Off-trade sales of cider are expected to decline in 2023, primarily due to the resumption of cross-border trade and increased competition from RTDs. Specifically, pre-mixed cocktails sold in grocery chains are expected to pose a significant threat to cider sales.
Moderate on-trade growth of cider is expected over the forecast period. On-trade sales of cider have to a large extent already recovered from the decline witnessed during the pandemic.
Despite the uncertain economic climate, Norwegian small-scale cider producers are expected to see growth in the coming years. Local producers are benefiting from the local food trend and the recent success of Norwegian-made ciders in international competitions.
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Understand the latest market trends and future growth opportunities for the Cider/Perry industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Cider is made from fermented apple juice while perry is made from fermented pear juice. Both artisanal and industrial cider/perry are included.See All of Our Definitions
This report originates from Passport, our Cider/Perry research and analysis database.
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