The health and wellness trend is set to continue to influence Swiss consumers’ purchasing decisions in favour of products with low sugar and natural, organic ingredients, benefitting manufacturers of honey, jams and preserves, and nut and seed-based spreads that are able to differentiate their portfolios accordingly.
Interest in regional domestic products is increasing in Switzerland, and local sourcing and production is expected to become a key selling point over the forecast period. Swiss consumers not only consider local products fresher and therefore safer to eat, but they are also keen to develop more ethical purchasing practices to reduce their carbon footprint.
Looking ahead, increasingly hectic lifestyles will mean that fewer Swiss consumers are likely to have much time for breakfasting at home, and retail volume growth in sweet spreads is likely to be lower than seen during the review period. In addition, the high sugar content of sweet spreads is likely to see other breakfast options, such as muesli and smoothies, gain popularity at the expense of the category.
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Sweet Spreads industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sweet Spreads industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Excludes: Any products sold unpackaged or in bulk; margarine, butter substitutes, vegetable-oil based, yeast-based, and meat/seafood-based spreads.See All of Our Definitions
This report originates from Passport, our Sweet Spreads research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!