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Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Nigeria

July 2022
USD 1,195
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Overview:

Understand the latest market trends and future growth opportunities for the Smokeless Tobacco and Vapour Products industry in Nigeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Smokeless Tobacco and Vapour Products industry in Nigeria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Smokeless Tobacco and Vapour Products in Nigeria report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Smokeless Tobacco and Vapour Products in Nigeria?
  • Which are the leading brands in Smokeless Tobacco and Vapour Products in Nigeria?
  • How are products distributed in Smokeless Tobacco and Vapour Products in Nigeria?
  • Which category is the most heavily taxed in Nigeria?
  • How is the operating environment for Smokeless Tobacco and Vapour Products changing?
  • What are the current legislative restrictions applicable to the sale of Smokeless Tobacco and Vapour Products products in Nigeria?
  • How has COVID-19 impacted demand?
  • How have national lockdown and enforced home seclusion following COVID-19 impacted sales?
  • Where is future growth expected to be most dynamic?

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Nigeria - Category analysis

KEY DATA FINDINGS

Spike in unit pricing push up retail constant value sales
Currency depreciation and adverse economic conditions lead to the closure of some e-vapour outlets
Very limited range of flavours, with menthol dominant
The introduction of a ban on flavoured tobacco would undermine demand for e-liquids
Philip Morris International set to bring heated tobacco to Nigeria
Increased taxation of cigarettes will buoy demand for moist snuff
Table 1 Number of Adult Vapers 2016-2021
Table 2 Sales of Smokeless Tobacco by Category: Volume 2016-2021
Table 3 Sales of Smokeless Tobacco by Category: % Volume Growth 2016-2021
Table 4 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2016-2021
Table 5 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2016-2021
Table 6 Sales of E-Liquids by Nicotine Strength: % Value 2019-2021
Table 7 NBO Company Shares of Smokeless Tobacco: % Volume 2017-2021
Table 8 LBN Brand Shares of Smokeless Tobacco: % Volume 2018-2021
Table 9 NBO Company Shares of E-Vapour Products: % Value 2017-2021
Table 10 LBN Brand Shares of E-Vapour Products: % Value 2018-2021
Table 11 Distribution of Smokeless Tobacco by Format: % Volume 2016-2021
Table 12 Distribution of E-Vapour Products by Format: % Value 2016-2021
Table 13 Forecast Sales of Smokeless Tobacco by Category: Volume 2021-2026
Table 14 Forecast Sales of Smokeless Tobacco by Category: % Volume Growth 2021-2026
Table 15 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2021-2026
Table 16 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2021-2026

Tobacco in Nigeria - Industry Overview

Tobacco in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for tobacco?
Legislation
Legislative overview
Summary 1 Legislation Summary at a Glance
Smoking prevalence
Health warnings
Plain packaging
Point-of-sale display bans
Flavoured tobacco product ban
Vapour products

PRODUCTION/IMPORTS/EXPORTS

Table 17 Number of Adult Smokers by Gender 2016-2021
Table 18 Sales of Tobacco by Category: Volume 2016-2021
Table 19 Sales of Tobacco by Category: Value 2016-2021
Table 20 Sales of Tobacco by Category: % Volume Growth 2016-2021
Table 21 Sales of Tobacco by Category: % Value Growth 2016-2021
Table 22 Forecast Sales of Tobacco by Category: Volume 2021-2026
Table 23 Forecast Sales of Tobacco by Category: Value 2021-2026
Table 24 Forecast Sales of Tobacco by Category: % Volume Growth 2021-2026
Table 25 Forecast Sales of Tobacco by Category: % Value Growth 2021-2026

DISCLAIMER

Summary 2 Research Sources
The following categories and subcategories are included:

Smokeless Tobacco and Vapour Products

    • Chewing Tobacco
        • Loose US-Style Moist Snuff
        • Portion US-Style Moist Snuff
      • Swedish-Style Snus
      • Closed System Single Use
        • Closed System Rechargeable (including starter kits)
        • Closed System Cartridges
      • Open Vaping Systems Charging and Vapourising Devices
      • E-liquids
    • Tobacco Heating Devices
    • Heated Tobacco
    • Nicotine Pouches

Smokeless Tobacco and Vapour Products

Combined total of the four categories: Smokeless (including moist snuff and chewing tobacco), e-vapour products, heated tobacco and tobacco free oral nicotine.

See All of Our Definitions
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Smokeless Tobacco and Vapour Products research and analysis database.

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