Polishes, which experienced price-driven value growth in 2022, are expected to record a negative value CAGR over the forecast period as Irish consumers are increasingly attracted to multipurpose cleaners for their versatility.
Shoe polish is expected to stagnate over the forecast period with a nearly invisible positive value CAGR. The main reason for that is changing fashion towards smart casual, with trainers substituting leather shoes, worn even with formal suits and blazers.
Over the forecast period, private label will continue to dominate value shares, alongside larger multinational brands. There is expected to be limited innovations from these players due to the declining popularity of polishes in general.
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Understand the latest market trends and future growth opportunities for the Polishes industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Polishes industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Polishes
This is the aggregation of shoe, floor, furniture and metal polish.
See All of Our DefinitionsThis report originates from Passport, our Polishes research and analysis database.
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