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Learn moreDec 2020
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The COVID-19 pandemic impacted the marketing and consumption of energy drinks in India in 2020. Most of the consumption of such products takes place during the summer months.
In 2020 Red Bull consolidated is dominant position of the energy drinks category. Companies have mostly relied on outdoor events to market their products.
As energy drinks target people with active lifestyles it was imperative for these brands to come up with sugar-free options as consumer awareness of health issues increased. In 2018, Red Bull extended its sugar-free alternative to consumers in India, and at the end of 2019 Monster Energy launched Monster Ultra, a zero-sugar, citrus-flavoured offering.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Energy Drinks industry in India with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Sports and Energy Drinks industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.
The Energy Drinks in India market research report includes:
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Why buy this report?
This industry report originates from Passport, our Soft Drinks market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.