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Learn moreDec 2020
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Growth in off-trade volume and current value sales of sports drinks in Norway will decelerate modestly during 2020. Despite gyms being closed for a period during the spring lockdown, many people continuing to work out and practice sports either at home or outside.
Until recently, Competition was fairly limited in sports drinks, and Coca-Cola European Partners Norge AS’s Powerade and Tine SA’s Yt Sportsdrikk still dominate off-trade volume sales (on-trade volume sales of sports drinks are negligible in Norway). However, the launch of The Coca-Cola Co’s high-profile Monster brand is causing disruption, as it is well known from energy drinks and has been well received by consumers.
Modern grocery retailers will remain the most important distribution channel for sports drinks in 2020. During the year, unit prices have declined in current value terms due to a shift in distribution from convenience stores and forecourt retailers to discounters, supermarkets and, to a lesser extent, e-commerce.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Sports Drinks industry in Norway with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Sports and Energy Drinks industry in Norway, our research will save you time and money while empowering you to make informed, profitable decisions.
The Sports Drinks in Norway market research report includes:
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This industry report originates from Passport, our Soft Drinks market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.