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Overview:
Understand the latest market trends and future growth opportunities for the Pet Products industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Pet Products industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Pet Products in Italy report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Pet Products in Italy?
- Which are the leading brands in Pet Products in Italy?
- How are products distributed in Pet Products in Italy?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Pet Products in Italy - Category analysis
KEY DATA FINDINGS
2022 DEVELOPMENTS
More sustainable options foster growing interest in cat litter
Pet humanisation trend, growing dog and cat populations and hygiene and wellbeing concerns boost sales of “other” pet products
Merial Italia and Bayer leverage their strength in pet healthcare to lead pet products
PROSPECTS AND OPPORTUNITIES
Quality of life and healthcare concerns expected to underpin development and growth in pet products
Essential and sustainability positioning set to drive sales of cat litter
Higher focus on pet care to boost demand for “other” pet products
CATEGORY DATA
Table 1 Sales of Pet Products by Category: Value 2017-2022
Table 2 Sales of Pet Products by Category: % Value Growth 2017-2022
Table 3 Sales of Pet Healthcare by Type: % Value 2017-2022
Table 4 Sales of Other Pet Products by Type: % Value 2017-2022
Table 5 NBO Company Shares of Pet Products: % Value 2017-2021
Table 6 LBN Brand Shares of Pet Products: % Value 2018-2021
Table 7 Distribution of Pet Products by Format: % Value 2017-2022
Table 8 Forecast Sales of Pet Products by Category: Value 2022-2027
Table 9 Forecast Sales of Pet Products by Category: % Value Growth 2022-2027
Pet Care in Italy - Industry Overview
EXECUTIVE SUMMARY
Pet care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for pet care?
MARKET INDICATORS
Table 10 Pet Populations 2017-2022
MARKET DATA
Table 11 Sales of Pet Food by Category: Volume 2017-2022
Table 12 Sales of Pet Care by Category: Value 2017-2022
Table 13 Sales of Pet Food by Category: % Volume Growth 2017-2022
Table 14 Sales of Pet Care by Category: % Value Growth 2017-2022
Table 15 NBO Company Shares of Pet Food: % Value 2017-2021
Table 16 LBN Brand Shares of Pet Food: % Value 2018-2021
Table 17 NBO Company Shares of Dog and Cat Food: % Value 2017-2021
Table 18 LBN Brand Shares of Dog and Cat Food: % Value 2018-2021
Table 19 Penetration of Private Label in Pet Care by Category: % Value 2017-2022
Table 20 Distribution of Pet Care by Format: % Value 2017-2022
Table 21 Distribution of Pet Care by Format and Category: % Value 2022
Table 22 Distribution of Dog and Cat Food by Format: % Value 2017-2022
Table 23 Distribution of Dog and Cat Food by Format and Category: % Value 2022
Table 24 Forecast Sales of Pet Food by Category: Volume 2022-2027
Table 25 Forecast Sales of Pet Care by Category: Value 2022-2027
Table 26 Forecast Sales of Pet Food by Category: % Volume Growth 2022-2027
Table 27 Forecast Sales of Pet Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
The following categories and subcategories are included:
Pet Products
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Cat Litter
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Pet Healthcare
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Other Pet Products
Pet Products
This is the aggregation of cat litter, healthcare, dietary supplements and other pet products.
See All of Our Definitions