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Country Report

Cider/Perry in

Cider/Perry in the United Kingdom

Jul 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Fruit cider and premiumisation continue to fuel growth in cider

Fruit cider continues to be a key growth driver and to consolidate towards summer berries flavours. With consumers willing to experiment with new and different flavours, more exotic flavours such as passion fruit & apple or kiwi & lime are gaining relevance.

Non/low alcohol cider and brand extensions gain relevance

Non/low alcohol cider sales are booming. The rise of the health-conscious consumer moderating alcohol intake has prompted a wider offering of non/low alcohol ciders in both off-trade and on-trade channels.

Regulatory changes: duty band and minimum unit pricing to impact cider

For the second consecutive year duty on cider will be kept at the same levels. Nevertheless, the average price is expected to increase as the category increasingly moves towards premium products.

COMPETITIVE LANDSCAPE

Heineken UK unchallenged at the top

Heineken UK Ltd remains the leading company in cider/perry, despite its volume declining in 2018. This coincides with its main brand Strongbow, which is the leading cider brand, experiencing declines in volume consumption.

Packaging innovations

Canned cider is the fastest-growing packaging variant, leading to an increase in its share. The success of cider brands in the long term is expected to depend on sustainable packaging, such as metal beverage cans, as both the industry and environmentally-conscious consumers look to eventually replace plastic packaging with more sustainable variants.

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Samples

Cider and Perry Market Sample Report Cider and Perry Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Cider/Perry industry in United Kingdom with research from Euromonitor's team of in-country analysts.

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Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cider/Perry industry in United Kingdom, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cider/Perry in United Kingdom market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market volume shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cider/Perry in United Kingdom?
What are the major brands in United Kingdom?
Is premiumisation expected to continue to be an important driver in cider?
Who are the key consumers of cider: men, women, younger or older consumers?
Where is cider mainly consumed- at home or away from home?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Alcoholic Drinks market research database.

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Cider/Perry in the United Kingdom - Category analysis

HEADLINES

PROSPECTS

Fruit cider and premiumisation continue to fuel growth in cider

Non/low alcohol cider and brand extensions gain relevance

Regulatory changes: duty band and minimum unit pricing to impact cider

COMPETITIVE LANDSCAPE

Heineken UK unchallenged at the top

Packaging innovations

CATEGORY DATA

Table 1 Sales of Cider/Perry: Total Volume 2013-2018
Table 2 Sales of Cider/Perry: Total Value 2013-2018
Table 3 Sales of Cider/Perry: % Total Volume Growth 2013-2018
Table 4 Sales of Cider/Perry: % Total Value Growth 2013-2018
Table 5 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2013-2018
Table 6 Sales of Cider/Perry by Off-trade vs On-trade: Value 2013-2018
Table 7 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2013-2018
Table 8 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2013-2018
Table 9 GBO Company Shares of Cider/Perry: % Total Volume 2014-2018
Table 10 NBO Company Shares of Cider/Perry: % Total Volume 2014-2018
Table 11 LBN Brand Shares of Cider/Perry: % Total Volume 2015-2018
Table 12 Forecast Sales of Cider/Perry: Total Volume 2018-2023
Table 13 Forecast Sales of Cider/Perry: Total Value 2018-2023
Table 14 Forecast Sales of Cider/Perry: % Total Volume Growth 2018-2023
Table 15 Forecast Sales of Cider/Perry: % Total Value Growth 2018-2023

Alcoholic Drinks in the United Kingdom - Industry Overview

EXECUTIVE SUMMARY

Premiumisation and craft movement continues to grow as consumers shift towards quality and provenance

Healthy living and moderation trends are reshaping alcoholic drinks

Competition intensifies due to craft movement, discounters and brand extensions

Discounters continues to gain share and drive consumption towards the off-trade

Regulation and change in attitude towards drinking to impact alcoholic drinks

MARKET BACKGROUND

Legislation

Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
Table 16 Number of On-trade Establishments by Type 2013-2018

TAXATION AND DUTY LEVIES

Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2018

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

KEY NEW PRODUCT LAUNCHES

Outlook

MARKET INDICATORS

Table 17 Retail Consumer Expenditure on Alcoholic Drinks 2013-2018

MARKET DATA

Table 18 Sales of Alcoholic Drinks by Category: Total Volume 2013-2018
Table 19 Sales of Alcoholic Drinks by Category: Total Value 2013-2018
Table 20 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2013-2018
Table 21 Sales of Alcoholic Drinks by Category: % Total Value Growth 2013-2018
Table 22 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2018
Table 23 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2018
Table 24 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2018
Table 25 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2018
Table 26 GBO Company Shares of Alcoholic Drinks: % Total Volume 2014-2018
Table 27 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2013-2018
Table 28 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2018
Table 29 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2018-2023
Table 30 Forecast Sales of Alcoholic Drinks by Category: Total Value 2018-2023
Table 31 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2018-2023
Table 32 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2018-2023

Megatrends

Country Report

Cider/Perry in the United Kingdom

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Executive Summary

New Report Guarantee

PROSPECTS

Fruit cider and premiumisation continue to fuel growth in cider

Non/low alcohol cider and brand extensions gain relevance

Regulatory changes: duty band and minimum unit pricing to impact cider

COMPETITIVE LANDSCAPE

Heineken UK unchallenged at the top

Packaging innovations

Samples

Overview

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Table of Contents

Cider/Perry in the United Kingdom - Category analysis

HEADLINES

PROSPECTS

Fruit cider and premiumisation continue to fuel growth in cider

Non/low alcohol cider and brand extensions gain relevance

Regulatory changes: duty band and minimum unit pricing to impact cider

COMPETITIVE LANDSCAPE

Heineken UK unchallenged at the top

Packaging innovations

CATEGORY DATA

Alcoholic Drinks in the United Kingdom - Industry Overview

EXECUTIVE SUMMARY

Premiumisation and craft movement continues to grow as consumers shift towards quality and provenance

Healthy living and moderation trends are reshaping alcoholic drinks

Competition intensifies due to craft movement, discounters and brand extensions

Discounters continues to gain share and drive consumption towards the off-trade

Regulation and change in attitude towards drinking to impact alcoholic drinks

MARKET BACKGROUND

Legislation

TAXATION AND DUTY LEVIES

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

KEY NEW PRODUCT LAUNCHES

Outlook

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

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