising every year. Euromonitor’s Consumer Lifestyles survey shows that 2.
With the large variety of brands available in supermarkets, price alone will not always be enough to attract consumers’ attention, especially for products such as cheese, where perceived quality and taste are vital to the consumer. While private label cheeses from Foodstuffs and Woolworths have seen some success in the last few years and are steadily growing, branded cheeses from Fonterra, Mainland in particular, have maintained a strong leading position.
Euromonitor forecasts are for consistent growth for cheese in foodservice volume terms in the forecast period. While some consumers still have the option to work from home, this has often become a hybrid arrangement, whereby employees are required to go to the office at least 2-3 times a week.
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Understand the latest market trends and future growth opportunities for the Cheese industry in New Zealand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cheese industry in New Zealand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cheese
This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.
See All of Our DefinitionsThis report originates from Passport, our Cheese research and analysis database.
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