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Country Report

Consumer Electronics in

Consumer Electronics in Singapore

Aug 2019

US$2,640

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Saturated market continues to grow positively

New product innovation is crucial in driving what is a saturated market. Recent launches like smart wearables, wireless speakers with voice assistants and activity wearables have been steadily picking up momentum, driving growth in the industry.

Innovation and multifunctionality continue to drive growth in the industry

Innovation in voice assistants will continue to pervade every category in consumer electronics, from in-car devices, to speakers to TVs. Voice integration is driving innovation, as big technology players like Google, Microsoft and Amazon work to gain control of consumers’ daily activities through these voice-operated assistants.

International brands dominate consumer electronics

Consumer electronics continues to be dominated by international brands like Samsung and Apple. These companies have a wide range of consumer electronics, covering smartphones, laptops and smart wearables.

Electronics and appliance specialist retailers still the dominant channel

The electronics and appliance specialist retailers channel continued to lead retail distribution of consumer appliances in 2019. This traditional mode of shopping for consumer electronics remains popular as the bricks-and-mortar experience allows for consumers to assess the fit, functionality and usability of these consumer electronics products before committing to a purchase.

Slow growth expected over the forecast period

In a small domestic market like Singapore, volume growth remains slow. While innovation in advanced connectivity and voice assistants continue to drive both value and volume growth, the overall market in consumer electronics remains slow as the local market remains highly mature and most of these products have reached either maturity or even a declining phase of the product life cycle.

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Samples

Consumer Electronics Sample Report Consumer Electronics Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Consumer Electronics industry in Singapore with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Consumer Electronics industry in Singapore, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Singapore for free:

The Consumer Electronics in Singapore market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Consumer Electronics in Singapore?
What is the fastest growing product category?
What consumer electronics segments are growing the fastest?
What are the major technology trends in new consumer electronics products?
How has the economic downturn shaped consumer purchasing behavior when it comes to consumer electronics?
How has the economic downturn shaped consumer purchasing behavior when it comes to consumer electronics?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Electronics market research database.

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Consumer Electronics in Singapore

EXECUTIVE SUMMARY

Saturated market continues to grow positively

Innovation and multifunctionality continue to drive growth in the industry

International brands dominate consumer electronics

Electronics and appliance specialist retailers still the dominant channel

Slow growth expected over the forecast period

MARKET DATA

Table 1 Sales of Consumer Electronics by Category: Volume 2014-2019
Table 2 Sales of Consumer Electronics by Category: Value 2014-2019
Table 3 Sales of Consumer Electronics by Category: % Volume Growth 2014-2019
Table 4 Sales of Consumer Electronics by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Consumer Electronics: % Volume 2015-2019
Table 6 LBN Brand Shares of Consumer Electronics: % Volume 2016-2019
Table 7 Distribution of Consumer Electronics by Channel: % Volume 2014-2019
Table 8 Forecast Sales of Consumer Electronics by Category: Volume 2019-2024
Table 9 Forecast Sales of Consumer Electronics by Category: Value 2019-2024
Table 10 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Consumer Electronics by Category: % Value Growth 2019-2024

SOURCES

Summary 1 Research Sources

Computers and Peripherals in Singapore

HEADLINES

PROSPECTS

Tablets and desktops losing out to smartphones

Gaming drives innovation in laptops

COMPETITIVE LANDSCAPE

International brands continue to dominate computers and peripherals

Growth of Razor in Singapore

CATEGORY DATA

Table 12 Sales of Computers and Peripherals by Category: Volume 2014-2019
Table 13 Sales of Computers and Peripherals by Category: Value 2014-2019
Table 14 Sales of Computers and Peripherals by Category: % Volume Growth 2014-2019
Table 15 Sales of Computers and Peripherals by Category: % Value Growth 2014-2019
Table 16 Sales of Computers by Category: Business Volume 2014-2019
Table 17 Sales of Computers by Category: Business Value MSP 2014-2019
Table 18 Sales of Computers by Category: Busines Volume Growth 2014-2019
Table 19 Sales of Computers by Category: Business Value MSP Growth 2014-2019
Table 20 Sales of Laptops by Form Factor 2018-2019
Table 21 Sales of Tablets by Operating System 2014-2019
Table 22 NBO Company Shares of Computers and Peripherals: % Volume 2015-2019
Table 23 LBN Brand Shares of Computers and Peripherals: % Volume 2016-2019
Table 24 Distribution of Computers and Peripherals by Channel: % Volume 2014-2019
Table 25 Forecast Sales of Computers and Peripherals by Category: Volume 2019-2024
Table 26 Forecast Sales of Computers and Peripherals by Category: Value 2019-2024
Table 27 Forecast Sales of Computers and Peripherals by Category: % Volume Growth 2019-2024
Table 28 Forecast Sales of Computers and Peripherals by Category: % Value Growth 2019-2024
Table 29 Forecast Sales of Computers by Category: Business Volume 2019-2024
Table 30 Forecast Sales of Computers by Category: Business Value MSP 2019-2024
Table 31 Forecast Sales of Computers by Category: Busines Volume Growth 2019-2024
Table 32 Forecast Sales of Computers by Category: Business Value MSP Growth 2019-2024
Table 33 Forecast Sales of Laptops by Form Factor 2019-2024
Table 34 Forecast Sales of Tablets by Operating System 2019-2024

Home Audio and Cinema in Singapore

HEADLINES

PROSPECTS

Interest in sound bars grows with smaller housing units

Audio separates continue to serve audiophiles

COMPETITIVE LANDSCAPE

Samsung leads home audio and cinema

LG follows close behind Samsung

CATEGORY DATA

Table 35 Sales of Home Audio and Cinema by Category: Volume 2014-2019
Table 36 Sales of Home Audio and Cinema by Category: Value 2014-2019
Table 37 Sales of Home Audio and Cinema by Category: % Volume Growth 2014-2019
Table 38 Sales of Home Audio and Cinema by Category: % Value Growth 2014-2019
Table 39 NBO Company Shares of Home Audio and Cinema: % Volume 2015-2019
Table 40 LBN Brand Shares of Home Audio and Cinema: % Volume 2016-2019
Table 41 Distribution of Home Audio and Cinema by Channel: % Volume 2014-2019
Table 42 Forecast Sales of Home Audio and Cinema by Category: Volume 2019-2024
Table 43 Forecast Sales of Home Audio and Cinema by Category: Value 2019-2024
Table 44 Forecast Sales of Home Audio and Cinema by Category: % Volume Growth 2019-2024
Table 45 Forecast Sales of Home Audio and Cinema by Category: % Value Growth 2019-2024

Home Video in Singapore

HEADLINES

PROSPECTS

Smart TVs on the rise

8K TVs set the path for future innovation

COMPETITIVE LANDSCAPE

LG continues to dominate OLED TVs

Samsung leads in LCD TVs

CATEGORY DATA

Table 46 Sales of Home Video by Category: Volume 2014-2019
Table 47 Sales of Home Video by Category: Value 2014-2019
Table 48 Sales of Home Video by Category: % Volume Growth 2014-2019
Table 49 Sales of Home Video by Category: % Value Growth 2014-2019
Table 50 Sales of LCD TVs by Network Connectivity: % Retail Volume 2014-2019
Table 51 Sales of OLED TVs by Network Connectivity: % Retail Volume 2014-2019
Table 52 NBO Company Shares of Home Video: % Volume 2015-2019
Table 53 LBN Brand Shares of Home Video: % Volume 2016-2019
Table 54 Distribution of Home Video by Channel: % Volume 2014-2019
Table 55 Forecast Sales of Home Video by Category: Volume 2019-2024
Table 56 Forecast Sales of Home Video by Category: Value 2019-2024
Table 57 Forecast Sales of Home Video by Category: % Volume Growth 2019-2024
Table 58 Forecast Sales of Home Video by Category: % Value Growth 2019-2024
Table 59 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2019-2024
Table 60 Forecast Sales of OLED TVs by Network Connectivity: % Retail Volume 2019-2024

Imaging Devices in Singapore

HEADLINES

PROSPECTS

Decline in demand for digital cameras

Mirrorless cameras set the path for the future

COMPETITIVE LANDSCAPE

Sony leads in digital cameras

GoPro dominates digital camcorders

CATEGORY DATA

Table 61 Sales of Imaging Devices by Category: Volume 2014-2019
Table 62 Sales of Imaging Devices by Category: Value 2014-2019
Table 63 Sales of Imaging Devices by Category: % Volume Growth 2014-2019
Table 64 Sales of Imaging Devices by Category: % Value Growth 2014-2019
Table 65 Sales of Digital Cameras by Type: % Retail Volume 2014-2019
Table 66 NBO Company Shares of Imaging Devices: % Volume 2015-2019
Table 67 LBN Brand Shares of Imaging Devices: % Volume 2016-2019
Table 68 Distribution of Imaging Devices by Channel: % Volume 2014-2019
Table 69 Forecast Sales of Imaging Devices by Category: Volume 2019-2024
Table 70 Forecast Sales of Imaging Devices by Category: Value 2019-2024
Table 71 Forecast Sales of Imaging Devices by Category: % Volume Growth 2019-2024
Table 72 Forecast Sales of Imaging Devices by Category: % Value Growth 2019-2024
Table 73 Forecast Sales of Digital Cameras by Type: % Retail Volume 2019-2024

In-Car Entertainment in Singapore

HEADLINES

PROSPECTS

Demand for aftermarket in-car navigation in ageing car population

Upgraded car models and smartphones are good alternatives to aftermarket in-car navigation

COMPETITIVE LANDSCAPE

Pioneer leads in-car entertainment

Garmin continues to lead in-car navigation

CATEGORY DATA

Table 74 Sales of In-Car Entertainment by Category: Volume 2014-2019
Table 75 Sales of In-Car Entertainment by Category: Value 2014-2019
Table 76 Sales of In-Car Entertainment by Category: % Volume Growth 2014-2019
Table 77 Sales of In-Car Entertainment by Category: % Value Growth 2014-2019
Table 78 NBO Company Shares of In-Car Entertainment: % Volume 2015-2019
Table 79 LBN Brand Shares of In-Car Entertainment: % Volume 2016-2019
Table 80 Distribution of In-Car Entertainment by Channel: % Volume 2014-2019
Table 81 Forecast Sales of In-Car Entertainment by Category: Volume 2019-2024
Table 82 Forecast Sales of In-Car Entertainment by Category: Value 2019-2024
Table 83 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2019-2024
Table 84 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2019-2024

Mobile Phones in Singapore

HEADLINES

PROSPECTS

Multifunctionality continues to drive demand in smartphones

Innovation in smartphones continues

COMPETITIVE LANDSCAPE

Impact of US ban on Huawei smartphones

Apple leads smartphones

CATEGORY DATA

Table 85 Sales of Mobile Phones by Category: Volume 2014-2019
Table 86 Sales of Mobile Phones by Category: Value 2014-2019
Table 87 Sales of Mobile Phones by Category: % Volume Growth 2014-2019
Table 88 Sales of Mobile Phones by Category: % Value Growth 2014-2019
Table 89 Sales of Smartphones by Screen Size: % Retail Volume 2018-2019
Table 90 NBO Company Shares of Mobile Phones: % Volume 2015-2019
Table 91 LBN Brand Shares of Mobile Phones: % Volume 2016-2019
Table 92 Distribution of Mobile Phones by Channel: % Volume 2014-2019
Table 93 Forecast Sales of Mobile Phones by Category: Volume 2019-2024
Table 94 Forecast Sales of Mobile Phones by Category: Value 2019-2024
Table 95 Forecast Sales of Mobile Phones by Category: % Volume Growth 2019-2024
Table 96 Forecast Sales of Mobile Phones by Category: % Value Growth 2019-2024
Table 97 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2019-2024

Portable Players in Singapore

HEADLINES

PROSPECTS

Rising prominence of voice searches in wireless speakers

Demand for portable media players continues to decline

COMPETITIVE LANDSCAPE

JBL continues to be the leading brand in wireless speakers

Sony leads in portable multimedia players

CATEGORY DATA

Table 98 Sales of Portable Players by Category: Volume 2014-2019
Table 99 Sales of Portable Players by Category: Value 2014-2019
Table 100 Sales of Portable Players by Category: % Volume Growth 2014-2019
Table 101 Sales of Portable Players by Category: % Value Growth 2014-2019
Table 102 NBO Company Shares of Portable Players: % Volume 2015-2019
Table 103 LBN Brand Shares of Portable Players: % Volume 2016-2019
Table 104 Distribution of Portable Players by Channel: % Volume 2014-2019
Table 105 Forecast Sales of Portable Players by Category: Volume 2019-2024
Table 106 Forecast Sales of Portable Players by Category: Value 2019-2024
Table 107 Forecast Sales of Portable Players by Category: % Volume Growth 2019-2024
Table 108 Forecast Sales of Portable Players by Category: % Value Growth 2019-2024

Wearable Electronics in Singapore

HEADLINES

PROSPECTS

Government takes an active stance in developing smart wearables

Activity watches (analogue) continues to see the strongest growth

COMPETITIVE LANDSCAPE

Apple continues to lead wearable electronics

Fitbit leads activity wearables

CATEGORY DATA

Table 109 Sales of Wearable Electronics by Category: Volume 2014-2019
Table 110 Sales of Wearable Electronics by Category: Value 2014-2019
Table 111 Sales of Wearable Electronics by Category: % Volume Growth 2014-2019
Table 112 Sales of Wearable Electronics by Category: % Value Growth 2014-2019
Table 113 NBO Company Shares of Wearable Electronics: % Volume 2015-2019
Table 114 LBN Brand Shares of Wearable Electronics: % Volume 2016-2019
Table 115 Distribution of Wearable Electronics by Channel: % Volume 2015-2019
Table 116 Forecast Sales of Wearable Electronics by Category: Volume 2019-2024
Table 117 Forecast Sales of Wearable Electronics by Category: Value 2019-2024
Table 118 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2019-2024
Table 119 Forecast Sales of Wearable Electronics by Category: % Value Growth 2019-2024

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Megatrends

Country Report

Consumer Electronics in Singapore

New Report Guarantee

Executive Summary

New Report Guarantee

Saturated market continues to grow positively

Innovation and multifunctionality continue to drive growth in the industry

International brands dominate consumer electronics

Electronics and appliance specialist retailers still the dominant channel

Slow growth expected over the forecast period

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Consumer Electronics in Singapore

EXECUTIVE SUMMARY

Saturated market continues to grow positively

Innovation and multifunctionality continue to drive growth in the industry

International brands dominate consumer electronics

Electronics and appliance specialist retailers still the dominant channel

Slow growth expected over the forecast period

MARKET DATA

SOURCES

Computers and Peripherals in Singapore

HEADLINES

PROSPECTS

Tablets and desktops losing out to smartphones

Gaming drives innovation in laptops

COMPETITIVE LANDSCAPE

International brands continue to dominate computers and peripherals

Growth of Razor in Singapore

CATEGORY DATA

Home Audio and Cinema in Singapore

HEADLINES

PROSPECTS

Interest in sound bars grows with smaller housing units

Audio separates continue to serve audiophiles

COMPETITIVE LANDSCAPE

Samsung leads home audio and cinema

LG follows close behind Samsung

CATEGORY DATA

Home Video in Singapore

HEADLINES

PROSPECTS

Smart TVs on the rise

8K TVs set the path for future innovation

COMPETITIVE LANDSCAPE

LG continues to dominate OLED TVs

Samsung leads in LCD TVs

CATEGORY DATA

Imaging Devices in Singapore

HEADLINES

PROSPECTS

Decline in demand for digital cameras

Mirrorless cameras set the path for the future

COMPETITIVE LANDSCAPE

Sony leads in digital cameras

GoPro dominates digital camcorders

CATEGORY DATA

In-Car Entertainment in Singapore

HEADLINES

PROSPECTS

Demand for aftermarket in-car navigation in ageing car population

Upgraded car models and smartphones are good alternatives to aftermarket in-car navigation

COMPETITIVE LANDSCAPE

Pioneer leads in-car entertainment

Garmin continues to lead in-car navigation

CATEGORY DATA

Mobile Phones in Singapore

HEADLINES

PROSPECTS

Multifunctionality continues to drive demand in smartphones

Innovation in smartphones continues

COMPETITIVE LANDSCAPE

Impact of US ban on Huawei smartphones

Apple leads smartphones

CATEGORY DATA