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Country Report

Smokeless Tobacco and Vapour Products in

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Colombia

Jul 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PRE-COVID-19 PERFORMANCE

Industry claims more consumer knowledge on vaping and heated tobacco is needed

While smokeless tobacco prices are too prohibitive to be successfully introduced beyond a very small niche segment, and there is a lack of culture for the products themselves in Colombia, it is left for e-vapour products and heated tobacco to represent the overall category. It is not only the perception of vaping being less harmful than tobacco or the wish to quit smoking that is encouraging the development of e-vapour products and heated tobacco.

Philip Morris sees strong future for heated tobacco

Heated tobacco is only offered by Philip Morris International Inc in Colombia, via Cía Colombiana de Tabaco SA (Coltabaco). The company has stated that this category is its developmental priority over the forecast period.

Vaping culture expansion enhanced by in-store experience

E-vapour products continued to register rapid growth in 2019. Much of this trend was underpinned by the development of a vaping culture in Colombia, mainly in large urban centres where specialised bricks-and-mortar stores have expanded.

2020 AND BEYOND

COVID-19 impact

In 2020, sales of smokeless tobacco, e-vapour products and heated tobacco are now expected to grow by just 26% in constant 2019 value terms in light of the impact of COVID-19. This compares with a 30% rise in sales forecast in Euromonitor International’s 2019 edition of tobacco.

Affected products within smokeless tobacco, e-vapour products and heated tobacco

In 2020, the average unit price of tobacco heating devices is poised to rise by double digits, three times above the rate of inflation in a context of considerable economic downturn. This is why this category will be the most hit by COVID-19, though it will not stop it from achieving high volume sales growth from its low base.

Recovery and opportunities

As the economy recovers and disposable incomes start to normalise in Colombia, the smokeless tobacco, e-vapour products and heated tobacco category is predicted to return to pre-COVID-19 performance dynamics from 2021. Increasingly so because of the pandemic, consumers will be seeking products suitable for use in private, especially enclosed, space and/or products that allow them to respect the extra-cautiousness of others when the user is in public space.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Smokeless Tobacco and Vapour Products industry in Colombia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Smokeless Tobacco and Vapour Products industry in Colombia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Smokeless Tobacco and Vapour Products in Colombia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports by origin, exports by destination
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Smokeless Tobacco and Vapour Products in Colombia?
What are the major brands in Colombia?
What are the traditional types of Smokeless Tobacco and Vapour Products are available in Colombia?
What is the product awareness of Smokeless Tobacco and Vapour Products in Colombia?
What innovations are present in Smokeless Tobacco and Vapour Products in Colombia?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport:

Tobacco market research database

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Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Colombia - Category analysis

HEADLINES

PRE-COVID-19 PERFORMANCE

Industry claims more consumer knowledge on vaping and heated tobacco is needed

Philip Morris sees strong future for heated tobacco

Vaping culture expansion enhanced by in-store experience

2020 AND BEYOND

COVID-19 impact

Affected products within smokeless tobacco, e-vapour products and heated tobacco

Recovery and opportunities

CATEGORY INDICATORS

Table 1 Number of Adult Vapers 2014-2019

CATEGORY DATA

Table 2 Sales of Tobacco Heating Devices: Volume 2014-2019
Table 3 Sales of Tobacco Heating Devices: % Volume Growth 2014-2019
Table 4 Sales of Heated Tobacco: Volume 2014-2019
Table 5 Sales of Heated Tobacco: % Volume Growth 2014-2019
Table 6 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2014-2019
Table 7 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2014-2019
Table 8 Sales of E-Liquids by Nicotene Strength: % Value 2018
Table 9 NBO Company Shares of E-Vapour Products: % Value 2015-2019
Table 10 LBN Brand Shares of E-Vapour Products: % Value 2016-2019
Table 11 NBO Company Shares of Tobacco Heating Devices: % Volume 2015-2019
Table 12 LBN Brand Shares of Tobacco Heating Devices: % Volume 2016-2019
Table 13 NBO Company Shares of Heated Tobacco: % Volume 2015-2019
Table 14 LBN Brand Shares of Heated Tobacco: % Volume 2016-2019
Table 15 Distribution of E-Vapour Products by Format: % Value 2014-2019
Table 16 Distribution of Tobacco Heating Devices by Format: % Volume 2014-2019
Table 17 Distribution of Heated Tobacco by Format: % Volume 2014-2019
Table 18 Forecast Sales of Tobacco Heating Devices: Volume 2019-2024
Table 19 Forecast Sales of Tobacco Heating Devices: % Volume Growth 2019-2024
Table 20 Forecast Sales of Heated Tobacco: Volume 2019-2024
Table 21 Forecast Sales of Heated Tobacco: % Volume Growth 2019-2024
Table 22 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2019-2024
Table 23 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2019-2024

Tobacco in Colombia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tobacco

COVID-19 country impact

Philip Morris stops producing in Colombia

Portfolio streamlining strategy followed as profits increasingly challenged

Fall in smoking prevalence to continue as pandemic effects on the industry ease

OPERATING ENVIRONMENT

Legislation

Legislative overview
Summary 1 Legislation Summary at a Glance

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Advertising through media (television, radio, billboards, consumer press, trade press, cinema, etc)
Advertising through retail points-of-sale
Sponsorship of sporting/music events
Distribution of tobacco-branded gifts (cigarette-branded lighters, pens, etc)

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 24 Number of Adult Smokers by Gender 2014-2019

MARKET DATA

Table 25 Sales of Tobacco by Category: Volume 2014-2019
Table 26 Sales of Tobacco by Category: Value 2014-2019
Table 27 Sales of Tobacco by Category: % Volume Growth 2014-2019
Table 28 Sales of Tobacco by Category: % Value Growth 2014-2019
Table 29 Forecast Sales of Tobacco by Category: Volume 2019-2024
Table 30 Forecast Sales of Tobacco by Category: Value 2019-2024
Table 31 Forecast Sales of Tobacco by Category: % Volume Growth 2019-2024
Table 32 Forecast Sales of Tobacco by Category: % Value Growth 2019-2024

Megatrends

Country Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Colombia

New Report Guarantee

Executive Summary

New Report Guarantee

PRE-COVID-19 PERFORMANCE

Industry claims more consumer knowledge on vaping and heated tobacco is needed

Philip Morris sees strong future for heated tobacco

Vaping culture expansion enhanced by in-store experience

2020 AND BEYOND

COVID-19 impact

Affected products within smokeless tobacco, e-vapour products and heated tobacco

Recovery and opportunities

Overview

Why buy this report?

Samples

Delivery

Overview

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Table of Contents

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Colombia - Category analysis

HEADLINES

PRE-COVID-19 PERFORMANCE

Industry claims more consumer knowledge on vaping and heated tobacco is needed

Philip Morris sees strong future for heated tobacco

Vaping culture expansion enhanced by in-store experience

2020 AND BEYOND

COVID-19 impact

Affected products within smokeless tobacco, e-vapour products and heated tobacco

Recovery and opportunities

CATEGORY INDICATORS

CATEGORY DATA

Tobacco in Colombia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tobacco

COVID-19 country impact

Philip Morris stops producing in Colombia

Portfolio streamlining strategy followed as profits increasingly challenged

Fall in smoking prevalence to continue as pandemic effects on the industry ease

OPERATING ENVIRONMENT

Legislation

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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