Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Georgia

June 2021
USD 990
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Overview:

Understand the latest market trends and future growth opportunities for the Smokeless Tobacco and Vapour Products industry in Georgia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Smokeless Tobacco and Vapour Products industry in Georgia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Smokeless Tobacco and Vapour Products in Georgia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Smokeless Tobacco and Vapour Products in Georgia?
  • Which are the leading brands in Smokeless Tobacco and Vapour Products in Georgia?
  • How are products distributed in Smokeless Tobacco and Vapour Products in Georgia?
  • Which category is the most heavily taxed in Georgia?
  • How is the operating environment for Smokeless Tobacco and Vapour Products changing?
  • What are the current legislative restrictions applicable to the sale of Smokeless Tobacco and Vapour Products products in Georgia?
  • How has COVID-19 impacted demand?
  • How have national lockdown and enforced home seclusion following COVID-19 impacted sales?
  • Where is future growth expected to be most dynamic?

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Georgia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Economic shock of pandemic leads to decline in retail current value sales of e-vapour products
Czech player Ritchy Group Ltd’s Liqua Q brand has built a strong local following
IQOS lights a fire under heated tobacco

RECOVERY AND OPPORTUNITIES

More smokers will switch from cigarettes to e-vapour products and heated tobacco
Expected crackdown on grey and black market sales of heated tobacco will boost demand for licit products
E-liquids will consolidate as demand matures

CATEGORY INDICATORS

Table 1 Number of Adult Vapers 2015-2020

CATEGORY DATA

Table 2 Sales of Tobacco Heating Devices: Volume 2015-2020 Table 3 Sales of Tobacco Heating Devices: % Volume Growth 2015-2020 Table 4 Sales of Heated Tobacco: Volume 2015-2020 Table 5 Sales of Heated Tobacco: % Volume Growth 2015-2020 Table 6 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2015-2020 Table 7 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2015-2020 Table 8 Sales of E-Liquids by Nicotene Strength: % Value 2018-2020 Table 9 NBO Company Shares of E-Vapour Products: % Value 2016-2020 Table 10 NBO Company Shares of Tobacco Heating Devices: % Volume 2016-2020 Table 11 LBN Brand Shares of Tobacco Heating Devices: % Volume 2017-2020 Table 12 NBO Company Shares of Heated Tobacco: % Volume 2016-2020 Table 13 LBN Brand Shares of Heated Tobacco: % Volume 2017-2020 Table 14 Distribution of E-Vapour Products by Format: % Value 2015-2020 Table 15 Distribution of Tobacco Heating Devices by Format: % Volume 2015-2020 Table 16 Distribution of Heated Tobacco by Format: % Volume 2015-2020 Table 17 Forecast Sales of Tobacco Heating Devices: Volume 2020-2025 Table 18 Forecast Sales of Tobacco Heating Devices: % Volume Growth 2020-2025 Table 19 Forecast Sales of Heated Tobacco: Volume 2020-2025 Table 20 Forecast Sales of Heated Tobacco: % Volume Growth 2020-2025 Table 21 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2020-2025 Table 22 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2020-2025

Tobacco in Georgia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tobacco
COVID-19 country impact
Company response
Retailing shift
What next for tobacco?

OPERATING ENVIRONMENT

Legislation
Legislative overview Summary 1 Legislation Summary at a Glance
Minimum legal smoking age
Smoking prevalence
Tar levels
Health warnings
Plain packaging
Advertising and sponsorship
Point-of-sale display bans
Smoking in public places
Low ignition propensity (LIP) cigarette regulation
Flavoured tobacco product ban
Reduced harm
Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 23 Number of Adult Smokers by Gender 2015-2020

MARKET DATA

Table 24 Sales of Tobacco by Category: Volume 2015-2020 Table 25 Sales of Tobacco by Category: Value 2015-2020 Table 26 Sales of Tobacco by Category: % Volume Growth 2015-2020 Table 27 Sales of Tobacco by Category: % Value Growth 2015-2020 Table 28 Forecast Sales of Tobacco by Category: Volume 2020-2025 Table 29 Forecast Sales of Tobacco by Category: Value 2020-2025 Table 30 Forecast Sales of Tobacco by Category: % Volume Growth 2020-2025 Table 31 Forecast Sales of Tobacco by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 2 Research Sources
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Smokeless Tobacco and Vapour Products research and analysis database.

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