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Country Report

Smokeless Tobacco and Vapour Products in

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in the Netherlands

Jul 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Heated tobacco products fuel the category

The roll-out of Iqos by Philip Morris underpinned the exponential retail volume and current value growth in heated tobacco products in 2018. Heated tobacco products is projected to see further dynamic growth over the forecast period, benefiting from less restrictive regulations and favourable excise taxation compared with combustible cigarettes.

Slower expansion in usage anticipated

The use of e-vapour products is set to rise over the forecast period, although the growth in vaping prevalence is likely to slow. Vaping is less popular than in some other Western European countries, with men still more likely than women to consume e-vapour products.

Newer formats set to add dynamism

E-vapour products and heated tobacco products are predicted to see further strong-to-dynamic sales growth, as the expansion of new users remains significant, if slower. However, an increasingly restrictive regulatory environment renders expansion more difficult.

COMPETITIVE LANDSCAPE

Shenzhen-based players gain ground

International companies lead open vaping systems, with Shenzhen-based brands, such as Joyetech, JustFog, Eleaf and Vaporesso, increasingly prominent. Meanwhile, there are strong local players in e-liquids, such as UEG Holland with Miller’s Juice.

Retail and brand developments necessary to keep up in this dynamic category

The competitive landscape of e-vapour products has been further fragmented by new and impending entries. In 2018, the first JUUL devices/pods entered the Netherlands, although brand availability was restricted to few specialist vape stores.

Philip Morris widens Iqos’s reach

Philip Morris Holland introduced the first tobacco heating device in the Netherlands in 2017. Iqos is widely marketed as containing 90% less nicotine than regular cigarettes.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Smokeless Tobacco and Vapour Products industry in Netherlands with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Smokeless Tobacco and Vapour Products industry in Netherlands, our research will save you time and money while empowering you to make informed, profitable decisions.

The Smokeless Tobacco and Vapour Products in Netherlands market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports by origin, exports by destination
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Smokeless Tobacco and Vapour Products in Netherlands?
What are the major brands in Netherlands?
What are the traditional types of Smokeless Tobacco and Vapour Products are available in Netherlands?
What is the product awareness of Smokeless Tobacco and Vapour Products in Netherlands?
What innovations are present in Smokeless Tobacco and Vapour Products in Netherlands?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

Megatrends

Country Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in the Netherlands

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Heated tobacco products fuel the category

Slower expansion in usage anticipated

Newer formats set to add dynamism

COMPETITIVE LANDSCAPE

Shenzhen-based players gain ground

Retail and brand developments necessary to keep up in this dynamic category

Philip Morris widens Iqos’s reach

Overview

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Overview

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Megatrends

Country Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in the Netherlands

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Heated tobacco products fuel the category

Slower expansion in usage anticipated

Newer formats set to add dynamism

COMPETITIVE LANDSCAPE

Shenzhen-based players gain ground

Retail and brand developments necessary to keep up in this dynamic category

Philip Morris widens Iqos’s reach

Overview

Why buy this report?

Samples

Delivery

Overview

Why buy this report?

Want to find out more about this report?

Why buy this report?

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