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Country Report

Smokeless Tobacco and Vapour Products in

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Ecuador

Jul 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Vapour products needs to shake off luxury perception

E-vapour products entered Ecuador shortly before the start of the review period via E-Cigs Ecuador, which markets the international brand V2Cigs. The number of vapers is growing, but remains marginal when compared with cigarette smokers.

E-liquids makes gains

Within e-vapour products, cig-a-likes (closed vaping systems) was the first type to be introduced in Ecuador. The category has since evolved to include second- and third-generation open vaping systems.

High prices encourage informal sales

Consumers perceive e-vapour products as an alternative to traditional cigarettes, and many are using them as a way to reduce their consumption of cigarettes or completely quit the habit. However, high prices remain an obstacle.

COMPETITIVE LANDSCAPE

Early-movers remain key players

This relatively novel category is quite consolidated in Ecuador. E-Cigs Ecuador and CAFU Ecuador are the main players.

Saturation fears remain sparking aggressive pricing strategies

In the absence of large entry barriers, the number of stores selling e-vapour products has grown strongly; therefore, the number of available brands has increased. In addition, many specialist vape shops have opened in shopping centres in Ecuadorian cities.

Social media offers consumer engagement opportunities

Vapour products are largely regulated by the same laws and regulations as other tobacco products. Thus, existing legislation does not benefit e-vapour products significantly.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Smokeless Tobacco and Vapour Products industry in Ecuador with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Smokeless Tobacco and Vapour Products industry in Ecuador, our research will save you time and money while empowering you to make informed, profitable decisions.

The Smokeless Tobacco and Vapour Products in Ecuador market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports by origin, exports by destination
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Smokeless Tobacco and Vapour Products in Ecuador?
What are the major brands in Ecuador?
What are the traditional types of Smokeless Tobacco and Vapour Products are available in Ecuador?
What is the product awareness of Smokeless Tobacco and Vapour Products in Ecuador?
What innovations are present in Smokeless Tobacco and Vapour Products in Ecuador?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport:

Tobacco market research database

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Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Ecuador - Category analysis

HEADLINES

PROSPECTS

Vapour products needs to shake off luxury perception

E-liquids makes gains

High prices encourage informal sales

COMPETITIVE LANDSCAPE

Early-movers remain key players

Saturation fears remain sparking aggressive pricing strategies

Social media offers consumer engagement opportunities

CATEGORY INDICATORS

Table 1 Number of Adult Vapers 2013-2018

CATEGORY DATA

Table 2 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2013-2018
Table 3 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2013-2018
Table 4 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2018-2023

Tobacco in Ecuador - Industry Overview

EXECUTIVE SUMMARY

Cigarettes continues to depress industry performance

Cigarettes leaks sales to the illicit trade

High concentration in key categories

Traditional retailers lead distribution

Further decline forecast for cigarettes as regulations and taxes drive down sales

OPERATING ENVIRONMENT

Legislation

Legislative overview
Summary 1 Legislation Summary at a Glance

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Reduced harm

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 5 Number of Adult Smokers by Gender 2013-2018

MARKET DATA

Table 6 Sales of Tobacco by Category: Volume 2013-2018
Table 7 Sales of Tobacco by Category: Value 2013-2018
Table 8 Sales of Tobacco by Category: % Volume Growth 2013-2018
Table 9 Sales of Tobacco by Category: % Value Growth 2013-2018
Table 10 Forecast Sales of Tobacco by Category: Volume 2018-2023
Table 11 Forecast Sales of Tobacco by Category: Value 2018-2023
Table 12 Forecast Sales of Tobacco by Category: % Volume Growth 2018-2023
Table 13 Forecast Sales of Tobacco by Category: % Value Growth 2018-2023

Megatrends

Country Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Ecuador

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Vapour products needs to shake off luxury perception

E-liquids makes gains

High prices encourage informal sales

COMPETITIVE LANDSCAPE

Early-movers remain key players

Saturation fears remain sparking aggressive pricing strategies

Social media offers consumer engagement opportunities

Overview

Why buy this report?

Samples

Delivery

Overview

Why buy this report?

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Table of Contents

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Ecuador - Category analysis

HEADLINES

PROSPECTS

Vapour products needs to shake off luxury perception

E-liquids makes gains

High prices encourage informal sales

COMPETITIVE LANDSCAPE

Early-movers remain key players

Saturation fears remain sparking aggressive pricing strategies

Social media offers consumer engagement opportunities

CATEGORY INDICATORS

CATEGORY DATA

Tobacco in Ecuador - Industry Overview

EXECUTIVE SUMMARY

Cigarettes continues to depress industry performance

Cigarettes leaks sales to the illicit trade

High concentration in key categories

Traditional retailers lead distribution

Further decline forecast for cigarettes as regulations and taxes drive down sales

OPERATING ENVIRONMENT

Legislation

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Reduced harm

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

MARKET DATA

SOURCES

Why buy this report?

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