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Country Report

Cider/Perry in

Cider/Perry in Indonesia

22 pages, Jun 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

As more products enter the market, cider/perry enjoys promising growth

In 2017, new products were introduced in Indonesia, which stimulated growth in cider/perry. One example is Strongbow cider, which was imported by Multi Bintang Indonesia in late 2016.

Wider distribution supports growth

In 2017, cider/perry saw the expansion of distribution not only to premium supermarkets and hypermarkets, but also to major mid-range supermarkets and hypermarkets. In addition, cider/perry has become more commonly available in other non-grocery retailers, such as alcoholic drinks specialists.

Forecast period trends

In the forecast period, the performance of cider/perry is expected to remain strongly positive, as demand is expected to increase due to the rising number of younger consumers in Indonesia, especially women. However, compared with its competitor, beer, cider/perry has the disadvantage of a higher unit price, especially for brands that are imported.

COMPETITIVE LANDSCAPE

Indosarnia continues to lead cider/perry with its Albens brand

Indosarnia continued to lead cider/perry in total volume terms in 2017, as it produces the leading brand in cider/perry in Indonesia, Albens. The success of Indosarnia is because it was one of the first companies that introduced cider/perry to Indonesia, and it had few competitors in the market in the review period.

Multi Bintang Indonesia enters cider/perry

Multi Bintang Indonesia recently imported the Strongbow cider in two different flavours to compete with Albens cider from Indosarnia. As cider/perry targets middle- to high-income consumers with its pricing, a small price difference would not significantly affect consumers’ purchasing behaviour.

Forecast period trends

Over the forecast period, Indosarnia is set to experience growing competition from recent entrants to the category, such as Strongbow by Multi Bintang Indonesia and Magners by C&C Group. With strong marketing and branding budgets, these multinationals will pose a challenge.

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Cider and Perry Market Sample Report Cider and Perry Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Cider/Perry industry in Indonesia with research from Euromonitor's team of in-country analysts.

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Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cider/Perry industry in Indonesia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cider/Perry in Indonesia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market volume shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cider/Perry in Indonesia?
What are the major brands in Indonesia?
Is premiumisation expected to continue to be an important driver in cider?
Who are the key consumers of cider: men, women, younger or older consumers?
Where is cider mainly consumed- at home or away from home?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Alcoholic Drinks market research database.

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Cider/Perry in Indonesia - Category analysis

HEADLINES

PROSPECTS

As more products enter the market, cider/perry enjoys promising growth

Wider distribution supports growth

Forecast period trends

COMPETITIVE LANDSCAPE

Indosarnia continues to lead cider/perry with its Albens brand

Multi Bintang Indonesia enters cider/perry

Forecast period trends

CATEGORY DATA

Table 1 Sales of Cider/Perry: Total Volume 2013-2017
Table 2 Sales of Cider/Perry: Total Value 2013-2017
Table 3 Sales of Cider/Perry: % Total Volume Growth 2013-2017
Table 4 Sales of Cider/Perry: % Total Value Growth 2013-2017
Table 5 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2014-2017
Table 6 Sales of Cider/Perry by Off-trade vs On-trade: Value 2014-2017
Table 7 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2014-2017
Table 8 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2014-2017
Table 9 GBO Company Shares of Cider/Perry: % Total Volume 2013-2017
Table 10 NBO Company Shares of Cider/Perry: % Total Volume 2013-2017
Table 11 LBN Brand Shares of Cider/Perry: % Total Volume 2014-2017
Table 12 Forecast Sales of Cider/Perry: Total Volume 2017-2022
Table 13 Forecast Sales of Cider/Perry: Total Value 2017-2022
Table 14 Forecast Sales of Cider/Perry: % Total Volume Growth 2017-2022
Table 15 Forecast Sales of Cider/Perry: % Total Value Growth 2017-2022

Alcoholic Drinks in Indonesia - Industry Overview

EXECUTIVE SUMMARY

Alcoholic drinks gain wider acceptance in Indonesia

Low alcohol and alcohol-free drinks gain popularity

Domestic players continue to lead alcoholic drinks in 2017

On-trade growth is faster than off-trade

The performance of alcoholic drinks hinges on regulations and tourism

MARKET BACKGROUND

Legislation

Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
Table 16 Number of On-trade Establishments by Type 2012-2017

TAXATION AND DUTY LEVIES

Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2017

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

KEY NEW PRODUCT LAUNCHES

Outlook

Summary 2 Key New Product Developments 2016/2017

MARKET INDICATORS

Table 17 Retail Consumer Expenditure on Alcoholic Drinks 2012-2017

MARKET DATA

Table 18 Sales of Alcoholic Drinks by Category: Total Volume 2012-2017
Table 19 Sales of Alcoholic Drinks by Category: Total Value 2012-2017
Table 20 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2012-2017
Table 21 Sales of Alcoholic Drinks by Category: % Total Value Growth 2012-2017
Table 22 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2017
Table 23 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2017
Table 24 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2017
Table 25 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2017
Table 26 GBO Company Shares of Alcoholic Drinks: % Total Volume 2013-2017
Table 27 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2012-2017
Table 28 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2017
Table 29 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2017-2022
Table 30 Forecast Sales of Alcoholic Drinks by Category: Total Value 2017-2022
Table 31 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2017-2022
Table 32 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2017-2022

Megatrends

Country Report

Cider/Perry in Indonesia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

As more products enter the market, cider/perry enjoys promising growth

Wider distribution supports growth

Forecast period trends

COMPETITIVE LANDSCAPE

Indosarnia continues to lead cider/perry with its Albens brand

Multi Bintang Indonesia enters cider/perry

Forecast period trends

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Cider/Perry in Indonesia - Category analysis

HEADLINES

PROSPECTS

As more products enter the market, cider/perry enjoys promising growth

Wider distribution supports growth

Forecast period trends

COMPETITIVE LANDSCAPE

Indosarnia continues to lead cider/perry with its Albens brand

Multi Bintang Indonesia enters cider/perry

Forecast period trends

CATEGORY DATA

Alcoholic Drinks in Indonesia - Industry Overview

EXECUTIVE SUMMARY

Alcoholic drinks gain wider acceptance in Indonesia

Low alcohol and alcohol-free drinks gain popularity

Domestic players continue to lead alcoholic drinks in 2017

On-trade growth is faster than off-trade

The performance of alcoholic drinks hinges on regulations and tourism

MARKET BACKGROUND

Legislation

TAXATION AND DUTY LEVIES

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

KEY NEW PRODUCT LAUNCHES

Outlook

MARKET INDICATORS

MARKET DATA

SOURCES

Why buy this report?

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