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Country Report

Smokeless Tobacco and Vapour Products in

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Costa Rica

17 pages, Jul 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Ministry of Health launches campaign highlighting potential health risks of vaping

E-vapour products are becoming increasingly popular in Costa Rica, both as an alternative to cigarettes and as a cessation aid for smokers. Key to their success is the common perception that they are less harmful to health than traditional tobacco products.

Economic downturn and price competition cause current value sales to decline

After growing strongly earlier in the review period, e-vapour products current value sales declined sharply in 2018. This was primarily due to intense price competition and a downturn in the Costa Rican economy.

Performance, convenience and novel flavours will remain focal points for innovation

E-vapour products is still at a relatively early stage of development in Costa Rica, hence the category should continue to witness frequent new launches over the forecast period. In particular, companies are expected to introduce open vaping systems that provide higher levels of functionality, convenience and portability at reasonable prices.

COMPETITIVE LANDSCAPE

Revolution Vapor maintains its dominant position in e-vapour products

Revolution Vapor remained the dominant player in e-vapour products in value terms in 2018. This retailer has a strong early mover advantage in the category, and benefits from high brand awareness among consumers.

Greater consolidation expected in e-liquids

E-liquids looks set to become more consolidated over the forecast period, as many small players offering lower quality brands are expected to exit the category. This will be partly due to their inability to compete with the value-for-money propositions of popular brands that are sold in larger pack sizes of up to 120ml.

Leading cigarette producers likely to launch heated tobacco and e-vapour products

Heated tobacco products look set to appear in Costa Rica over the forecast period, with Philip Morris expected to introduce its IQOS device. However, it will only do so if and when there is greater clarity as to the regulatory status of such products in the country.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Smokeless Tobacco and Vapour Products industry in Costa Rica with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Smokeless Tobacco and Vapour Products industry in Costa Rica, our research will save you time and money while empowering you to make informed, profitable decisions.

The Smokeless Tobacco and Vapour Products in Costa Rica market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports by origin, exports by destination
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Smokeless Tobacco and Vapour Products in Costa Rica?
What are the major brands in Costa Rica?
What are the traditional types of Smokeless Tobacco and Vapour Products are available in Costa Rica?
What is the product awareness of Smokeless Tobacco and Vapour Products in Costa Rica?
What innovations are present in Smokeless Tobacco and Vapour Products in Costa Rica?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport:

Tobacco market research database

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Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Costa Rica - Category analysis

HEADLINES

PROSPECTS

Ministry of Health launches campaign highlighting potential health risks of vaping

Economic downturn and price competition cause current value sales to decline

Performance, convenience and novel flavours will remain focal points for innovation

COMPETITIVE LANDSCAPE

Revolution Vapor maintains its dominant position in e-vapour products

Greater consolidation expected in e-liquids

Leading cigarette producers likely to launch heated tobacco and e-vapour products

CATEGORY INDICATORS

Table 1 Number of Adult Vapers 2013-2018

CATEGORY DATA

Table 2 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2013-2018
Table 3 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2013-2018
Table 4 Sales of E-Liquids by Nicotene Strength: % Value 2018
Table 5 NBO Company Shares of E-Vapour Products: % Value 2014-2018
Table 6 LBN Brand Shares of E-Vapour Products: % Value 2015-2018
Table 7 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2018-2023
Table 8 Forecast Sales of Tobacco Heating Devices: Volume 2018-2023
Table 9 Forecast Sales of Tobacco Heating Devices: Value 2018-2023
Table 10 Forecast Sales of Heated Tobacco: Volume 2018-2023
Table 11 Forecast Sales of Heated Tobacco: Value 2018-2023

Tobacco in Costa Rica - Industry Overview

EXECUTIVE SUMMARY

Health concerns and illicit trade drive decline in cigarettes retail volume sales

E-vapour products current value sales fall as price competition intensifies

International brands remain dominant in Costa Rica’s tobacco market

Traditional and modern retailers continue to play key roles in tobacco distribution

Cigarette giants expected to introduce heated tobacco and e-vapour products

OPERATING ENVIRONMENT

Legislation

Legislative overview
Summary 1 Legislation Summary at a Glance

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Reduced harm

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 12 Number of Adult Smokers by Gender 2013-2018

MARKET DATA

Table 13 Sales of Tobacco by Category: Volume 2013-2018
Table 14 Sales of Tobacco by Category: Value 2013-2018
Table 15 Sales of Tobacco by Category: % Volume Growth 2013-2018
Table 16 Sales of Tobacco by Category: % Value Growth 2013-2018
Table 17 Forecast Sales of Tobacco by Category: Volume 2018-2023
Table 18 Forecast Sales of Tobacco by Category: Value 2018-2023
Table 19 Forecast Sales of Tobacco by Category: % Volume Growth 2018-2023
Table 20 Forecast Sales of Tobacco by Category: % Value Growth 2018-2023

Megatrends

Country Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Costa Rica

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Ministry of Health launches campaign highlighting potential health risks of vaping

Economic downturn and price competition cause current value sales to decline

Performance, convenience and novel flavours will remain focal points for innovation

COMPETITIVE LANDSCAPE

Revolution Vapor maintains its dominant position in e-vapour products

Greater consolidation expected in e-liquids

Leading cigarette producers likely to launch heated tobacco and e-vapour products

Overview

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Overview

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Table of Contents

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Costa Rica - Category analysis

HEADLINES

PROSPECTS

Ministry of Health launches campaign highlighting potential health risks of vaping

Economic downturn and price competition cause current value sales to decline

Performance, convenience and novel flavours will remain focal points for innovation

COMPETITIVE LANDSCAPE

Revolution Vapor maintains its dominant position in e-vapour products

Greater consolidation expected in e-liquids

Leading cigarette producers likely to launch heated tobacco and e-vapour products

CATEGORY INDICATORS

CATEGORY DATA

Tobacco in Costa Rica - Industry Overview

EXECUTIVE SUMMARY

Health concerns and illicit trade drive decline in cigarettes retail volume sales

E-vapour products current value sales fall as price competition intensifies

International brands remain dominant in Costa Rica’s tobacco market

Traditional and modern retailers continue to play key roles in tobacco distribution

Cigarette giants expected to introduce heated tobacco and e-vapour products

OPERATING ENVIRONMENT

Legislation

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Reduced harm

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

MARKET DATA

SOURCES

Why buy this report?

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